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Photographs of The Gables Motel, Las Vegas (Nev.), April 18, 2017

Date

2017-04-18
2017-08-19

Description

The Gables Motel sits at 1301 Fremont Street in Downtown Las Vegas. Information about the sign is available in the Southern Nevada Neon Survey Sheet.
Site address: 1301 Fremont St
Sign owner: 1301 Fremont LLC
Sign details: The building was constructed in 1946 (Assessor). A postcard circa 1940's shows the property was named "Las Gables Court" and endorsed by AAA (Wikimedia Commons, 2015).
Sign condition: The sign is condition 1, very poor. The street side light box is missing over half of its plastic. About three quarters of the bottom of the light box is rusted through. Light bulbs are missing from the lower portion of the light box. The hotel side light box is badly dented on the east side. The paint on the cabinets is faded and flaking. Rust marks are beginning to appear along the seams on the pylon. The neon letters for "VACANCY" are missing from the lower portion of the hotel side light box.
Sign form: Pylon Sign
Sign-specific description: A metal rectangular pylon painted yellowish tan is located on the hotel side of the sign. The body of the sign is cantilevered out toward the street. Attached to the pole is a metal light box painted red and split into two sections. A second light box is attached to the street side of the first. On the west side, the top plastic section of the hotel side light box advertises "THE GABLES" in cartoon style lettering. The lower portion of the sign is a reader board. The lower portion of the plastic section of the reader board has been hand painted, "POSTAL AND SMOKE SHOP". Over half of the paint on the lower portion of the metal cabinet of the reader board has flaked off. The remaining sans serif skeleton neon on that part of the sign states, "NO". Also on the west side is a street side light box painted yellow. The remaining plastic panels spell out "M - - E " in san serif letters. The bottom of the metal cabinet is rusted out. The light bulbs are missing from the lower portion of the cabinet. On the east side, the plastic on hotel side light box is badly dented. The lower portion of the metal cabinet displays faded sans serif letters which spell out "ANCY". The remainder of the east side is similar to the west.
Sign - type of display: Neon, incandescent, lightbox
Sign - media: steel and plastic
Sign - non-neon treatments: lightbox
Sign environment: East Fremont St. surrounded by motels.
Sign - date of redesign/move: Yes, but date unknown
Sign - thematic influences: The Gables Motel was a country cottage style motor court. The cartoon lettering style of "THE GABLES" may allude to this theme.
Sign - artistic significance: Motor courts and cottages
Survey - research locations: Assessor's website
Survey - research notes: Wikimedia Commons. (2015 June 8). Las Gables Court. Retrieved from https://commons.wikimedia.org/wiki/File:Las_Gables_Court,_13th_and_Fremont_Streets_(U.S._93_- _95_-_466),_Las_Vegas,_Nevada_(80597).jpg
Survey - other remarks: The sign shown in a postcard circa 1940's (Wikimedia Commons, 2015) may have been modified to make the current sign.
Surveyor: Mitchell Cohen
Survey - date completed: 2017-08-19
Sign keywords: Neon; Incandescent; Steel; Plastic; Light box; Pole sign; Reader board; Internally illuminated

Mixed Content

The Gateway to Las Vegas from Boulder City, image 001: photographic print

Date

1910 (year approximate) to 1940 (year approximate)

Description

Fremont Street with Union Pacific Railroad Depot and depot park at end of street. Inscription with the image reads, "The arch was built to welcome Secretary of the Interior Ray Lyman Wilbur to Las Vegas. He came to town for the ceremony of driving to the silver spike for the railroad branch from Las Vegas to Boulder City, September 17, 1930. Governor Balzar declared to carry spectators and notables to Braken, juction 7 miles south of Las Vegas on the SLC-LA line. "

Image

Photograph of the Adcock & Ronnow Department Store, Las Vegas, circa 1925

Date

1922 to 1927

Description

The Adcock & Ronnow Department Store about 1925. The store building was located on the south side of Fremont Street between First & Second Streets. On the light pole is the sign B.P.O.E. 1948. designating the lodge rooms of the Las Vegas Elks, organized in Las Vegas on June 7, 1923, with the late Harley A. Harmon as the first Exalted Ruler. The second floor of the building was occupied by the Elks for many years. Physical object has an insert containing additional biographical information.

Image

Kiley, Ruth J., 1944-

Ruth Jane Kiley was born in Newark, New Jersey, and lived in California and New York before her

family moved to Las Vegas in 1957, when Ruth was thirteen. Ruth worked in the insurance business for almost thirty years, dealing with casinos during the most expansive period of the city's growth.

Person