In this essay, Jerry Countess provides narrative context for a demographic study of the Jewish population in Las Vegas, and addresses the services and community needs revealed by the study and the growing Jewish population.

It was 1964 when Jack Simon met Marcy Stiel at a mutual friend’s wedding. Smitten from the beginning, the couple married shortly thereafter. Thus began their loving partnership that has flourished in business, community involvement, and most importantly in raising their two sons, Ron and Steven. The Simon’s can be a modest power couple. However, they are clearly capable of making things happen. When they first married, Jack was a California electrical contractor and homebuilder and Marcy became his business administrator. The Simons through their Electrical Company, Expo-Tech Electrical & Plumbing Services, Inc. won the contract to provide all of the electrical services for the entire 1984 Los Angeles Olympics, encompassing (26) twenty six venues located in California spanning from San Diego to Stanford University. The trajectory of the business was extraordinary, establishing twelve offices nationwide to provide temporary electrical and plumbing services for conventions and special events. Expo-Tech was eventually bought by industry giant GES. Their success was due in large part to Jack’s technical knowledge and Marcy’s administrative and marketing skills. With entrepreneurial zest, and over the period of eleven years, the couple found their way into the ownership of four local casinos in Elko and Wendover Nevada. Marcy was one of the first women in Nevada to hold multiple gaming licenses. In total, she held four Unrestricted Gaming Licenses. The Simons hosted Passover Seders for the Elko Jewish Community during their ownership of the casinos. In 2004, Marcy and Jack sold the four casino operations. Since moving to Nevada in 1994, the couple has made a warm and lasting impression, being generous in their focus for the well-being of the Jewish community. They are among those that actively paved the way for SB26, which outlaws government bodies from conducting business with companies that boycott Israel. They continue to be tireless advocates and philanthropists in Jewish organizations of Las Vegas and Nevada.

In 1976, Gene Greenberg decided to accept a job transfer with Donrey Media Group and relocated from Laredo, Texas to Las Vegas. Las Vegas was comfortable fit and for the next 30 years, he primarily worked in television ad sales. He rose to become executive vice president and general manager of KVBC-TV. Significant to Gene’s ties to Las Vegas have been his ties to the Jewish community. This oral history includes reminiscences of connecting with the Jewish community and meeting many of the Jewish leaders through Young Leadership, Jewish Federation, and being on the board for Temple Beth Sholom. The most poignant aspect to his Jewish roots is the survival of both his parents during Holocaust. Both Helen and Abe Greenberg were from Lodz, Poland and interred in concentration camps. Gene is a frequent presenter of their story for his commitment to Holocaust education and as a member of the next generation. Gene and his wife Melanie both spent their childhoods in Kansas City, Missouri and are graduates of the University of Missouri-Kansas City. They married in 1970 and have three children: Sari Mann, Elissa Burda, and Jaron Greenberg.