In 1976, Gene Greenberg decided to accept a job transfer with Donrey Media Group and relocated from Laredo, Texas to Las Vegas. Las Vegas was comfortable fit and for the next 30 years, he primarily worked in television ad sales. He rose to become executive vice president and general manager of KVBC-TV. Significant to Gene’s ties to Las Vegas have been his ties to the Jewish community. This oral history includes reminiscences of connecting with the Jewish community and meeting many of the Jewish leaders through Young Leadership, Jewish Federation, and being on the board for Temple Beth Sholom. The most poignant aspect to his Jewish roots is the survival of both his parents during Holocaust. Both Helen and Abe Greenberg were from Lodz, Poland and interred in concentration camps. Gene is a frequent presenter of their story for his commitment to Holocaust education and as a member of the next generation. Gene and his wife Melanie both spent their childhoods in Kansas City, Missouri and are graduates of the University of Missouri-Kansas City. They married in 1970 and have three children: Sari Mann, Elissa Burda, and Jaron Greenberg.

Yvonne Fried, M.D., and Joan “Joni” Fried are the daughters of Milton and Esther Fried, the founders of Freed’s Bakery—the standard to which all other Las Vegas bakeries are held. When the Fried family moved to Las Vegas in 1955, Joni was born here, the fifth child, of the entrepreneurial Milton, a musician by night, and his industrious wife Esther, who guided the family business. As Esther’s 2006 obituary reads: in 1959 the couple opened “a snack bar, selling donuts and Danish, at the Panorama Market on West Charleston, while Milt played in the show band at the Sahara Hotel in the evenings.” For Yvonne and Joni, this made for a rather busy and interesting household to grow up in. Their Jewish upbringing was at Temple Beth Sholom. Photo above honors the multi-generations of the Freed’s Bakery tradition: (L-R) Joni Fried, Anthony & Sarah Fusco (Joni’s daughter) Max Jacobson Fried (Yvonne’s son) holding his son Lucas, and (far right) is his wife Emilia.

Kimberly Harney-Moore and her three siblings were raised in the John S. Park Neighborhood in the 1960s and 1970s. Their parents, Tim and Kathleen Hamey, were educators. A nostalgic feeling for the neighborhood remains; perhaps, rekindled when she had close friends buy a house across the street from her childhood home. In this interview, Kimberly talks about the inviting character of the area's architecture, mentions a few names of neighbors she babysat for, and fondly recalls her job at Luv-Its Custard shop. There was a time when she would drive through the old neighborhood and be saddened by the lack of upkeep and the changes, but today it is a place being reborn to a new generation. Note: Tim Harney and Kathleen Harney, Kimberly parents, are also participants in the Voice of the Historic John S. Park Neighborhood oral history project.

Christopher Phipps, attorney in Las Vegas discusses his life. Hailing from Honolulu, Hawaii, and his adventure that led him to Las Vegas, Nevada.

In the dusty border town of Douglas, Arizona, Dr. Jack Lund Schofield was born in the family home in 1923. Due to the economic woes of the Great Depression, the Schofield family moved several times until 1937—the year that Jack's father took a position as a tungsten broker and moved his family of five children to Nevada. For Jack, who was ready to start high school, the move from Phoenix to Las Vegas with a small population of 5000 was a shock. However, it did not take the gregarious Jack long to make friends at Las Vegas High School. He played sports and was a Golden Glove boxing champion. As Jack's high school years drew to an end, two major events occurred: he met his future wife and World War II began. He proudly highlights his service as a fighter pilot in both WWII and the Korea conflict, his family genealogy, and his devotion to being an excellent educator, businessman, family man, and politician. In 1995, he earned his doctorate in education at the age of 72. His resume includes being an elected official, serving on the Board of Regents and having a middle school named after him. Jack and his wife, Alene, have resided in the John S. Park Neighborhood for over 50 years and describes his affection for the neighborhood and some of the changes that have occurred.

Dr. John Richard Shepherd shares the background of his early life in southern Illinois, his father's and grandfather's occupations, and his educational journey through college and medical school. His army experiences in Chicago and Alabama convinced him and his wife to look for a warm dry climate in which to live, and they relocated to Las Vegas in 1968. Dr. Shepherd recalls the businesses and housing surrounding Sunrise Hospital, the difficulties getting his specialty listed in the phone book, and renting his first office space from Nate Adelson. He also describes taking out a loan to install ophthalmology equipment, hiring an office manager with medical accounting experience, and doing cataract surgery in a way that basically hadn't changed for decades. The passing of the Medicare bill back in 1966 caused Dr. Shepherd's practice to build up quickly. He details the many ways eye surgery changed, including the invention of the intraocular lens and the phacoemulsification procedure. He mentions his and Dr. Shearing's contributions to ophthalmology — better designed lenses and surgical techniques - which they taught to other doctors from all over the country. Dr. Shepherd discusses radial keratotomy, which was a precursor to laser and later LASIK surgery, and describes a lens implant technique he learned in Russia from Dr. Fyodorov. He goes on to share anecdotes and stories of his interactions with patients, his travels as a consultant and as a surgical teacher for Project Orbis, and meeting Fidel Castro. He speaks candidly about his successes and his failures as well. Dr. Shepherd retired in 2006 and immediately enrolled in a Master's program and earned a degree in military history. After a long and distinguished career, after receiving many accolades and awards, he and his wife are enjoying life, splitting their time between Sun Valley, Idaho, and Las Vegas.

On February 28, 1979, collector Alick Dziabczenko interviewed Jack Leavitt in Las Vegas, Nevada. In this interview Mr. Leavitt talks about his childhood in Las Vegas. He also talks about his family life and his career in the city, as well as some of the many changes he has seen in Las Vegas.