Interviewed by Barbara Tabach. Born and raised in Zacatecas, Mexico, Irma moved to Las Vegas in 1989. She is the Cultural Program Supervisor at Winchester Community Center and has devoted much of her career to preserving Hispanic cultural traditions in Las Vegas. She has been an active leader in local events such as Community Roots, International Food & Folk Life Festival, World Vibrations, and Dio de Los Muertos.

In this interview, Burton Cohen discusses his involvement in the Las Vegas casino industry, including booking entertainment for various hotels.

Burton Cohen's long casino executive career began in the mid-1960s when he accepted a proposition to become involved with the transformation of the Frontier Hotel. He left his south Florida roots and law practice to become a co-owner/general manager of the Frontier Hotel. Thus, began his highly regarded Las Vegas presence. For nearly four decades he served in the management of some of the Strip's most famous casinos: Flamingo, Dunes, Circus Circus, Caesar Palace, Thunderbird and the Desert Inn, which remains his favorite. In this interview, Burt reflects on the positions he held, the celebrities he hired and befriended, and offers a unique look at the behind the scenes marketing and entertainment strategies that he helmed. He shares stories of becoming entrenched in casino operations, his reflections of union experiences, and even anecdotes about moving his mother to Las Vegas.