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neo000100-007

Date

2016-06-24

neo000100-008

Date

2017-09-17

Photographs of Mermaids Casino signs, Las Vegas (Nev.), June 24, 2016

Date

2016-06-24
2016-09-09

Description

The now permanently closed Mermaids Casino sits at 32 Fremont Street at the Fremont Street Experience. Information about the sign is available in the Southern Nevada Neon Survery Data Sheet.
Site address: 32 Fremont St
Sign owner: Derek and Greg Stevens
Sign details: Shutdown in 2016, opened briefly June 28th, 2017 for 8 hours to abide by gambling license law, was torn down shortly after. 2.76 acre lot, originally built in 1949.
Sign condition: Signage was removed from building during deconstruction
Sign form: Decorated shed
Sign-specific description: Covering all the sides of the Mermaids facing Fremont street, gives the feel of New Orleans during Mardi Gras with its bright vibrant colors, drums, maracas, and other items. Skeleton neon was used to accentuate features of the sign like details in the drums, outlining the word "Mermaids", and a good portion of the sign was internally lit as well. Giant TV screen hung in the middle at the corner of the building, giant Sun shaped pinata thing above the TV screen adding more to the theme.
Sign - type of display: Neon, LED screen
Sign - media: Steel and fiberglass
Sign - non-neon treatments: LED screen
Sign animation: Animated with an LED TV screen and some neon would flash on and off
Sign environment: Downtown on Fremont Street, part of the Experience. Surrounded by other casinos and gift stores.
Sign - date of installation: c. 1999
Sign - date of redesign/move: Torn down Summer 2017
Sign - thematic influences: Southern party themed, Mardi Gras.
Sign - artistic significance: American South and Mardi Gras.
Survey - research locations: Vital Vegas, Assessor's website
Surveyor: Danny Jacobs
Survey - date completed: 2017-09-09
Sign keywords: Neon; Steel; Fiberglass; Flashing; Video screen; Sculptural

Mixed Content

neo000101-001

Date

2016-06-24

neo000101-002

Date

2016-06-24

neo000101-003

Date

2016-06-24

neo000101-004

Date

2016-09-09

Photographs of Golden Goose sign, Las Vegas (Nev.), June 24, 2016

Date

2016-06-24 to 2017-09-17

Description

A sign for the permanently closed Golden Goose Gentlemen's Club sits at the Fremont Street Experience. Information about the sign is available in the Southern Nevada Neon Survery Data Sheet.
Sign owner: Derek and Greg Stevens
Sign details: The Golden Goose is next to Glitter Gulch. This now closed property has a long history in Las Vegas. In 1959, the Fortune Club was where the Glitter Gulch would soon replace it. For the history of the Golden Goose: Herb Pastor bought the Mecca Club from Sylvia Sioratta in 1974 then opened up the Golden Goose soon after. Mr. Reed's was the property that sat next to the Golden Goose at this time; however, that then became Bob Stupak's Glitter in 1980. In 1981, Pastor ended up buying the Glitter Gulch. In 1991, Pastor merged both of these properties into a strip club. Both of these properties ultimate closed in the summer of 2016. The signage was taken down in 2017.
Sign condition: 3, the Golden Goose signage is still on Fremont Street and in good condition.
Sign form: Blade and sculptural sign
Sign-specific description: Perched atop the signage for the Golden Goose is a sculptural goose made out of fiberglass wearing a brown cowboy hat and red scarf around its neck with white polka dots all over it. In its right hand it hold a golden egg covered in incandescent light bulbs, which looks just like the eggs surrounding the bottom of the goose. Under the goose and the eggs surrounding it is a base that has a yellow border on the top and bottom of it and yellow incandescent light bulbs lining these lines. In the center is an orange band. The main portion of the signage for the Golden Goose is an interesting organic shape in a red/brown color that curves inward at in the middle top of the sign and in the middle side of the sign that faces Fremont. The edge of the sign that faces Fremont Street is lined with ten golden eggs that look just like the ones surrounding the goose; however, these vary in size and do not line all the way down the entire sign. This edge of the sign also has red incandescent light bulbs covering it. Each side of the sign is lined with a yellow line that outlines the sign and incandescent light bulbs are part of that line as well. "Golden Goose" is in a stylish mustard yellow font with made up of open channel letters filled with incandescent light bulbs. This sign is also lined with neon tubes that run up and down the sign and oscillate at night.
Sign - type of display: Neon, incandescent, back lit
Sign - media: Steel, plastic, fiberglass
Sign - non-neon treatments: Fiberglass and back lit plastic
Sign animation: Neon tubes lining the Golden Goose sign oscillate.
Sign environment: These signs sit in the midst of the excitement on Fremont Street Experience. Some of the other properties that sit near them are Binion's, Golden Gate Hotel & Casino, and the Plaza Hotel & Casino.
Sign - date of installation: About 1974
Sign - date of redesign/move: The Golden Goose sign was removed from Fremont in 2017.
Sign - thematic influences: Both of the Golden Goose and Glitter Gulch signs are extremely iconic signs in Las Vegas history and combine elements that are typically used in signage throughout the city, such as: sculptural signage and signs that have a dominant theme for the property. The signage for the Golden Goose features a sculpture of a goose to drive the theme of the property to motorists and pedestrians. They are elaborately designed to draw people's attention to these businesses, which many other signs throughout the city aim to do as well.
Sign - artistic significance: These sign are significant because the design of them is elaborate and they are excellent examples of signs that use sculpture/image to help convey the theme of the property. They are also crafted in such an excellent manner and filled with numerous details.
Survey - research locations: Fox news website http://www.fox5vegas.com/story/31783315/d-las-vegas-owner-buys-3-more-fremont-properties , Vintage Las Vegas website http://vintagelasvegas.com/search/glitter+gulch, Review Journal Article https://www.reviewjournal.com/business/casinos-gaming/mermaids-la-bayou-and-glitter-gulch-come-to-a-close-on-fremont-photos/
Surveyor: Lauren Vaccaro
Survey - date completed: 2017-09-17
Sign keywords: Blade; Sculptural; Neon; Incandescent; Backlit; Plastic; Oscillating; Steel; Fiberglass

Mixed Content

neo000102-001

Date

2016-06-24

neo000102-002

Date

2016-06-24