Photos show Caesars signs during the day and the porte-cochere at night. Two surveys were conducted to gather information about this sign. One was conducted in 2002 and one was conducted in 2017. PDFs are available for both surveys. See the 2017 survey PDF for additional information that is not included in the object description.
Site name: Caesars Palace (Las Vegas, Nev.)
Site address: 3200 S Las Vegas Blvd
Sign owner: Park Place Entertainment
Sign details: Caesars Palace is located between the Flamingo Rd. on the western side of Las Vegas Blvd Caesars has grown over the years since it's opening, but remains the true to its classic form. Signage for the resort is limited compared to some but consists of significant pieces of signage such as two large pylon signs, a rotating sign for Planet Hollywood, building signage consisting of logo text, as well as a porte-cochere. The property itself is an over abundance of classic design form after another, mixed among modern amenities like an Omnimax theatre. Caesars Palace is a permanent icon in Las Vegas Imagery and folklore.
Sign condition: Structure 4 Surface 4 Lighting 4
Sign form: Pylon; Fascia; Porte-cochère
Sign-specific description: The YESCO pylon is located at the northern side of the property and is constructed of black painted steel and centers around a base of four columns aligned in a row. The sign faces north/south. The four columns rise out of the ground about six feet in the air before a long horizontal, gold bordered, rounded end cabinet, that reads and points to free covered parking. The text is graphically applied and internally lit. The cabinet is lit from the backside with neon, creating a halo behind the sign. The columns continue upward until they are met with the triangular cabinet, pointing east, with the two faces, being occupied a color LED message center. The interior edge of the face of the sign is bordered with green neon. Above the visible top edge of the wedge shaped message boards, the Caesar's Palace logo if illuminated in red neon upon a rectangular section created out of two entablatures, stacked on top of each other. The top entablature reads "Caesars" in red letters and "Palace" in the second row The two are capped with pediment lined on the interior edge with gold neon and a back-lit Caesar's logo. The exterior of the cabinet is polished aluminum, with metal channel letters. The original pylon built much earlier, utilized six-column shafts capped with golden statuary, secured to a large concrete base. When facing the columns, facing north, or south, the majority of the view of the vertical pieces is taken up by the giant internally lit message center, with removable lettering. The outer edge is crafted the same as the face of the other pylon, but it is bordered in pink neon. The four center columns supports an entablature supporting the logo text, and above that a pediment rounds out the classic architectural combination. The top half of the pediment is larger and supports the text "Caesars," while the lower, narrower section reads "Palace". The entire pediment is striped horizontally with bands of aqua neon that creates a field for the text. The text is in the stylized roman text, in channel letters, and lined with red neon. One of the most attractive pieces of signage is the Caesars porte-cochere. The famous fountains lead up to the main entrance, which is shadowed by the massive porte-cochere, which is one of the few remaining on the strip that displays such grandeur. The Porte-cohere is a hulking collection of levels, stacked upon on another, but grow in size as each level steps upward. The rest looks as if a massive set of plaster steps were turned upside down and placed over the entrance. The edge of each level is lined with brass treatments that are repeated vertical poles of polished brass, greeting a repeated striping pattern. From behind this treatment and pushed further back beyond the human eye, a rose colored glow is produced by intense lighting fades into a soft halo as it dies out toward the edges. The mass and girth of the structure is helped out visually by the angles chosen to in its design. The entire construction seems to sag under it's own weight, for each level is slightly cupped into a concave shape. Each levels edges are concave as well, producing a illusion of movement in space. To the right of the porte-cochere there is still the aqua tinted light pouring out of the latticework, that fills the arcade of arches. On the main tower directly behind the porte-cochere, the red neon logo is present as well as elsewhere on the building as well. Facing east this particular set of letters looms high over head. The section of the building is a vertically elongated temple front, stretching the height of the building. Four pilasters run the vertical length of the building, holding black spans of tinted windows in between. They each are topped with golden Corinthian capitals, which hold up the classic entablature and pediment. "Caesars Palace" is spelled across the entablature in channel letters and filled with red neon. In the pediment above a golden crest of Julius Caesar's profile flanked by two encompassing olive branches. The crest is ambiently lit with white light. The tower just behind the main building also supports text on its east face as well. As the narrow edge of the tower, the vertical plane rises upward but is flat and smooth until it reaches the top section. It is essentially a giant entablature created out of the temple fronts on either side that wrap around to meet on the width. On this flat plane, "Caesars Palace" is spelled in the classic lettering and neon treatment seen on the building letters just below that. The building itself is ambiently lit but the profile of Caesar above the text is not a brightly lit as the other. On the south side of the parking garage, on the western edge of the property, the channel letter logo reads in red neon as well.
Sign - type of display: Neon; Incandescent
Sign - media: Steel; Plastic; Masonry
Sign - non-neon treatments: Paint
Sign animation: Chasing, flashing, oscillating
Notes: The V-shaped red channels on the silver main pylon chase each other downward toward the ground. The main text on the pylon animates as well. The letters light up one at a time with red neon from left to right as the arrows continue to chase downward. The logo/text sign located above the giant replica of the Harley Davidson, animate as well. The incandescent bulbs which fill the text, spelling the name of the establishment, oscillate, steady burn, then shut off, and then restarting the sequence. The letters that spell cafe on the lower portion of the sign animate in concert and with the same sequence as the main text.
Sign environment: Caesars Palace sits in one of the biggest and busiest sections of the strip, and has always been a mainstay. The ambiently lit classic features of architecture seem almost specter like moments, with the blazing red eyes of the Caesars text staring from afar. From the street, the actual structures are set a bit back from the street, seeming rather distant. Construction is currently present around the exterior edges of the property, which rather dampens effect of the theming, but everything shines through. The theme does step out to the street with the statuary, creeping out to pedestrians and the pylon signs. The main signs are street side, pointing toward the casino. Headed south on the west side of the street the two pylon signs lead up to the porte-cochere. Standing underneath the porte-cochere looking out, the fountains provide a picturesque scene to see the other side of the street. The buildings loom high over head. The environment contains elements, which can be seen repeated throughout hotel exteriors. The large water element, the Classic architectural design motif, and the spectacular porte-cochere are still evident in properties built today. Even though Caesars continues to evolve with the current trends, all of these elements were presenting its original design.
Sign manufacturer: Pylon 1: YESCO Pylon 2: Ad Art
Sign - date of installation: 1966, 1998
Sign - date of redesign/move: On-going additions since 1966
Sign - thematic influences: Caesars Palace may be the first themed resort, which has taken its theme to an extreme the likes of which had never been seen before. Ever since it's original inception in 1966, Caesars Palace has sought to give its guest the most of the Ancient Roman theme. Caesars is simply dripping with imagery and architecture that is steeped in the theme of Ancient Rome. No matter where you go there are collections of statuary, domes and columns, false temple fronts create the facades of the towers, and low geometric hedges and cypress trees all add to the theme. Any themed property can draw influence from Caesars Palace, and still stands as one of the highest markers for competitors to be judged by.
Sign - artistic significance: Very important signage that can be seen reflected in many aspects of non-casino culture. Caesars Palace is one of the icons of American popular culture, and the distinctive Romanesque neon is a big reason why.
Surveyor: Joshua Cannaday
Survey - date completed: 2002
Sign keywords: Pylon; Fascia; Porte-cochère; Neon; Incandescent; Steel; Plastic; Masonry; Paint

The Starlite Motel sits at 1873 North Las Vegas Boulevard. Shortly after this photo was taken, the sign was scrubbed of its neon and made dormant. Information about the sign is available in the Southern Nevada Neon Survey Data Sheet.
Site address: 1873 N Las Vegas Blvd
Sign owner: LAS VEGAS DRAGON HOTEL LLC
Sign details: This motel resides in North Las Vegas and is one of the few around that still offers traditional roadside lodging.
Sign condition: 5 - Sign was recently updated with was appears to be newer neon and a different color scheme, going with a bright blue and brown. New white vinyl letters have been added.
Sign form: Pole
Sign-specific description: Previous to the spring 2017 upgrade: This pole sign extends out toward the street for motorists and pedestrians to see. This pole is a bright red color. A four pointed red star sits at the top of the red pole for everyone to see. This is outlined with neon tubes that glow blue at night. In the spaces between the points of the star the neon tube is bent to create smaller points. In the middle of the star painted in bold white script is the word "Starlite." This is also outlined with neon tubes to glow at night. Under this is the word "VACANCY" painted in bold white text, but the neon tubes that outline it light up red. Attached to the point of the star that extends toward the road is a long, rectangular sign that reads "MOTEL" in bold white text with a black outline on a light blue background. Extending from the "MOTEL" sign towards the red star are 3 smaller four pointed stars that have incandescent light bulbs in their center and are outlined by neon tubes that glow blue at night. On top of the "MOTEL" sign is another one of these four pointed stars that sits on the outer edge of the sign. Next to this is a larger, light blue four pointed star with an incandescent light bulb in the center and a smaller four pointed star made from a neon tube surrounding the light bulb. The neon tube that outlines the larger portion of the star is bent to create smaller points in the portions of the star without points.
Sign - type of display: Neon and incandescent
Sign - media: Steel
Sign - non-neon treatments: Paint
Sign animation: Unknown since update
Sign environment: The surrounding properties are Jerry's Nugget and the Silver Nugget casinos. It is also just down the street from the Cultural Corridor which includes the Neon Museum and the Las Vegas Natural History Museum. The Las Vegas Library is also down the street.
Sign - date of installation: c. 1950s
Sign - date of redesign/move: Spring 2017
Sign - thematic influences: This property is one of many star-themed motels throughout the city. The 1950's was a popular time for space age/ star themed business due to the Space Age and explorations during this time period. Also, since the name of the property is the "Starlite Motel", the amount of stars included in this sign emphasizes this theme.
Sign - artistic significance: This sign has a heavy influence of the Space Age due to the stars throughout the sign that are telling of the theme for the property. The specific stars for this sign have a Googie-like influence as well because they are very stylized in a futuristic manner.
Survey - research locations: Assessor's website, roadarch.com
Survey - other remarks: http://www.roadsidepeek.com/roadusa/southwest/nevada/vegas/lvmotel/lvnorthmotel/index.htm#sta rlitemotel
Surveyor: Lauren Vaccaro
Survey - date completed: 2017-09-05
Sign keywords: Neon; Incandescent; Steel; Paint; Pole sign

The Bonanza Gift Shop sits at 2440 South Las Vegas Boulevard. The shopping center holds a space of forty-thousand square feet and is self-proclaimed, "The World's Largest Gift Shop." Information about the sign is available in the Southern Nevada Neon Survey Data Sheet.
Site address: 2440 S Las Vegas Blvd
Sign owner: Haim Gabay
Sign details: The Bonanza Gift Shop opened in 1981 marketing as the world's largest gift shop. Though in 1963 a portion of the property opened as an Honest John's Casino. In 1971 the Big Wheel opened next to Honest John's Casino. After 1974 Big Wheel changed to Centerfold Casino 1975-1977. In 1977 the Centerfold Casino changed to Jolly Trolley Restaurant, Saloon and Dining Depot. From 1977-1981 Jolly Trolley remained at the location; it seems at one point Jolly Trolley took over the entire shopping center and casinos. Between 1977 and 1981, a 24 Hour Adult Book Store was taken over by Jolly Trolley that allowed Bonanza Gift Shop to purchase the whole property. The sign's design and theme has stayed the same from 1963 to current. The gift shop was sold for $50 million in 2016 to Haim Gabay.
Sign condition: 3- the paint is peeling off, and the signs have holes in them. The incandescent light bulbs and marquee are not working to full capacity; some portions do not light up at all.
Sign form: This is considered an architectural sign with the reader boards-marquee built into the building. The sign at the end of the corner is considered a cantilever construction.
Sign-specific description: The sign is mainly rusty red and a gold-yellow that surrounds the building with multiple "Bonanza Gift Shop" logos in a old west type font. Also there is a reader board surrounding the building as well.
Sign - type of display: The Display used is a reader board, neon, incandescent, and fluorescent lighting.
Sign - media: Plastic, Steel and Fiberglass
Sign - non-neon treatments: Plastic for reader board
Sign animation: Chasing
Notes: Incandescent light bulbs that surround the building and logos
Sign environment: The property is on the west corner of Las Vegas Blvd and Sahara. The stores surrounding the establishment are Naughty Town, Walgreens, Essence Cannabis, Strip Gun Club and Diversity Tattoos.
Sign - date of installation: Estimated 1963 or earlier
Sign - date of redesign/move: 1963 Honest John's cantilever construction. 1971 Big Wheel opened up and added the projection sign. In 1974 the Big wheel changed to Centerfold Casino and in 1977 name changed to Jolly Trolley. In 1981 the Jolly Trolley projection and cantilever construction sign changed to Bonanza Gift Shop.
Sign - thematic influences: The sign dates back to 1963 and resembles the golden nugget decorated shed concept along with the cantilever construction sign similar to golden nugget's 1946 sign, except circular rather than organic. The actual sign uses color psychology to attract consumers to the gift shop. The theme is definitely western themed.
Survey - research locations: https://www.reviewjournal.com/business/bonanza-gift-shop-in-las-vegas-sold-for-50m-records-show/ about new owner purchase. Vintage Las Vegas http://vintagelasvegas.com/search/Bonanza+Gift+Shop helped with dates of property change. Author Paul W. Papa's book "Discovering Vintage Las Vegas: A Guide to the City's Timeless Shops"
Surveyor: Gisselle Tipp
Survey - date completed: 2017-08-12
Sign keywords: Architectural; Plastic; Steel; Incandescent; Chasing; Reader board; Neon; Marquee; Fluorescent; Roof Sign

Information about the 4 Mile Bar sign that sits at 3650 Boulder Hwy.
Site name: 4 Mile Bar (Las Vegas, Nev.)
Site address: 3650 Boulder Hwy
Sign owner: Bob and Bill Joslin
Sign details: This is one of the most historic bars in Las Vegas. The original site of the bar was actually where one of the oldest communities in town began called Formyle. The community was there long before The Boulder Highway or US Highway 95. The area where the bar currently resides was called Four Mile Spring because it was "four miles from the center of town" and for the natural spring that was there. This part of town, for much of its history, was outside of Las Vegas city limits and outside of the laws for the rest of the city as well. This site was originally a brothel when it opened in the 1950s. In 1954, the property was raided by the FBI and then ended up turning into a bar. It is "one of the Valley's last true-blue roadhouses" and it is named because it sits four miles away from the Downtown area. They are also known for their very popular karaoke nights.
Sign condition: 4, the roadside sign is in good condition, but the sign that is attached to the building has some light bulbs that have been burned out on it.
Sign form: Roadside sign is a pole sign with a message center and there is an architectural sign attached to the facade of the building.
Sign-specific description: The road side portion of the signage for the 4 Mile Bar is fairly simple. The top of the sign features a plastic, backlit square that has a large red "4" and "MILE" in bold white text in the middle of the number. Underneath this is "BAR" in a bold red text against a white background. About a foot or two underneath this sign is a large plastic, backlit reader board. The main support for the sign is a white rectangular structure with two red stripes running down the center of it with a few inches of space between the lines. The architectural sign that is on the facade of the building is uncomplicated as well. The shape of it fits the top portion of the building and looks like a stretched out rectangle. All of the edges are lined by incandescent light bulbs. In the middle of the sign in open channel letters are the words "4 MILE BAR" that are filled with white glowing neon tubes.
Sign - type of display: Incandescent, neon and backlit plastic portion
Sign - media: Steel and plastic
Sign - non-neon treatments: Plastic
Sign environment: This bar sits at the cusp where Fremont Street transitions to Boulder Highway. Many of the immediate properties that sit near this bar are motels and mobile home communities. This is also just down the road from Boulder Station Hotel and Casino as well as the Winchester Cultural Center.
Sign - thematic influences: The roadside sign is very straightforward since it just displays the name of the bar, but there could have been a stylistic choice to use the actual number "4" instead of the word "four."
Sign - artistic significance: The most notable feature about this sign is the number "4" instead of the word "four" that is used, possibly for stylistic reasons.
Survey - research locations: Accessor's Page http://www.clarkcountynv.gov/assessor/Pages/searchbybusinessname.aspx, Review Journal articles https://storify.com/ReviewJournal/7-of-the-most-historic-bars-in-las-vegas and https://www.reviewjournal.com/uncategorized/over-a-century-four-mile-has-gone-from-trailside-oasis-to-brothel-to-bar/ , Vegas Seven article http://vegasseven.com/2013/06/12/las-vegas-bar-hall-fame/
Surveyor: Lauren Vaccaro
Survey - date completed: 2017-09-08
Sign keywords: Architectural; Incandescent; Neon; Backlit; Plastic; Steel; Pole sign; Roadside

The PublicUs coffee shop sign sits at 1126 Fremont in Downtown Las Vegas. Information about the sign is available in the Southern Nevada Neon Survey Data Sheet.
Site address: 1126 Fremont St
Sign owner: Kimo Akiona, Cole McBride and Travis Landice
Sign details: PublicUs opened in 2015. This property has previously held other restaurants the most recent being a Philly Cheese Steak restaurant. PublicUs represents "for the people" in Latin. Hemant Kishore is the baker and chef. This location is a canteen-style restaurant and coffee house where they make all organic foods in house.
Sign condition: 4- the steel part of the sign looks relatively new and has bright paint, but the plastic portion for the sign does some aging to it.
Sign form: Pylon
Sign-specific description: On the corner of Fremont E and Maryland pkwy at the corner of their building there is a blue been sticking out of the ground that is curved at the top. Near this curved section is a rectangle steel sign box that has a back lit plastic sign in it, and underneath is a similar rectangular box. The bigger rectangular box has a white background, but has the a light tan box with PublicUs logo in white letters in the light tan brown box. The smaller box on the bottom has the white backdrop and the tan colored rectangle has Fremont Village written in a white font. Both rectangle signs have an arrow pointing through them with the tip of the arrow above their main logo sign and the "feathers" of the arrow underneath Fremont Village sign.
Sign - type of display: Backlit plastic sign and incandescent light bulbs
Sign - media: Steel and plastic
Sign - non-neon treatments: Plastic back lit portion of sign
Sign animation: Flasher for incandescent light bulbs
Sign environment: This is located on the corner of Maryland Pkwy and Fremont Street East. Surrounding this property is a lot of old motels that have been shut down, and painted over though many of their neon signs are still up and some working. On the same block as them is a vintage barber shop and a vintage tattoo parlor.
Sign manufacturer: Main portion of the sign was around before they opened so information on the base of the sign was not found
Sign - date of installation: The sign box has records of being around longer than the PublicUs has, records (Google Maps satellite view) show the sign similar to this has been up since at least 2013
Sign - date of redesign/move: Late 2015 is when their main logo was installed
Sign - thematic influences: This sign shows how signs can be re-purposed or can evolve with different colors and slightly different designs over the years even though the theme of the property has changed.
Sign - artistic significance: The arrow in the sign could signify a bulls eye in the sense that you are looking in the right spot or have found the perfect spot.
Survey - research locations: Google Maps satellite view, Sprudge coffee blog http://sprudge.com/publicus-97938.html , Eating Las Vegas http://www.eatinglv.com/2015/03/publicus-is-open-and-baking-for-the-people/
Survey - research notes: This restaurant has faux trees and nice wooden tables inside to make it feel as though you are outdoors but still in a homey place.
Surveyor: Emily Fellmer
Survey - date completed: 2017-08-18
Sign keywords: Plastic; Backlit; Incandescent; Steel; Flashing; Pole sign

Club 2100 sits at 2100 Fremont Street in Downtown Las Vegas. Information about the sign is available in the Southern Nevada Neon Survey Sheet.
Site address: 2100 Fremont St
Sign details: The Club 2100 is a popular Latin nightclub on Fremont Street. An excerpt form the Las Vegas Weekly reads, "More than half a million Latinos call Las Vegas home, and 40 percent were born outside the United States, according to the Pew Research Center. These clubs give Las Vegans an opportunity to see live bands playing music with which they grew up." Certain nights of the week they specialize in different types of music in order to keep the club exciting for people to keep coming back. They have been a part of the Las Vegas community for about four years now.
Sign condition: 4, the sign is in good condition. However, it is unclear if it still lights up at night.
Sign form: Roadside pole and porte cochere
Sign-specific description: There are two major portions for this sign. One is the porte cochere signage that consists of two large, black arches. On the left arch are light blue backlit letters spelling the word "NIGHT" and on the right arch there are letters just like these spelling the word "CLUB." In the center of the arches a pole sign extends upward and along one side of the pole extending in the direction of the parking lot are five white, backlit four-point Googie Style stars. On the other side of the pole extending out toward Fremont Street are five signs with pointed edges at each top corner and a point in the bottom center, resembling arrows possibly. Each of these signs has yellow text and a black background. The top sign reads "CLUB" and the other signs that follow spell out "2100."
Sign - type of display: Backlit plastic sign
Sign - media: Steel and plastic
Sign - non-neon treatments: Plastic backlit portion
Sign environment: The neighborhood for this property is filled with small restaurants and apartment complexes. This property sits further east from the excitement of the other properties on Fremont Street.
Sign - date of installation: Around 1958. Around 2014 for the update for the night club.
Sign - date of redesign/move: It appears that this signage was part of the original signage for the Blue Angel Motel. From photos that were taken in 2014, it shows that this is when the Blue Angel signage became the signage for Club 2100.
Sign - thematic influences: It appears that this signage was part of the original signage for the Blue Angel Motel. From photos that were taken in 2014, it shows that this is when the Blue Angel signage became the signage for Club 2100.
Sign - artistic significance: The overall design of this sign still reflects the Googie style that was popular in the 1950's, which seems to be when this sign was first placed on Fremont Street.
Survey - research locations: Las Vegas Weekly articles locations (archives, library, recorder's office, etc) https://lasvegasweekly.com/nightlife/2016/sep/07/vegas-latin- nightclubs-banda- norteno-live- music/#/0 https://lasvegasweekly.com/as-we- see-it/2014/sep/03/blue- angel-uproar- signals-clash- between- preservati/#/0 , and Roadside architecture website http://www.roadarch.com/signs/nvvegas3.html
Survey - research notes: Assessor's page did not show current owner of the property, as well as other information on this current location was difficult to find.
Surveyor: Lauren Vaccaro
Survey - date completed: 2017-09-12
Sign keywords: Porte-cochère; Backlit; Plastic; Steel; Pole sign; Roadside; Fluorescent

Photos show New York New York signs at night. Two surveys were conducted to gather information about this sign. One was conducted in 2002 and one was conducted in 2017. PDFs are available for both surveys. See the 2017 survey PDF for additional information that is not included in the object description.
Site name: New York-New York Hotel and Casino (Las Vegas, Nev.)
Site address: 3790 S Las Vegas Blvd
Sign owner: MGM Mirage
Sign details: Occupying the northwest corner of Las Vegas Blvd and Tropicana Ave. is the New York New York Hotel and Casino. The property is a miniature representation of New York City in a collection of colorful architecture and sculpture. Colored reflective panels create the facades of high rises and skyscrapers. An almost cartoon like element is brought to the structures, flowing seamlessly sometimes throughout a surreal landscape of classical architectural elements and mock high rises. Distinguishable landmarks, such as the Empire State Building, the Statue of Liberty, and the Brooklyn Bridge, can be recognized with ease. A lagoon of water represents a harbor shooting water out of fountains disguised as boats.
Sign condition: Structure 5 Surface 5 Lighting 5
Sign form: Pylon; Fascia; Porte-cochère
Sign-specific description: The porte cochere is located on the south side of the property facing Tropicana Ave. The design cantilevers off of the main structure to the north, and then is supported by two columns on its far end. The three exposed sides hold the radiating crown of the New York New York logo sign. The two on the east and west sides are smaller than the one on the south side, but are essentially the same design. A half circle cabinet holds the text New York New York stacked in two lines. The channel letters are polished metal on the outside with incandescent bulbs on the interior. Their faces are bordered with red neon. The text is positioned on the front of the half circle cabinet. Breaking the surface of the radius edge, elongated triangular pan channels create a repeating pattern. The result is a crown of points running all across the top of the cabinet. It is reminiscent of the crown on the statue of liberty, or the rays of the rising sun. The face of the cabinet is painted blue, with metallic raceways, filling the negative spaces with more triangular shapes. The triangular pans are painted yellow on the interior with a blue finish on the exterior. The exterior width of the cabinet is also finished in a golden reflective surface. Three tubes of neon fashioned into succeedingly smaller triangles are inside each surface. The color scheme of the neon is yellow being the outer, orange being the second, and the center being red. The sign on the south side is designed the same, except being quite a bit larger, and the crowns of the cabinet angle forward instead of straight up in the air. All the edges are bordered with incandescent bulbs. The bottom edge below the signage, actually underlining the signage significantly, is a gold polished double bull nose that wraps the entire length of each side. The surface is strewn with small incandescent bulbs. An entablature runs above the bull nose, filling the spaces between the sign. The pediment is bordered on the top and the bottom with gold polished raceways and incandescent bulbs. Two mirrored posts support the southern end. The ceiling of the porte cochere is treated much the same as the logo signage on the three sides of the roof. Long pan channels are placed on the ceilings and shaped to look like waving banners, confetti, and beams, radiate out of a centerpiece positioned over the entrance to the casino. Red pans are painted orange on the interiors and green channels are painted blue on the interior. Tubes of neon are bent to the contours of the shapes of each one of these channels. The entire composition is a brilliant abstract pattern of light and colored steel shooting out toward Tropicana Ave. Headed east toward the northwest corner a bridge connects the Excalibur property to the New York New York. At the end of a bridge an entrance into the NY NY is below a LED message center and an arched logo cabinet, with the text and the radiating triangular channels. It is actually the same neon and color scheme, just fit to sit over the LCD display. The sign faces south. The sign has the distinct backdrop of a domed rotunda lined with columns. Rounding the corner another elevated bridge stretches east over the strip to the MGM property. The same configuration of the arched signage, along with the illuminated text, and LCD display screen is on the east side of the building. The corner facade of the harbor is flanked by these two collections of signs and walkways. Around the corner, the property extends north up Las Vegas Blvd continuing the facade of fake apartment buildings, with storefront windows at ground level. Here the replica of the Brooklyn Bridge serves as the main concourse of pedestrian activity. There are two sections of sign that are of particular interest to the eastern face of the building. The first is an advertisement for Panasonic. Panasonic is spelled in silver channel letters with blue fronts. The blocky font is internally lit. The entire text sits along the top edge of a matching message center. Further north on the face of the building, a section of building, finished in brick, combine graphics and three-dimensional elements for a sign for Pepsi. Toward the top of the face a logo/wall sign is crafted out of channel letters and filled with incandescent bulbs and bordered with blue neon. The entire text reads "Pepsi: Cola" The capital "P" and "C" are crafted out of one cursive style channel. The remaining letters are spelled in separate channel letters. The channel letters are stylized in a fashion reminiscent of the turn if the century. The colon placed between the "I" in Pepsi and the "C" in cola is also made out of channel boxes. Below the logo, a mural is painted on the majority of the remaining open space on the surface. Two police officers, in the style of early cartoons from the first few decades of the twentieth century, are the focus of the mural and are reminiscent of the famed "keystone" cops. The two figures are shown from about waist up in a circle, which is broken at the top by the white painted thought bubbles, bordered in black. The thought bubble on the left reads "bigger bottle" and the opposite reads, "better flavor". The two police officers correspond the appropriate thought bubble, with the one on the left being the larger figure, and the one on the right being smaller and apparently older. They are treated with blue paint, with their stripes, buttons and badges, treated in yellow paint. The skin tones are treated with proper hues, with facial features distinguished by black contour lines. The three-dimensional aspects come into play when describing their action. The officer on the left is pouring a bottle of the cola into the glass, which the other officer is holding. The one hand each officer is showing is a three-dimensional, fiberglass, white, cartoon, gloves. The one on the left is integrated into the tilted bottle. The bottle is coming off of the wall in a sculpted two-dimensional cabinet. The bottle is treated with the red white and blue Pepsi label, and reminiscent of the logo channel text. The tilted bottle points down toward a glass that the other officer holds. The glass is also a sculpted cabinet treated with paint on the surface, as well as the bottle, to appear as glass, utilizing highlights. Neon for the mural is cleverly designed to accent the mural and compliment the design. The text in the thought bubbles is overlaid with yellow neon, which animates back and forth to suggest an interaction of talking to each other. One half will illuminate, then the other as the first darkens. The yellow painted buttons, stripes, and badges of the characters uniforms are all outlined with yellow neon. The action of the neon in the bottle and glass can be seen through the semitransparent materials. Horizontal tubes of red neon fill the bottle, as well as the glass. In the space between the bottle and the glass waving tubes of neon pass through the apparent opening at the top of the cabinet, and can be seen behind the translucent face. When in action, the bottle appears as if it is pouring the liquid into the cup. (see animation notes) Among the ground level shops along the east side, marquis signage denotes passage. One on the southern end of the elevation just before the Brooklyn Bridge begins, and another, a bit further north, before the ESPN Zone signage. Two message panels come off the wall at an angle flattening off with a smaller panel boasting logo channel letters. Each one of the wings are spanned across the top of the face with channel letters spelling "entrance," painted in an off white on the interior. They are filled with incandescent bulbs and bordered with red neon. The remaining space on the bottom of the face is an LED message center. A narrow horizontal plane rises off of the top edge and is lined with three tubes of neon. The cabinet is made of a polished gold metal. The entire outline of the wing is lined with a raceway lined with incandescent bulbs. Smaller eastern face of the overhang is a square cabinet with an arched top. To either side of the cabinet is crafted into a set of two narrow horizontal planes. The one closest to the cabinet is taller that the one right next to it, with rounded corners echoing the curve of the main cabinet. The resultant effect is a sculpted cabinet with a top edge descending on either side in a water falling radius. These bookend elements are bordered with yellow, and three vertical tubes of neon running the length of the interior. They main cabinet is occupied by the internally lit double set initials "NY," stacked one set on top of the other. They too are filled with incandescent bulbs and bordered with red neon. The face of the middle cabinet is bordered with incandescent bulbs and finished in a slick blue hue. The underside of the overhang is covered in the polished gold surface and laden with incandescent bulbs. The northern end of the property is dominated by the signage for the ESPN Zone sports lounge, located inside the NY NY. The exterior signage is basically a theatre marquee entrance with a long overhang supporting an electronic message banner that reads from left to right. The majority of the theatre front is polished aluminum wit h thin tubes of red neon above and below the electronic reader board. Above the top edge of the actual front of the sign is a design of pan channels, crafted and shaped to form a complex background for the logo text spelling "ESPN." A wavy green crafted channel creates what looks like a horizon. The space between the marquee and the green channel is a black field laden with incandescent bulbs. Above the green channel an array of pan channels crafted into interlocking, swaying, pointed shapes. They are painted yellow and orange so the result is a bed of flames. These too are lined in the interior of the contour in red and orange neon. In the center of the entire face of the overhand in a black steel cabinet with the logo for the establishment spelling "ESPN Zone." The First portion of the two-word phrase is spelled in shallow channel letters lined with horizontal bars of white neon. The text is outlined in red neon as well. The second half spells "Zone," and is written in the same font with the "Z" being the largest letter in the sign, designed with the bottom horizontal leg underlining the rest of the letters in the word. The word is oulined with white neon as well. The latter portion is filled with horizontal bars of red neon. Situated along the middle of the sign, and against the vertical plane of the building, a blade sign repeats the design and colors of the bottom portion of the sign. The vertical cabinet is double sided spelling the "ESPN Zone" logo vertically with the same neon treatments for the respective words. The three toned background of black, green, red and orange on the bottom of the sign is interpreted on the blade. Running vertically, the black portion laden with bulbs runs against the wall, with the wavy channel next to that, disappearing temporarily behind the letters. The flames hang off of the outer edge of the sign. All of the neon treatments are seen here as well. Crowning the top of the blade sign two circular cabinets are arranged touching each other at one end, the faces pointing out to angled directions. Here the ESPN logo is arranged inside a circle. The bottom half below the letters is filled with horizontal bars of green neon, while the flames are present on the top half. The same cabinets can be seen mounted on the ends of the bottom overhang.
Sign - type of display: Neon; Incandescent; Backlit
Sign - media: Steel; Plastic; Fiberglass
Sign - non-neon treatments: Graphics; Paint
Sign animation: Chasing, flashing, oscillating
Notes: The incandescent bulbs inside the text reading "Paris" on the balloon oscillate rapidly.
Sign environment: Centering around the theme of the city of New York, it utilizes the corner to create a wrapping montage of sales kiosks, paralleled by a miniature replica of the Brooklyn bridge transforming into a corner bay flanked by the overhead walkways, and bringing the viewer in to the brightly lit arms of the porte cochere. The environment of the overhead wall signs and entrance signs blend in and compliment the theme aspect of being in a city. Of course they stand out a bit more with the over the top Vegas garishness, but they also add to the pedestrian interactive feature that creates the environment in which it sets out to accomplish. The corner fountain provides a unique experience with the views of the neighboring casinos but creates a bit more of a surreal nature with the small scale Statue of Liberty and backing of stylized skyscrapers and metropolitan architecture. To follow further around the corner headed south; the blazing neon adorned porte-cochere is backed by yet more architecture and the sweeping tracks of the resorts roller coaster.
Sign designer: Marnell Corrao Architect: Neal Gaskin
Sign - date of installation: 1997
Sign - thematic influences: The New York City theme is the consuming factor in the aspects of the outmost design interior and exterior, as well as influencing the design of the signage itself. From the corner design being used to create a miniature water spectacular representing a harbor, to the faux apartment and store-fronts, and replica Brooklyn Bridge, to the peaks of the logo cabinet work. It joins the array of properties on the strip which are heavily themed, and designed to attract a family oriented crowd. It is also themed after a city.
Sign - artistic significance: This resort has regularly been recognized as one of the architectural wonders of the Strip, and the signage contributes to its fame.
Surveyor: Joshua Cannaday
Survey - date completed: 2002
Sign keywords: Chasing; Flashing; Oscillating; Pylon; Fascia; Porte-cochère; Neon; Incandescent; Backlit; Steel; Plastic; Fiberglass; Paint; Graphics