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WE L X O ME R E L I E F WI TH CLEAJN f I S J O N A O P R O P E R V E N T I L A T I O N z i m m m mm - 3 S S UTILITY —BEAUTY AND ECONOMY, TOO! «| The Rusco Venetian All-Metal Awning delivers a new w degree of shade efficiency and cool comfort with the added advantages of much needed ventilation, clear visibility, . .and perfect light control. £ The substantial and attractive appearance of Rusco Venetian Awnings add a welcome note of charm and dis­tinction to any home and blend unobtrusively into the architectural scheme regardless of period design. £ The table below proves conclusively that Rusco Venetian Awnings are inexpensive by actual comparison with con­ventional sun protection. 1 P u r­c h a se p r ic e 1 9 3 9 4 yrs. h a n d ­lin g & re p a ir R e­co v e r 6 th yr. 1 9 4 4 Total t , c o s t . ^ $ y ears 4 yrs. h a n d ­lin g & re p a ir R e­co v e r 1 1th yr. 1 9 4 9 Total cost elev en years 1 R eg u lar Type 1 P ain ted D uck 7 .7 0 ; : . 5 VS 5 ' 1 8 .9 5 5 .6 0 i a 3 0 .2 0 R e g u la r T y p e W over. D uck 9 .3 0 : 5 .6 0 ; * 7 .2 5 ! 2 2 .1 5 ’ 6 . 6 0 7 .2 5 p i J S o o . R u sco V enetian A w ning R eg u lar Type , 2 0 . g | g ; 2 0 .2 5 ^ g Jtt2 5 B ox Type P ain ted Duck- * T F jp S f 1 • 7 .5 0 , ; 7 .0 5 2 6 .1 0 ,/ 7 ,5 0 7 .0 5 4 0 .6 5 B ox Type W o v en D D uck 1 3 .9 5 7 .5 0 V; 7 .0 5 . 3 0 .5 0 7 .5 0 V,: 4 7 ;0 5 :. . . , R u sco V e n etia n A w ning B o x T y p e 2 5 .6 5 2 5 . 6 5 ‘ 2 5 .6 5 ALL METAL . . . a permanent type of year rouncrsun protection with full ventilation and light control! A profitable investment that yields comfort, convenience and economy, too! Adaptable to all types of windows, porches and doors STANDARD COLORS — White Ivory Dark Green Light Green Brown The accom panying sectional views shows the practical con­struction of Rusco Venetian (all metal}' Awnings and their ad ap tib ility to all types of windows. They are easily in­stalled without interfering or an­noying the occupants in any way. T h e A r m c o R u s t - resisting Ingot Iron vanes enameled in the’;, colors shown at the left, make a unit of permanence and beauty, offering the maximum in shade efficiency. I Convenient Finger Tip vane control INSIDE tone ! confined heat under canvas ! No longer need the stifling heat of a summer sun stay confined under conventional awnings! No more need the sun's: hot rays penetrate the windows, only to be deflected after the heat is inside! Rusco Venetian Awnings stop the heat outside the house, affording the cooling comfort of a shaded glen as the tilted vanes allow the same air circulation as the leaves of a tree. In Winter, Rusco Venetian Awnings prevent obtrusive glare and add fhe charm of softened light. fane ! obstructed ventilation, vision and darkness! Free circulation of fresh air — all the light you want and clear visibility are the factors of Rusco Venetian Awnings that appeal to architects, builders, home owners, and public building officials. No longer is there a need for tugging at outside ropes to admit fresh air and welcome light! Rusco Venetian Awnings are easily adjusted by finger tip control inside. 'atte ! expensive, annoying handling! The expense and annoyance of "Aw ning Tim e" has been a dreaded chore or an expensive service! Removing the guick collection of dust and dirt on interior sun protection is likewise an annoying, freguent task. Rusco Venetian (All-Metal) Awnings stand as an integral part of the building — secure, permanent protection against the year round elements and, as beautiful in the tenth year as the first. latte/ frequent costly replacement and repairs! Generously, the life of a good guality awning is four to five seasons. Complete recovering is necessary in the fifth and tenth year, not to mention freguent repairing. During the intervening years unsightly weather stains, natural fading and ugly patches defi­nitely mar the outward beauty of any building. Rusco Venetian (All-Metal) Awnings involve no expense after installation and always enhance the appearance of any property. RlISCI^w^AWNINRS i i (pflllll WBIm Note Flow Rusco Venei Tan Awnings actually enFiance the beauty of th is m odern hom e. T t -i ffr m f ^ Tffli tr m r t&f'i An interesting application of Rusco V enetian Awnings on windows leading to a terrace. E l ieHwaMHr Rusco V enetian Awnings m ay be installed wherever ven ti­lated, clear view, shade is required. 9R £ R usco V enetian Awnings becom e an integ ral p art of the w house on w hich they are installed .