The UNLV Libraries Collection of Harrah's Entertainment Promotional Materials and Reports includes financial reports, prospectuses, joint proxy statements, annual reports, equity research, clippings, press releases, press kits, and promotional materials for Harrah's Entertainment dating from 1962 to 2009.
Materials contain publications, reports, photographs, and ephemera collected and created by Harrah’s Reno Club, Harrah’s Tahoe Club, Harrah’s Inc., Holiday Inns, Inc., Holiday Corporation, the Promus Companies, and Harrah’s Entertainment, Inc. (1955-2001). The materials are primarily comprised of Harrah’s branded casino, hotel, and resort newsletters; Harrah-scope magazines; employee manuals; photographs of employees, properties, entertainers, and events; annual reports, property reports, and financial reports; event advertisements; promotional fliers, posters, and pamphlets; and ephemera from special events and various Harrah’s branded casinos, hotels, and resorts.
The William F. Harrah College of Hospitality Records (1970-2016) contain documents pertaining to the College of Hospitality at the University of Nevada, Las Vegas. Materials include student projects, manuscript drafts by Jerome (Jerry) Vallen, brochures and promotional material, newsletters, and magazines. Also included are photographs of casino and hospitality industry workers and hospitality related events. Also included are publicity photographs of entertainers as well as models and showgirls in beauty pageants and at casinos. It is presumed that these photographs werey used for creating Premier: The Magazine of the UNLV Harrah College of Hospitality.