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PUBLISHED ABOUT AND FOR EMPLOYEES OF NATIONAL CAR RENTAL SYSTEM At Our 20th Annual Convention DON?╟╓T MISS MOMENTUM ?╟ 69 OUR GREATEST CONVENTION EVER Don Hesse, Vice President of National and chairman of MOMENTUM 69 and his headquarters staff have ?╟úcaught the fever?╟Ñ and are busy developing a program no system member can afford to miss. The convention scheduled to start November 17 at the luxurious Sands Hotel in fabulous Las Vegas has been designed to provide conventioneers with new ideas on how to increase business and profits in the coming year. The convention planning committee, made up of home office staff members, has been given the green light by President W.B. McKinstry to make this the best show ever. Mr. McKinstry told the Autograph, ?╟úLast year's convention helped set the stage for the great year all system members are enjoying. This year?╟╓s convention will again provide us with new insights and additional techniques and methods on how to improve our business and how to increase revenues and profits. It is our objective to keep the momentum of 1968 moving forward into 1969. I urge all system members to attend.?╟Ñ Looking into some of the program highlights... You?╟╓ll see the greatest advertising campaign to hit the car rental industry. Your Marketing Depart- ment and advertising agency have been working for months on the development of an exciting, ad campaign based on National?╟╓s great service ... the best in the industry. Conventioneers will have the first look at this campaign in action ... don?╟╓t miss this opportunity to see how your national advertising works for you to help you build greater volume and profits locally. Chester Be^fer, Director of the Federal Aviation Agency for Airport Services, will deliver an important message on what the federal government is doing to improve car rental facilities at airports and the problems facing National as the era of the Jumbo Jets quickly approaches. Senator Jennings Randolph of West Virginia and chairman of the Senate Committee on Public Works will be with us to discuss ?╟úThe Airport to Dc ratown Bottleneck?╟Ñ that so many of our major airports are facing. Marketing will show you how to BUILD FOR ACTION in the local marketplace ... how to cover your market... how to exploit every opportunity to increase your business ... to increase your share of market. Sales will show you what your national sales and reservation force is doing to sell large commercial companies and more people on going National. You?╟╓ll see new, practical operational methods and techniques designed to gear each system member for the increased prosperity ahead presented in an entirely new fashion. Many of the organizational problems that all system members, both new and established, experience will be discussed by Don Hesse, Fred Lockwood, Don Clark, Harris Cooper, Bob Twersky, Jim Fagan, Bill Hager, Jerry Levine, John Hanning, Mike Leary and Fred Bailey. These staff members will be on hand throughout MOMENTUM 69 to answer any questions and help solve any problems you may have. All system members and their wives continued on pg. 2