In 1976, Gene Greenberg decided to accept a job transfer with Donrey Media Group and relocated from Laredo, Texas to Las Vegas. Las Vegas was comfortable fit and for the next 30 years, he primarily worked in television ad sales. He rose to become executive vice president and general manager of KVBC-TV. Significant to Gene’s ties to Las Vegas have been his ties to the Jewish community. This oral history includes reminiscences of connecting with the Jewish community and meeting many of the Jewish leaders through Young Leadership, Jewish Federation, and being on the board for Temple Beth Sholom. The most poignant aspect to his Jewish roots is the survival of both his parents during Holocaust. Both Helen and Abe Greenberg were from Lodz, Poland and interred in concentration camps. Gene is a frequent presenter of their story for his commitment to Holocaust education and as a member of the next generation. Gene and his wife Melanie both spent their childhoods in Kansas City, Missouri and are graduates of the University of Missouri-Kansas City. They married in 1970 and have three children: Sari Mann, Elissa Burda, and Jaron Greenberg.

Tony was born the only son of the only son in Beloit, Wisconsin. Following his parents divorce when he was 12, he and his father went to live with his grandparents who, he admits, spoiled him. While neither of his parents played a musical instrument, Tony’s grandmother was a professional organist. In addition, Tony had an uncle who was a professional saxophone player and who was an inspiration to him. Tony’s dad was very supportive of his decision to learn trumpet and rented Tony an instrument, took him to his lessens, and sat with him while he practiced. Tony was firm in his convictions by the 9th grade that he was going to be a musician. Following high school, Tony was awarded a full scholarship to the Berklee School of Music in Boston which was a very prestigious music school. Tony repeatedly left school to go on the road which the school fully expected of their students. The last time he left the school he never went back. Tony states he got his degree on the road with experience from playing in bands like Stan Kenton, Tommy Dorsey, and with his idol Harry James. Tony took his career abroad when he took up residence in Cologne, Germany to play with a band there. Tony came to Las Vegas to play in a band with Buddy Rich which turned out to be of a shorter duration than he expected. Tony then played in Las Vegas and Reno for a time before going back on the road after realizing he preferred playing jazz on the road as opposed to playing in show bands. After eight years on the road, Tony returned to Las Vegas, got married, and settled down. Aptitude tests proved accurate when they showed Tony had a talent for things mechanical and metal as Tony went on to manufacture trumpets in addition to playing them. One can feel the love Tony has for his trumpets as he describes the process of creating them. After playing trumpet for almost 30 years, Tony decided it was time to concentrate on his photography for a while. Tony does not consider himself retired, but rather he likes to play, take pictures, and, of course, he practices the trumpet every day.