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Photographs of Rummel Motel sign, Las Vegas (Nev.), February 23, 2017

Date

2017-02-23
2017-09-18

Description

The Rummel Motel sits north of The Strip at 1809 Las Vegas Boulevard South. Information about the sign is available in the Southern Nevada Neon Survey Data Sheet.
Site address: 1809 S Las Vegas Blvd
Sign owner: Yeh Chia-Hong
Sign details: The motel was founded by Marvin Rummel in 1945 (VintageLasVegas, n.d.), although the Clark County Assessor lists the original construction year as 1951 (Assessor, n.d.). Undated vintage postcards, one describing the motel as "new" (Rummel Motel, 1809 So. 5th St. U.S. 91 - L.A. Highway Las Vegas, Nevada original vintage postcard, n.d.) show that a two-story building was later added to the back of the motor court (VintageLasVegas). The addition may explain the discrepancy in construction dates. The Roles family purchased the property in 1958 (VintageLasVegas; Noted bowler, hotel owner dies, 2002). Ralph Roles also operated the Del Mar Motel (the Del Mar's sign, designed by Betty Willis, is now at the Neon Museum). A vintage postcard from 1958 shows that motel was endorsed by the Automobile Association of America and another automobile club (Garofalo, 2011). The motel was severely damaged by fire on April 30 2017 (VintageLasVegas; Hershkovitz, 2017) and is currently closed.
Sign condition: The condition is 2, fair. The lower portion of the cabinet is dented and access panels are damaged or missing. The upper portions of the cabinet display numerous metal patches. The plastic on the reader board has holes. The remaining neon tubing appears to be intact. All incandescent light bulbs are missing.
Sign form: Pylon sign
Sign-specific description: The sign is supported by a rectangular blue metal pylon. A blue metal-framed reader board and orange metal upper cabinet are cantilevered out from the pylon toward the street. In the center of the upper cabinet is an amoeba-shaped area which is painted black and outlined by white skeleton neon. Inside the black amoeba are individual cursive letters which spell out "Rummel Motel" in white paint traced by white skeleton neon. Atop the upper cabinet is a smaller orange metal cabinet which is wing-shaped. Above the wing is a blue metal circle. Inside the channel of the circle are six concentric circles of empty light sockets. On the outside of the circle is a semi-circular metal frame which holds five white skeleton neon five-pointed stars.
Sign - type of display: Neon, incandescent and reader board
Sign - media: Steel and plastic
Sign - non-neon treatments: Incandescent light bulbs and a reader board
Sign environment: This is located on Las Vegas Boulevard South just north of the Las Vegas Strip
Sign - date of installation: The current sign dates back to at least 1958, but probably is not the original motel sign. A vintage postcard shows that before the two-story addition, the motel had a simple double pole sign with the name "Rummel Motel" enclosed by an open oval (Rummel Motel, 1809 So. 5th St. U.S. 91 - L.A. Highway Las Vegas, Nevada original vintage postcard, n.d.). The colors, lettering style and oval shape of the former sign appear to have inspired the design of the sign seen in a postcard from 1958 (Garofalo, 2011). The latter sign, with heavy modification, is the sign seen on the property today. The sign as currently configured is recognizable in a postcard from the late 1950's or early 1960's (Las Vegas motels then and now, n.d.).
Sign - date of redesign/move: The circa 1958 sign (Garofalo, 2011) was supported by double poles. The pole on the street side of the sign can still be seen on the upper cabinet, but it no longer reaches to the ground. The pole on the motel side of the sign ran from the ground toward the center of the sign, and then doglegged inward toward the motel to support the sign from the side. That pole appears to be the same one now enclosed by the pylon. The shadow of the pole can be seen inside the current reader board, which was a later addition attached below the circa 1958 sign. Automobile club shields at the bottom of the circa 1958 sign have been removed. A black metal directional arrow pointing toward the motel from the street side of the sign has also been removed. A circular white or light yellow metal cabinet with concentric rows of incandescent lightbulbs in the interior and a semi-circle of neon stars on the exterior has been moved from the top of the former directional arrow to the top of the wing-shaped cabinet. The circa 1958 wing-shaped cabinet was flush with the street side of the sign and contained skeleton neon which advertised, "HEATED POOL". The current wing-shaped cabinet contains no neon and has been pushed to the center of the sign. The lower cabinet of the circa 1958 sign was painted orange and black, which is now all orange. The amoeba shape was painted blue and is now black. Below the amoeba were skeleton neon letters which spelled out, "NO VACANCY" and "24 HOUR ROOM SERVICE". The neon is now gone. A small black metal cabinet attached at the bottom of the sign contained what appear to be either painted or skeleton neon letters which state, "COOLED BY REFRIGERATION". That portion of the sign is now gone.
Sign - thematic influences: This sign showcases 1950's and 1960's Googie trends. This also conveys earlier motor court designs in the building and the sign.
Survey - research locations: Clark County Assessor, Parcel No. 162-03-310-007, Retrieved from http://www.clarkcountynv.gov/assessor/Pages/PropertyRecords.aspx?H=redrock&P=assrrealprop/pcl.aspx Garofalo, M. (2011 November 2). Still standing-Rummel Motel. Retrieved from https://www.flickr.com/photos/vintageroadtrip/6304823598/ Hershkovitz, R. (2017 April 30). Fire damages vacant downtown Las Vegas motel. Las Vegas Review Journal. Retrieved from https://www.reviewjournal.com/local/local-las-vegas/downtown/fire-damages-vacant-downtown-las-vegas-motel/ Las Vegas motels-Then and now. (n.d.). Rummel Motel. Retrieved from http://stefanidrivesvegas.com/8.html Noted bowler, motel owner Roles dies. (2002 July 30). Las Vegas Sun. Retrieved from https://lasvegassun.com/news/2002/jul/30/noted-bowler-motel-owner-roles-dies/ RoadsideArchitecture. (n.d.) The Rummel Motel. Retrieved from http://www.roadarch.com/signs/nvvegas3.html Rummel Motel, 1809 So. 5th St. U.S. 91 - L.A. Highway Las Vegas, Nevada original vintage postcard. (n.d.). Retrieved from https://www.amazon.com/Rummel-Motel-1809-So-U-S/dp/B00P9LEQCS VintageLasVegas. (n.d.). Rummel Motel. Retrieved from http://vintagelasvegas.com/post/160953547509/rummel-motel-1809-s-las-vegas-blvd-built-by
Surveyor: Mitchell Cohen
Survey - date completed: 2017-09-18
Sign keywords: Pylon; Neon; Incandescent; Reader board; Plastic; Steel

Mixed Content

Interview with Ian Dominic Zabarte, April 4, 2007

Date

2007-04-04

Description

Narrator affiliation: Western Shoshone Property Owner under Treaty
Access note: Audio temporarily sealed. May not quote in any form without written permission from interviewee

Text

James L. Hogan interview, March 11, 1978: transcript

Date

1978-03-11

Description

On March 11, 1978, collector Patty L. Baratti interviewed James Hogan (born April 6th, 1909 in Winton Place, Ohio) at his home in Las Vegas, Nevada. In this interview, Hogan talks about his time working with the telephone company in Arizona and moving to Las Vegas, Nevada. He discusses his time working on grazing rights and cattle ranching in Nevada and how planning went to ensure that farms were able to have land to graze their animals. He speaks about dealing with farmers, corporations, and the government and the frustrations he had to deal with before there were set laws about grazing. He also discusses the change from mainly family farms in Nevada to corporations owning much of the farmland.

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Correspondence, Levi Syphus to Sadie George

Date

1917-04-27

Archival Collection

Description

This folder is from the "Correspondence" file of the Sadie and Hampton George Papers (MS-00434)

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Temple Beth Sholom

Temple Beth Sholom was the first Jewish congregation in Southern Nevada and continues to function as a religious, educational, and social center for a considerable portion of the Jewish community of Las Vegas. Previously known as the Jewish Community Center of Las Vegas, it became affiliated with the Conservative Movement and officially known as Temple Beth Sholom in 1958. The congregation originated in Las Vegas in the 1930s with a small group of families and grew to be the largest temple in Nevada during the 1960s.

Kings Row Trailer Park Neon Survey document, September 14, 2017

Date

2017-09-14

Description

Information about the Kings Row Trailer Park sign that sits at 3660 Boulder Hwy.
Site address: 3660 Boulder Hwy
Sign owner: Kings Row Trlr Pk Inc
Sign details: This property is still functioning as a mobile home park along Boulder Highway. They are one of the largest RV parks in Southern Nevada and within a close distance to downtown and Boulder Station Casino. They advertise that they have some of the best deals in town as well as about 200 spaces available. They have been operating in Las Vegas for more than 60 years.
Sign condition: 5 - in great condition, well maintained
Sign form: Roadside pole with a message center and directional elements
Sign-specific description: This sign is made up of many different small cabinets. The top is a painted crown that is plastic and backlit. This sits on top of a red minimal arrow sign that points to the direction of the trailer park. This sign has yellow incandescent light bulbs lining the edge with "Kings Row" painted in white paint on the top of the sign, "Trailer Park" painted in bold yellow text in the center, and the text is outlined with neon tubes. The cabinet under this is a long, red trapezoid with "OVERNITES" painted on it in bold white text that is also outlined with neon tubes. Under this is what appears to be an iron flourish on top of another plastic backlit sign. This sign as "RV SPACES" painted on it in bold red text over yellow paint, "INDOOR HOMES TRAILERS CAMPING" in bold red text against a white background, and "MOBILE HOME SPACES POOL REC HALL" in bold red text against a yellow background. Under this is another iron flourish. Following that sign is a plastic backlit reader board. Under that is a plastic backlit sign with "CAMPERS" in white text and underlined against a red background. Finally, there is another plastic sign in the shape of an arrow with "Kings Row" in a light blue script, "ENTRANCE " in red, and "TRAILER PARK" in black inscribed on it.
Sign - type of display: Neon, incandescent, backlit
Sign - media: Steel and Plastic
Sign - non-neon treatments: Paint
Sign environment: This property sits along Boulder High way and near many other RV rental businesses. It is also down the street from Boulder Station Hotel & Casino.
Sign - date of installation: Possibly c. 1962
Sign - date of redesign/move: Current sign not the original, which was a long rectangular shape cabinet
Sign - thematic influences: This sign is very unique to the RV park. To emphasize the "Kings Row" theme, the crown perched on the top of the sign is designed to help with this. Much of this sign is used to tell motorists and pedestrians what the property has.
Sign - artistic significance: This sign is elaborate. There are many different elements to this sign overall. This sign is that there is a crown to signify the royal theme of this property, possibly as a way to differentiate from other RV park signs around town.
Survey - research locations: Kings Row website, assessor's website
Surveyor: Lauren Vaccaro
Survey - date completed: 2017-09-14
Sign keywords: Neon; Incandescent; Backlit; Steel; Plastic; Paint; Pole sign; Roadside; Directional; Reader board

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