Coming from Durango and Tijuana, Mexico, Fernando Rocha’s parents met in Los Angeles in the mid-90s. Working in the sheet metal industry, his father’s career would take them to Las Vegas during the boom of the early 2000s to the slot machine industry where they would establish their family in Sunrise Manor. Little did he know that his son would later become a corporate banker working alongside the same industry with Wells Fargo.
The non-profit Jewish Nevada is the central coordinating body for fundraising, planning, allocations, and community services for the Jewish community in Las Vegas, Nevada and serves as the local chapter of the Jewish Federations of North America. Jewish Nevada has served the community since the 1960s and has raised several million dollars to support Jewish and humanitarian causes in Las Vegas, Israel, and in 59 countries around the world.