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ent001196-044

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ent001196-044
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    University of Nevada, Las Vegas. Libraries

    Newspaper P Ufa?½* ?·imes AN INDEPENDENT NEWSPAPER MORNING AND SUNDAY CORPORATION El Paso Herald-Post A SCRIPPS-HOWARD NEWSPAPER EVENING El Paso, Texas September 30, 1957 Mr. A1 Freeman The Sands Las Vegas, Nevada Dear Mr. Freeman: This will acknowledge your long distance telephone call of this morning requesting advertising rates for your fine establishment, The Sands. Advertising rates in the El Paso Times is_ 30^ per line daily or $4.20 per column inch, and advertising in the big Sunday Times is 33^ per line or $4.62 per column inch. It is necessary that we have advertising copy in our office at least 2 days before publication and advertising for the Sunday Times should be in our office by sometime Thursday previous. I am enclosing several tearsheets from the El Paso Times of Monday, September 30, in which we ran a 3-column cut and story ori your Copagirls. I felt sure you would like to have these tearsheets for your records. In addition, I am enclosing a copy of our Market Data book, and I believe you will find this book interesting. It will give you the complete story of the Fabulous Southwest?╟÷24 counties of West Texas and Southern New Mexico-- as covered by the El Paso newspapers. I am Indeed happy to know that you are anticipating an advertising campaign and I know that your advertising in the El Paso Times will bring many new customers to your fabulous establishment. Very truly yours NEWSPAPER PRINTING CORPORATION Ja6k~Hall, Manager General Advertiising Dept. JH:bc Enc.