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FREEMAN COMPANY pub/fcists - 2 - At the same time, we could work on some other promotions with United, such as a display of silver which we executed with TWA in Chicago or perhaps built around a contest with a prize vacation in Las Vegas at the Sands for the winner. 3* There are quite a few country clubs located in Denver which are the hubs of social activity in that area -- and I recommend that "we mail "Black Gold Credit Cards" to any list of oil people we are able to get through the good offices of Jim Kennedy* I4.. UAL will soon be setting up a "Volkswagon Trip11 -- in which United will fly Denver people out to the Coast to pick up Volkswagons which they have ordered and then will drive them back to Denver on a vacation trip* The reason for this flying trip to the Coast to pick up Volkswagons is thsfc these cars are very scarce in America and the only places they are obtainable are New York and Los Angeles, for some reason* Kennedy foresees a possible ?·00 people traveling on this . United trip within the next eight months* We could tie in with United by having the Volkswagon buyers stop at the Sands for a day or two on their way back from the Coast to their home town. This invitation would be included in the package by United at possibly a special room rate or else an invitational dinner and show. ?·. United now has two flights from Denver direct to Las Vegas, taking a little under three hours. The roundtrip fare is #91* Kennedy and I were talking about setting up a special "Silver Dollar Flight", in which we could fill a United plane during the week for a two or three day stay at attractive rates and with inducements of a dinner show and little extras such as champagne in the room, side trips to Boulder Dam, etc# We will try to plan more promotions on the Denver market but I urge your serious consideration of Denver as a solid market for Sands business* ?╟÷ 9508 WILSHIRE BLVD. ?╟≤ BEVERLY HILLS, CAL. ?╟≤ BRADSHAW 2-8611 I .?╟?,, 1 ,.- fWK