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ent000984-166

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ent000984-166
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    University of Nevada, Las Vegas. Libraries

    1/ Mr. Al Freeman, Sands Hotel, Las Vegas, Nev. My dear Al: This confirms yours of August 15th and you must be busier than that well-knovn "paper-hanger?╟Ñ, setting up the world premiere of "THE JOKER IS WILD." The writer is off again next week for Sales Meetings all over the country at which time I will highlight each meting with a pitch on HOWDY PARTNER Contest. I sincerely believe this Contest,which runs for 10 months ending next May 15th, will easily roll up an additional 5,000 playdates during that period which means an audience of fifteen million or more people. My District Managers, of course, are very excited over this Contest knowing that the winning prize is a vacation at the Sands Hotel, Las Vegas. The usual prize of this kind is a two-week trip and we have seven such prizes going now with Hotels in Miami Beach. Honestly, Al, I cannot excite my men for just a five day visit and have already announced one week at the Sands as the prize with all expenses paid, both transportation and Hotel. I understand your week-end problem and if this comes up as and when our winner visits the Sands Hotel, if necessary Warner Bros* will pick up the tab for the extra two days. We are shipping you today, regular express, a 16mm print on HOWDY PARTNER which I promised you when I last saw you. However, please understand that this print is for your use only and is not to be turne?╟ 3^veF^fo?╟úthe^%aiEber?╟ "olr^omerce for jpdjaorimfri- ate screenings and please be sure this print stays in your possession at all times as it must be understood it can be used only for publicity purposes with your approval .... and that it should never bi?╟? I am enclosing an invoice at actual cost covering this subject and will appreciate your check to cover at your convenience, I am afraid you will have whiskers down to your knees before you ever visit Hew York City. We are currently preparing a prize announcement which will feature shots of the Sands Hotel as well as United Air Idnes vho are also participating in this Contest and will forward copies for your files when ready.