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Photographs of Somerset Shopping Center sign, Las Vegas (Nev.), April 4, 2017

Date

2017-04-04
2017-09-01

Description

The Somerset Shopping Center sign sits at 252 Convention Center Drive. Information about the sign is available in the Southern Nevada Neon Survey Data Sheet.
Site address: 252 Convention Center Dr
Sign owner: Somerset Shopping Center CO LP
Sign details: This shopping center was built in 1966 next to the Somerset House Motel. The motel was demolished in 2011; however, the shopping center is still around. Some businesses that reside in the shopping center include: a hair and nail salon, a dry cleaners, an Ethiopian restaurant, and a place for banquets to name a few.
Sign condition: 5, the sign is in beautiful condition.
Sign form: Pole
Sign-specific description: This pole sign sits close to the street so motorists and pedestrians can view it easily. A light blue pole holds up the main portion of this sign, as well as back lit plastic signs on each side of the pole that display what businesses are in the shopping center. The sign itself consists of a yellow ring that encircles three other signs. This yellow circle is covered in incandescent light bulbs that chase when the sign is lit up at night. Also, extending from this yellow circle are light blue poles in various lengths that are surrounded in neon tubes and oscillate around the yellow circle when the sign is lit up at night. In the center of the circle are three signs. The first sign is an elongated oval that has the word "SOMERSET" painted on it in bold white letters with a black outline on a light blue background. Neon tubes outline these letters. The sign under that is a large rectangle shape with each of the sides curving inward. There are also incandescent light bulbs lining the outer edge of this sign that chase when the sign is lit up. This sign has the word "SHOPPING" painted on it in bold white text against a red background. Neon tubes outline each letter of this word. The sign under this is another elongated oval that is a similar size to the "SOMERSET" sign. This sign reads "CENTER" in bold white text against a red background and neon tubes outline this word as well.
Sign - type of display: Neon, Incandescent light bulbs and back lit
Sign - media: Steel and plastic
Sign - non-neon treatments: Plastic portion of sign
Sign animation: Oscillating, chasing
Sign environment: The shopping center that this sign is located in is about a block away from the Strip and is near a few monumental properties. It resides close to the Las Vegas Country Club, the Las Vegas Convention Center, and the Guardian Angel Cathedral that Paul Revere Williams designed. It is down the road from casinos like the Wynn, Encore, Circus Circus, and the Westgate. The Peppermill, an iconic Las Vegas restaurant, is down the street as well. It was down the street from the Stardust when that property was up and running.
Sign manufacturer: YESCO
Sign - date of installation: Most likely 1966, 1960's era
Sign - thematic influences: The design of this sign is very eye-catching from the road, as are many roadside signs throughout this era of the city. Bold text and light animation make this a standout sign to attract motorists and pedestrians to the shopping center.
Sign - artistic significance: This sign appears to have some Googie design influence throughout it. It has a space age feel to it because of the yellow circle that surrounds the "SOMERSET SHOPPING CENTER" signs and the blue poles that extend from it also add to this style.
Survey - research locations: Assessor's Page http://www.clarkcountynv.gov/assessor/Pages/searchbybusinessname.aspx , Vintage Las Vegas website http://vintagelasvegas.com/search/somerset , Roadside architecture website http://www.roadarch.com/signs/nvvegas.html
Surveyor: Lauren Vaccaro
Survey - date completed: 2017-09-01
Sign keywords: Neon; Incandescent; Backlit; Steel; Plastic; Oscillating; Chasing; Pole sign

Mixed Content

Linh Fee oral history interview: transcript

Date

2022-02-04

Archival Collection

Description

Oral history interview with Linh Fee conducted by Cecilia Winchell, Stefani Evans, and Jerwin Tiu on February 4, 2022 for Reflections: The Las Vegas Asian American and Pacific Islander Oral History Project. Linh Fee talks about her family life growing up in Oahu, Hawaii, how her parents met in Vietnam, and memories of her childhood with her six siblings. She shares how she moved to Las Vegas, Nevada to find work after graduating from college at the University of Hawaii and her brief time working in the hospitality industry as a cocktail server. Fee discusses her career change to become a dental hygienist and life with her husband and three children.

Text

Mary Jane Griffith Reiter Papers

Identifier

MS-00262

Abstract

The Mary Jane Griffith Reiter Papers date from 1919 to 1964. The papers document Nevada history and her family’s business and civic work; they contains her grandmother's will, a ledger detailing the costs and expenses for rental properties, and reports and minutes from the Colorado River Commission. It also includes a 1964 bibliography of materials on Nevada.

Archival Collection

Sanje Sedera oral history interview: transcript

Date

2021-04-16

Description

Oral history interview with Sanje Sedera conducted by Kristel Peralta, Cecilia Winchell, Ayrton Yamaguchi, and Stefani Evans on April 16, 2021 for Reflections: The Las Vegas Asian American and Pacific Islander Oral History Project. Sanje Sedera discusses growing up in Sri Lanka, formerly Ceylon, with his family. He shares his educational history, moving from Sri Lanka to Darwin, Northern Territory, Australia as a high schooler to learn English before immigrating to the United States to attend Idaho State University. Sedera discusses the political unrest and civil war that took place in Sri Lanka between the Tamil and Sinhalese people, and how he grew to appreciate political activism instilled in him by his paternal grandparents. Sedera shares his employment history working as a manager for K-Mart, an opportunity that brought him to Las Vegas, as well as his entrepreneurial pursuits of owning a mortgage business and becoming a realtor. He talks about the financial crisis of 2008 that led to losing his business, his attempts to run for public office, and how he helped to form Nevada's Asian American Democratic Caucus. Sedera concludes with a discussion of his Buddhist practice and how these philosophies have shaped his life.

Text

Meeting minutes for Consolidated Student Senate, University of Nevada, Las Vegas, June 12, 1979

Date

1979-06-12

Description

Agenda and meeting minutes for the University of Nevada, Las Vegas Student Senate. CSUN Session 8 Meeting Minutes and Agendas.

Text

Correspondence, Thomas Toland to F.A. Truett

Date

1917-05-15

Archival Collection

Description

This folder is from the "Correspondence" file of the Sadie and Hampton George Papers (MS-00434)

Text

Don Perry interview, March 05, 1978: transcript

Date

1978-03-05

Archival Collection

Description

On March 5th, 1978, Karen Croteau interviewed Don Perry (b. 1928 in Clarksburg, West Virginia) about Paiute Indians and life on a reservation. Perry begins by mentioning his own Indian heritage with a Cherokee mother and his wife’s Paiute heritage. Perry focuses on his conversations with his wife’s grandmother, who lived on the Paiute reservation since birth, from who he learned about the reservations history. He particularly delves into the traditions of Indian burials, governing on the reservation, and the difference between an Indian reservation and an Indian colony. Additionally, he talks about recreation on the reservations, education of Paiute Indians, and how reservations have changed. Throughout the interview, Perry gives personal anecdotes about his life in connection to the Paiute people and his experiences with their traditions and belief systems. Perry ends by discussing governing politics of the Paiute reservation and the start of Las Vegas as a gambling town.

Text