Interview with Deanne Alterwitz-Stralser with contributions from her son Daryl Alterwitz on November 1, 2014. In this interview Deanne talks about her Jewish upbringing near the Illinois-Indiana state line, meeting her first husband Oscar, with whom she had four children, and the difficulties with keeping kosher. The family moved to Las Vegas from Gary, Indiana for opportunities in the furniture business. Daryl weighs in on his father's personality, business decisions, and their move to Las Vegas. They discuss the location of the store the Alterwitz's bought (Walker Furniture) and purchasing the building from Jackie Gaughan, and the different tastes in furniture in Las Vegas. Then they talk about the Jewish community and the division between the east and west sides.
On New Year's Day, 1931, Deanne Alterwitz-Stralser was born Deanne Friedman in Hammond, Indiana, the daughter of an insurance salesman and a stay-at-home mom. Deanne spent her childhood in Calumet City, just across the state line in Illinois, and was raised with a strong Jewish identity. At the age of sixteen, she met her first husband, Oscar Alterwitz, at an Alpha Zadik Alpha (AZA) dance in Gary, Indiana, and the two were married in 1950. Deanne and Oscar settled in Gary, where they had four children?Aimee, Larry, Daryl and Linda?and took over the Alterwitz family furniture business. Eventually, the couple grew the business to three successful retail furniture stores. However, a decline in the city's safety and opportunities forced the Alterwitz's to consider relocating, and in 1973, after a family vote, Deanne and Oscar moved their family to Las Vegas. Upon arrival, Deanne and Oscar bought Walker Furniture from original owners, George and Ruth Walker. Deanne used her artistic eye and training from the Art Institute of Chicago to lead the design and merchandising elements of the business. Socially, Deanne integrated into the local Jewish community, and ensured her children participated in Jewish life as well. Deanne and Oscar's children still remained involved in Walker Furniture operations, including Daryl, who serves as the company's general counsel; Larry, who is the company's president; and a daughter who now oversees the store's design and merchandising.
In 1979, Eileen Brookman was honored as a Distinguished Citizen of the Year by the National Conference of Christians and Jews for her continued service to the community. The program includes highlights of her accomplishments.
Bio information taken from Las Vegas Sun obituary: "Sara Saltzman, a longtime Las Vegan who co-founded the company that later became the Marshall-Rousso clothing store chain, died Monday. She was 97. Saltzman was born Sept. 28, 1899, in Russia. When she was 13, she moved with her family to Cleveland, where she attended school and was among the first women in that city to own and drive a car. She worked as executive secretary to her brother, Maurice Gusman, a prominent Cleveland banker and philanthropist.
William S. "Billy" Weinberger (1913-1996) was president of Caesars Palace in the 1960s and 1970s. He was also president of Bally's Park Place casino in Atlantic City, New Jersey in the 1970s and 1980s and ambassador emeritus for the Golden Nugget and the Mirage in Las Vegas in the 1980s and 1990s.