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271 MADISON AVENUE ?╟≤ NEW YORK 16, N. Y. MURRAY HILL. 5 -8921 NATIONAL INDUSTRIAL ADVERTISERS ASSOCIATION Chairman of fhe Board R. B. Reid Manager of Advertising and Sales Promotion Apparatus Sales Division General Electric Co. Schenectady, New York January 7, 1957 Past Chairman of the Board D. F. Beard General Director of Advertising Reynolds Metals Co. Louisville, Ky. Past Chairman of the Board G. L. Staudt Advertising Manager Hudson Motor Car Division American Motors Corp. Detroit, Michigan Vice Chairman R. C. Sickler Asst. Div. Mgr., Product Adv. E. I. du Pont de Nemours & Co. Wilmington, Delaware Vice Presidents R. J. Barbour Advertising Manager Bakelite Co., Div. of Union Carbide & Carbon Corp. New York, New York R. C. Christian Executive Vice President Marsteller, Rickard, Gebhardt & Reed, Inc. Chicago, Illinois W. R. Farrell Director of Advertising Monsanto Chemical Company St. Louis, Mo. G. R. Holtx Sales & Advertising Manager Farr Company Los Angeles, Calif. W. T. Jensen Vice President and Copy Director Charles L. Rumriii & Co., Inc. Rochester, New York R. C. Myers Director of Marketing Development U. S. Steel Corp. Pittsburgh, Pennsylvania E. H. Woodiey Advertising Manager Northern Electric Co. Ltd. Montreal, Quebec, Canada Dear Mr* Freeman: Thanks a million for your courtesy in adding my name to the mailing list of the SANDS TIMES* Believe me, each issue will be received with enthusiasm* Looking out over two inches of snow here in New York, makes me envy those who are fortunate enough to be enjoying the sun-drenched surroundings of the Sands Hotel* Thanks once again for your prompt consideration and I hope sometime within the near future to meet you personally* Cordially, Robert T* Assistant/ Piths the President Secretary-Treasurer G. A. Frye Vice President Doyle, Kitchen & McCormick, Inc. New York, N. Y. President John C. Freeman National Industrial Advertisers Association New York, New York Mr* Al Freeman Editor SANDS TIKES Sands, Inc. Las Vegas, Nevada The Research Arm of NIAA