Interviewed by Layne Karafantis; Genevieve "Gene" Segerblom contributed in a multitude of ways to her home of more than fifty years--Boulder City, Nevada. She is a third-generation Nevadan and was born in Ruby Valley, Nevada, in 1918. Gene and her future husband Clifford moved from Reno where they both had attended the University of Nevada, Reno to Boulder City in 1940. After they came back from Panama in 1948 where Clifford had a photographing assignment, she ran a day care center and did freelance writing of articles about the Nevada landscape with her husband providing the photographs. Gene taught high school in Boulder City. She was elected city councilwoman in Boulder City in 1979. Gene served four terms in the State Assembly from 1993 to 2000. Her grandfather was a state senator and her mother was an assemblywoman. Today her son Richard "Tick" Segerblom serves in the State Assembly, so they are the only family to have had four generations serve in the Nevada legislature. She was involved in the creation and restoration of the Boulder City Hotel and Museum and was involved in the American Association of University Women, the Boulder City Chamber of Commerce, and the Community Club. Gene did charity work for other groups. too. The theater in the Boulder Dam Museum was named the Segerblom Theatre in her honor. She passed away on January 4, 2013, at the age of 94.

The interior of the green house at the end of the cul-de-sac envelops the visitor. Every room exudes comfort and encourages conversation even as the lake, lapping quietly on three sides of the house, beckons. Cindy Coletti revels in this house and its interiors, all of her own design, especially because they are so different from the daring, opulent, and award-winning custom homes for which she is known. Arriving in Las Vegas in 1988 as a single mother, Cindy immediately submitted a successful design for the first Southern Nevada Street of Dreams event and began networking. She established Sun West Custom Homes in Nevada by applying the design and contracting skills she had successfully honed by building nearly seventy houses in California, Florida, and Colorado—all the while grooming her son Danny—from the time he was in his teens—to eventually take over the company. In this interview, Cindy's husband, David Fordham, shares his background, his reasons for relocating to Las Vegas, work in commercial real estate, meeting Cindy, and living at The Lakes. Cindy then recalls the experiences that brought her to Las Vegas; shaped her ideas of self-help, friendship, design, and business, and instilled in her the confidence to succeed in a man's world. Cindy has retired from building and now enjoys traveling with her husband, but Sun West Custom Homes continues to thrive under the capable ownership and leadership of Daniel S. Coletti.

In this interview, Letizia discusses her career, and breaking gender barriers in both broadcasting as well as in advertising. She also talks about how her family ended up settling in Las Vegas, and the evolution of her relationship with Judaism from childhood to adulthood, eventually leading to her leadership roles with Congregation Ner Tamid as well as Jewish Federation, where she is on the Board of Directors.

Marla R. Letizia is the founder of Big Traffic Mobile Billboards in Las Vegas, Nevada. The company operates mobile billboard advertising trucks and employs brand ambassadors to carry WOBI? walking billboards for retail, gaming, and entertainment clients such as Caesars entertainment, Tropicana, and Cirque Du Soleil. Letizia founded Big Traffic in 2001 after leaving a successful broadcast journalism career to raise her two children. She met her husband, Tom Letizia, while working at KLAS-TV Channel 8 as an assistant production manager. She later became the first female director of live television news broadcasts in Las Vegas at Channel 8. She also developed a TV show called "Las Vegas Turnaround" and a syndicated production called "The Parenting Network." Letizia grew up in Las Vegas, and is a former president of Congregation Ner Tamid and a founding member of the board of trustees of the Meadows School in Las Vegas. In this interview, Letizia discusses her career, and breaking gender barriers in both broadcasting as well as in advertising. She also talks about how her family ended up settling in Las Vegas, and the evolution of her relationship with Judaism from childhood to adulthood, eventually leading to her leadership roles with Congregation Ner Tamid as well as Jewish Federation, where she is on the Board of Directors.

In this interview, members of Midbar Kodesh discuss how they each became involved in the synagogue, and how the congregation formed in the mid-1990s. Some of the narrators grew up in Las Vegas and talk about the growth of the town and being former members of Temple Beth Sholom.