Commencement program from University of Nevada, Las Vegas Commencement Programs and Graduation Lists (UA-00115).

George was raised in Mattapan, a suburb of Boston, by his mother and father. George had four siblings and was the second youngest. George shares fond memories of growing up and playing softball and tennis in the neighborhood park with his numerous friends. George could listen to a song on the radio and play it on the piano by ear when he was as young as four years old. George had several jobs to earn money growing up, including working in a record store and as a busboy. Eventually George and his brother joined a trio with Steve Harrington and performed in clubs. In 1958, George joined his brother and Paulette Richards in Las Vegas where they had a contract to play at El Rancho Hotel & Casino where they played until it was destroyed by fire. Following the fire, George and his brother parted ways and each did their own thing. In the 1960s, George began playing with the band at Caesars Palace. George used his background in accounting to do some bookkeeping and payroll for some of the ban

The website for Freed’s Bakery happily displays the headline: Baking Sweet Memories Since 1959. Today the third generation of Frieds (correct spelling of the family surname) is hard at work creating incredible wedding cakes, cookies, and delightful desserts for the Las Vegas valley. For this oral history interview, Joni Fried, her daughter Sarah Fried, and nephew Max Jacobson-Fried sit to share stories of working in the family business started by Joni’s parents Milton and Esther Fried. Joni has handed the reins over to the third generation who invest their delicious souls into maintaining this Las Vegas tradition. Their tales range from childhood memories of holidays baking and cleaning to their personal favorite desserts. They also explain the impact on their business as early adapters of computer technologies and social media marketing. In October 2017, Freed’s Bakery landed a TV show, Vegas Cakes, on the Food Network.