The Atomic Liquors bar sits at 927 Fremont Street in Downtown Las Vegas. Information about the sign is available in the Southern Nevada Neon Survey Sheet.
Site address: 927 Fremont St
Sign owner: 100 10th Street LLC
Sign details: Property sold by Lance Johns to 100 10th Street LLC in 2014 for $3,480,000. Recent addition to property in 2017 (927 Fremont Street).
Sign condition: 3 - Decent: neon in great condition, paint chipping off and some bulbs not repaired
Sign form: Directional Monument sign, back to back "Double sided"
Sign-specific description: Uses directional tool of an arrow, has chasing animation in the arrow with incandescent bulbs. It has blade like additions to it for the word "Liquor" and "Cocktails", each word on its own blade which are parallel to the ground, they are painted red. The word "Atomic" sits on the top in a comic style "blast" shaped bubble painted yellow. "Packaged liquors" and "Cold beer" painted on the base structure of the sign. Bulbs glow yellow, "Liquor" glows blue, "Cocktails" glows red, "Atomic" is not lit.
Sign - type of display: Neon and incandescent
Sign - media: Steel
Sign animation: Chaser effect with bulbs
Sign environment: Property surrounded by other bars/clubs and motels.
Sign - date of installation: c. 1952
Sign - artistic significance: 1950s atomic testing theme - popular due to test sight 65 miles north of city
Survey - research locations: Bar website, www.roadarch.com, owner
Surveyor: Danny Jacobs
Survey - date completed: 2017-08-12
Sign keywords: Neon; Incandescent; Steel; Chasing; Directional; Monument sign; Back to back; Fascia; Floating Mount Letters