Daytime and evening views of a McDonald's sign on the Strip at 2800 S Las Vegas Blvd. Information about the sign is available in the Southern Nevada Neon Survey Data Sheet.
Site address: 2800 S Las Vegas Blvd
Sign details: Located just south of the Westward Ho's south parking lot is the third and northern most version of the sign. Unlike its other two relatives, this sign is solely designated to the McDonald's establishment. It is located in a small landscaped area directly east of the front of the restaurant. This section essentially comprises the front of the establishment itself. It stands tall on the west side of the strip facing north south.
Sign condition: Structure 5 Surface 4 Lighting 4 It is noted that the structural integrity is intact. Certain elements of lighting are out or not working but still present. The surface appears to be slightly deteriorating at this point.
Sign form: Pylon
Sign-specific description: The odd member of the three McDonald's pylons is different in almost every aspect, considering the similarity of the first two to each other. The sign construction itself is a more sleek, opting to integrate the entire structure into a much smoother design than the previous design as well. The other two cabinets are impressive indeed, but the placement of the cabinets is less clumsy than the others. The pole itself is thinner, painted brown steel flat post, which rises into the air, recording a small rectangular anomaly in the vertical line, which is used to support a yellow plastic internally lit cabinet. The four-sided shape swells out on each side, but transitions smoothly as the vertical shot continues upward. The brown post T's off to either side actually stretching to the widest point of the sign. It then grows vertically once again to create the sides of the cabinet. The shape that the brown portion creates is now more akin to a "U" shape rather than a "T." The entire surface of the pylon which is designated brown in laced with incandescent bulbs. Inside this U shape the face of the cabinet is designated red, and set higher above the surface plain of the face. The red fluted steel face is adorned with vertical neon bars and white channel letters floating above the surface. The channel letters are filled with bars of white neon. The giant golden arches break up the top edge of the red cabinet. The arches themselves are yellow painted steel, whose face are encrusted with yellow incandescent bulbs as well as border of yellow neon which floats around the edge of the arch. The tops and bottom surfaces are finished in a reflective, gold, polished metal. A channel runs up the center of the post and a yellow tube of neon glows as a centering stripe. This stripe actually ties in the internally lit yellow sign, with the crowning arches, quite well.
Sign - type of display: Neon; Incandescent; Backlit
Sign - media: Steel; Plastic
Sign - non-neon treatments: Paint
Sign animation: Oscillating, flashing
Notes: The white incandescent bulbs on the face of the sign illuminate in a chasing pattern from bottom to top, leaving all the bulbs illuminated in it's path, oscillating as they are illuminated. The post vertically illuminates, and when the bulbs reach the top of the brown arms of the U shape, the vertical, red, neon bars on the red portion of the cabinet, chase in simultaneously from either side. They meet in the middle leaving all the bars and thus the cabinet fully illuminated. The cabinet stays lit for a few moments, then the bars curtain out from the middle, back to either side, leaving the bars dark in the animations path. Once they reach the edge, the incandescent bulbs follow suit, and chase back down to the bottom, leaving all the bulbs dark it the chasing path. The yellow incandescent bulbs, which are on the face of the golden arches, constantly oscillate during the animations sequence.
Sign environment: As compared to the other two properties, the environment of this McDonald's is quite different. The other two were integrated into the strip mall design, utilizing the pylon itself for other advertisements as well. Even though the McDonald's pylon stood out as the dominant figure among their surroundings, They still felt as if they were part of a whole as well. The environment, which the northern pylon portrays, also reflects its surroundings as well. This environment of the Westward Ho, the Stardust, the Riviera, and the Circus Circus, bring about a certain garish nature in its design that fits in present in the McDonald's pylon.( see artistic significance and theme for further).
Sign manufacturer: YESCO
Sign - thematic influences: The theme of the McDonald's establishment is in the realm of the well-established McDonalds corporation. The golden arches, and solid red hue, have become synonymous with the name "McDonald's," and is an image, which has been communicated to the masses of people for half a century. It is an icon that is associated with America all over the world. McDonalds has created it's own realm and thematic influence over the years from all of it's extensive advertisements and marketing. Therefore, the theme of the establishment's signs draws from itself and the world, which the name has created. Being one of the most commonly seen images in America, this sign is tailored to fit into the illustrious, illuminative properties held on the Las Vegas Strip. It fits into the category of everyday images and businesses dressed up for Las Vegas, which include, Arabia's, Arco AM/PM, Walgreen's, and Fatburger.
Sign - artistic significance: Besides what is mentioned in the above paragraph about the above nature of the iconography of the said logo, this particular sign draws off of its surroundings to display certain aesthetic elements.
Surveyor: Joshua Cannaday
Survey - date completed: 2002
Sign keywords: Oscillating; Flashing; Pylon; Neon; Incandescent; Backlit; Steel; Plastic; Paint

Helen J. Stewart birthday scrapbook

From the Clark County Economic Opportunity Board Records (MS-00016) -- Series I. Administrative. "Articles of Incorporation of Operation Opportunities - Clark County, Nevada."

Daytime and evening views of a McDonald's sign on the Strip at 3999 S Las Vegas Blvd. Information about the sign is available in the Southern Nevada Neon Survey Data Sheet.
Site address: 3999 S Las Vegas Blvd
Sign details: The McDonald's pylons sits in the parking lot for a Strip mall, located in the South end of the Las Vegas strip. The sign sits northwest of the actual McDonald's Restaurant and faces north south. It also act as the main advertising pylon for other shops which are located in the strip mall. The pylon consists of four cabinets including the McDonald's main marquee cabinet. The cabinet directly below the McDonald's crown reads "Golf" and advertises for a golf store the other two are internally lit rectangular cabinet with advertisements for Las Vegas Clubwear, Panda Express, a shoe store which reads "Boots and Wide Shoes", and for the local radio station 97.5 KVEG.
Sign condition: Structure 5 Surface 4 Lighting 4
Sign form: Pylon
Sign-specific description: The pylon located on the east side of Las Vegas Boulevard South, and is facing north/south. The structure contains four double-faced cabinets, two of which are internally lit, while the other pair are steel cabinets containing neon and incandescent bulb treatments. The entire structure of the sign itself is essentially a narrow, square, vertical pole, with three cabinets cutting transversely the horizontal plane of the design, and integrated into it's construction. The surface of the sign is stucco with four bars of vertical neon rising vertically up the face of the pole where there are breaks between the internally lit cabinets. The tubing starts as a purple color but transforms into a red as it reached the top and spreads out into the supporting T form, which supports the McDonalds cabinet. The cabinet itself is constructed of a red painted steel, with the arches made of yellow painted steel. The letters that spell McDonalds is spelled in white channel letters, with the sides of the cabinet adorned with miniature golden arches logo. Red incandescent bulbs are laden across the face of the sign. The crowning features of the sign are the golden arches, which are wrapped with repeating bands of golden neon The each face of the cabinet is lined with red neon tubing. The "M" emblem created by the miniature golden arches are lined with the corresponding. yellow neon. The cabinet just below the main attraction is a horizontal rectangular cabinet made of steel and painted green with rounded ends. Yellow channel letters spell the word golf and occupy the majority of the center of the sign. Flanking the text is a three-piece graphic design pattern representing a golf ball and two other geometric elements. It is not obvious what the symbol represents but its is comprised of two non-descriptive shapes in yellow and a circular shape in green. All of the yellow shapes are lined on the interior border with yellow neon. The circular shape is internally lit, with the face matching the shape of the cabinet in color. The cabinet below the golf cabinet is an internally lit, double backed cabinet advertising for a local radio station on the south face of the sign. The black script, set upon a field of various red and orange blended tones, reads the call letters KVEG 97.5, with a white oval backing up the letters and centering the red field. The north face contains a back lit yellow and red advertisement for the Panda Express restaurant. The third and last cabinet closest to the ground is internally lit with different advertising on either side as well. The south face of the cabinet is a three sectioned graphically treated advertisements for the Panda Express, Las Vegas Club Wear, and the Boots and Wide Shoes text for Leonard's Wide shoes which is what dominates the north side of the pylon. The face of the blue steel cabinet is lined with blue neon. At the bottom of the pylon there is a small plaque used to illuminate the blue and white address plate.
Sign - type of display: Neon; Incandescent; Backlit
Sign - media: Steel; Plastic
Sign - non-neon treatments: Paint
Sign animation: Chasing, oscillating
Notes: The incandescent bulbs found on the face of the sign are constantly oscillating at a quick pace. The neon bands which wrap around the golden arches, start in the very middle at the bottom and chase each other upward from the center, leaving every bar illuminated in it's path, until the entire arch itself. Once the arches rapidly fill up, the entire arch flashes off, on, then off again, before restarting the entire sequence.
Sign environment: Headed south, across a small drive on the east side of Las Vegas Blvd from the McDonalds, is a shiny, new fueling station and mini mart, brightly illuminated, creating a constant current of arriving and departing travelers with the McDonalds restaurant. In relation to the larger scale Luxor and Mandalay Bay, the presence, which the McDonalds environment portrays, is like the smaller satellite's to the standing vision of new development on the Strip. Instead of this sign being evidence of what was and was is dying on the southern en of the strip it is actually evidence of the modern development and new life welling up.
Sign manufacturer: YESCO
Sign - thematic influences: The theme of the McDonald's establishment is in the realm of the well-established McDonalds corporation. The golden arches, and solid red hue, have become synonymous with the name " McDonald's," and is an image, which has been communicated to the masses of people for half a century. It is an icon, which is associated with America all over the world. McDonalds has created it's own realm and thematic influence over the years from all of it's extensive advertisements and marketing. Therefore, the theme of the establishment's signs draws from itself and the world that the name has created. Being one of the most commonly seen images in America, this sign is tailored to fit into the illustrious, illuminative properties held on the Las Vegas Strip. It fits into the category of everyday images and businesses dressed up for Las Vegas, which include, Arby's, Arco AM/PM, Walgreen's, and Fatburger.
Surveyor: Joshua Cannaday
Survey - date completed: 2002
Sign keywords: Chasing; Oscillating; Pylon; Neon; Incandescent; Backlit; Steel; Plastic; Paint