Celebrities at the Sands Hotel's 11th anniversary celebration in December 1963. From left to right in the front row: Jack Entratter, Dean Martin, Sammy Davis Jr., Frank Sinatra, Gary Morton. In the back row are Danny Thomas and Lucille Ball.
A detailed advertising report, "1968 Creative Presentation," written by Cole Fischer Rogow, Inc. for The Sands Hotel, The Frontier Hotel, and The Desert Inn outlining a comprehensive advertising campaign in Las Vegas, Nevada.
Note: The Sands opened on December 15, 1952, so its 22nd anniversary may have been celebrated in late 1974 or early 1975. Menu opens up like a clapper board Restaurant: Sands Hotel and Casino Location: 3355 Las Vegas Blvd South, Las Vegas, Nevada, United States
An image of an outer space-themed float for the Sands Hotel in a parade on Fremont Street in downtown Las Vegas. This photo taken as the float passed the Overland Hotel (on the left). Other casino signs, including Vegas Vic, are visible.