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ent000979-006

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ent000979-006
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University of Nevada, Las Vegas. Libraries

Addendum - June Hotel Promotion Status Report March 14, 1972 Kelly & Reber Page two 4. In order to properly evaluate the success of SPRINGSPREE, we recommend that, at the conclusion, June 16th, a comparative study be made of the first two weeks in June compared to the corresponding two weeks of the previous year. This analysis would give us concrete marketing information for further direct mailing campaigns.