In this interview, Rabbi Malcolm Cohen speaks about observed differences between British and American Jewish communities as well as new Temple Sinai initiatives to build community and engage younger congregants. Rabbi Cohen and his wife have two children, Elijah and Rachel.

Rabbi Malcolm Cohen was born on October 7, 1973 in London, England. He describes having the typical Reform Jewish upbringing of a second generation Londoner. His mother worked as an office assistant, and his father ran a bookshop and also prepared youth for their bar and bat mitzvahs. It was his father?s dedication to Jewish education and service that greatly influenced his career path. After earning a degree in psychology from Southampton University, Rabbi Cohen went on to get a professional qualification in youth and community work. He subsequently became the British Reform movement?s first outreach officer, leading the efforts to engage 20- and 30-year-olds to Judaism. At his wife, Sarah?s, encouragement, Rabbi Cohen enrolled in Leo Baeck College to become a rabbi. Upon finishing his studies in 2006, he got a job at West London Synagogue, a large Reform congregation, where he worked with a team of rabbis. In 2009, Rabbi Cohen took the position as Temple Sinai?s rabbi, where he has served ever since. In this interview, he speaks about observed differences between British and American Jewish communities as well as new Temple Sinai initiatives to build community and engage younger congregants. Rabbi Cohen and his wife have two children, Elijah and Rachel.

Yvonne Fried, M.D., and Joan “Joni” Fried are the daughters of Milton and Esther Fried, the founders of Freed’s Bakery—the standard to which all other Las Vegas bakeries are held. When the Fried family moved to Las Vegas in 1955, Joni was born here, the fifth child, of the entrepreneurial Milton, a musician by night, and his industrious wife Esther, who guided the family business. As Esther’s 2006 obituary reads: in 1959 the couple opened “a snack bar, selling donuts and Danish, at the Panorama Market on West Charleston, while Milt played in the show band at the Sahara Hotel in the evenings.” For Yvonne and Joni, this made for a rather busy and interesting household to grow up in. Their Jewish upbringing was at Temple Beth Sholom. Photo above honors the multi-generations of the Freed’s Bakery tradition: (L-R) Joni Fried, Anthony & Sarah Fusco (Joni’s daughter) Max Jacobson Fried (Yvonne’s son) holding his son Lucas, and (far right) is his wife Emilia.

In 1939, Wilma (Frank) Bass was born in New York City, where she began her involvement in theater at the age of ten. Almost twenty years later, she met Burt Bass (1932- ) when both worked for a photography studio, one of Burt first post-high school jobs. Burt opened his first professional photography studio in 1962, shortly after he married Wilma in 1960. The couple soon had two daughters – Jill and Wendy – and moved to Las Vegas in 1974. Burt initially worked for his brother-in-law Ed Frank's check cashing businesses and later opened his own photography business, Burton Studio. He later added services such as fingerprinting, background checks, and photographs for identification cards. Wilma worked as a jewelry salesperson, first at the Gold Factory then at Nieman Marcus. Socially, she was very involved with Temple Beth Sholom’s Sisterhood, using her theater talents to write, direct and produce various shows for the Sisterhood, ORT as well as B’nai B’rith Youth Organization. In this interview, Burt discusses his photography business, the migration of its storefront around town, and his colorful landlords, including individuals like Moe Dalitz and Art Marshall. Wilma talks about her sales career in the local jewelry industry, and more extensively, she shares memories of her involvement in the Jewish community with theater productions. Much of the discussion revolved around related news articles and personal photos from their relationships and activities within the Jewish community. The couple also shares stories of friendships with local entertainers, including Jerry Lewis and Neil Sedaka.

Sidney Barouch describes his experience during World War II living in Tunis, Tunisia, which was a French colony. Barouch discusses the facets of the war front in northern Africa, and the experiences of his family as Jews and business owners.

In this oral history, Gary explains how the family came to live in the United States?Cleveland and Los Angeles. In 1957, he married Noreen and they eventually came to live in Las Vegas where Gary worked for Sears selling washing machines, had a repair business and an importing business with Noreen. Gary was an entrepreneurial soul and inventive much like his father. He owns three patents.

On August 25, 1931, Augusta and Herman Sternberg welcomed their second child, Gerd (aka Gary), into the world of Cuxhaven, Germany. Augusta was a devout Christian of Polish ancestry who had fled Russian persecution. Herman was a German-born Jew salesman and inventor. The couple fell in love and had two children, Gary and Ruth who was a year and half older. By 1938, German politics were targeting Jews and Herman was ripped away from his Christian wife and children and sent to a concentration camp. Fate and friendship rescued Herman with the option to go to China. And so begins the history of the Sternberg family and how they all would eventually live together during World War II in the confines of a Jewish ghetto in Hongkew, China from May 1939 to July 1948. Gary had an extraordinary career as a dealer. He was not the stereotypical young dealer-to-be: he was in his 40s when he signed up for the Michael Gaughn Dealing School in the mid-1970s. Gary?s charming wit and ease of making friends soon gained him a position at El Cortez and then Caesars Palace. It was the same personality that would sustain his stellar thirty-one year career at Caesars. He was employed there from April 1974 until his retirement May 8, 2005. Though Jewish tradition would identify Gary as Christian, he self-identified as Jewish, officially converted and has been an active member of the Jewish community. Among his anecdotes-and he has many-is one about securing a $30,000 donation from Frank Sinatra and Jilly Rizzo for Congregation Ner Tamid.