In this interview, Phyllis Friedman reflects upon her extensive work with the ADL in Las Vegas. She discusses the city?s relatively low anti-Semitic activity, and how this allowed the Las Vegas ADL office to focus its efforts more broadly than in other cities. She also touches upon her family history, and how the community of Las Vegas has evolved since first visiting in 1963.

A Chicago native, Phyllis Friedman first came to Las Vegas in 1996 to become the Jewish Federation of Las Vegas? first foundation director. After two years, Friedman moved to year Los Angeles to work for ORT. Itching to get back to Las Vegas, in 2007, Friedman returned to the city to became director of the Nevada regional office of the Anti-Defamation League (ADL). In this position, she worked with schools as well as law enforcement, including the Federal Bureau of Investigation (FBI), teaching about tolerance and justice. She is a recipient of the FBI?s Las Vegas Division Director?s Community Leadership Award as well as the first awardee of Jewish Federation?s Jewish Professional of the Year. Three weeks into retirement, Friedman gave this interview, reflecting upon her extensive work with the ADL in Las Vegas. She discusses the city?s relatively low anti-Semitic activity, and how this allowed the Las Vegas ADL office to focus its efforts more broadly than in other cities. She also touches upon her family history, and how the community of Las Vegas has evolved since first visiting in 1963.

Grant Application to the Nevada Humanities Committee, Inc. for the Nevada Student Conference on the Holocaust and Human Rights.

This program accompanied the performance of the Broadway adaptation of the Diary of Anne Frank by the Nevada Conservatory Theatre. The program was produced by the Jewish Family Service Agency. It includes biographies of survivors living in Southern Nevada and an educational guide.

In 1976, Gene Greenberg decided to accept a job transfer with Donrey Media Group and relocated from Laredo, Texas to Las Vegas. Las Vegas was comfortable fit and for the next 30 years, he primarily worked in television ad sales. He rose to become executive vice president and general manager of KVBC-TV. Significant to Gene’s ties to Las Vegas have been his ties to the Jewish community. This oral history includes reminiscences of connecting with the Jewish community and meeting many of the Jewish leaders through Young Leadership, Jewish Federation, and being on the board for Temple Beth Sholom. The most poignant aspect to his Jewish roots is the survival of both his parents during Holocaust. Both Helen and Abe Greenberg were from Lodz, Poland and interred in concentration camps. Gene is a frequent presenter of their story for his commitment to Holocaust education and as a member of the next generation. Gene and his wife Melanie both spent their childhoods in Kansas City, Missouri and are graduates of the University of Missouri-Kansas City. They married in 1970 and have three children: Sari Mann, Elissa Burda, and Jaron Greenberg.

Lori provides a wonderful narrative of her Judaism, her love of teaching children and her devotion to family and music. She talks about growing up in Las Vegas and becoming a bat mitzvah, a rarity for girls in 1973. Throughout her life, including the period where she moved around with her Air Force husband, she sought Jewish connections to help her feel at home no matter where she was.