When farm-girl-turned-waitress, Margaret "Maggie" Price, came to Las Vegas from Ohio in 1950 with her husband, Francis "Frank" Price, she had no idea what was in store for her in the hot desert oasis. Maggie's career spanned a period of historical transformation in Las Vegas when Downtown was becoming overshadowed by the development on the Las Vegas Strip. Vaudeville and striptease acts were still alive, but the arrival of big-named acts, such as the Rat Pack, Barbara Streisand, and the King himself, Elvis Presley, were just beginning to take the lead. Organized crime was still a prominent part of the culture and brothels still operated somewhat openly. The three decades Maggie and Frank worked in Las Vegas provided them with front-row seats for the birth, transformation, and occasional death of numerous casinos, including the Sahara, the Flamingo, the Sands, the Dunes, the Tropicana, and the International. Initially going to work as a waitress at the El Rancho Vegas, Maggie

On May 8, 1976, James Thomas Griffin interviewed former casino dealer Midge Innis (born September 23rd, 1928 in Neligh, Nebraska) in her apartment in Las Vegas, Nevada about her life in Southern Nevada. The two discuss her occupational history as well as how she met her husband. The interview concludes Innis’ thoughts on environmental and social shifts in Las Vegas.

The Binion's Gambling Hall and Hotel, bought in 1951 as the Horseshoe Club, sits at 128 Fremont Street inside the Fremont Street Experience. Information about the sign is available in the Southern Nevada Neon Survey Sheet.
Site name: Binion's Horseshoe (Las Vegas, Nev.)
Site address: 128 Fremont St
Sign owner: TLC Casino Enterprises
Sign details: Opened By Benny Binion 1951, and later say remodels and expansions in 1960 after the purchase of the Boulder Club and 1988 when The Mint was purchase and expanded further and doubled the size. Mr. Binion is known for popularizing the World Series of Poker and brought the game into the mainstream. Binion's Horseshoe was the first casino to put carpeting in a downtown property.
Sign condition: 5 - all of the neon on the property is well maintained and working
Sign form: Concave design, Bullnose elements and decorated shed
Sign-specific description: The property is currently known as Binion's. The horseshoe elements of the property were removed when the Casino changed the name in 2004. The property is a decorated shed, with blue neon signs covering the exterior of the building. The property also has neon signs with the name "Binion's" in a cursive font around the building, along with a large "B" and the world "Gambling" in a western style serif font
Sign - type of display: Neon and Incandescent
Sign - media: Steel
Sign animation: Flickering incandescent bulbs, neon tubes in-between the solid blue flicker.
Sign environment: Downtown Las Vegas, across from Golden Nugget
Sign manufacturer: YESCO and AD-Art
Sign designer: Rudy Crisostomo
Sign architect of record: 1961
Sign - date of installation: 1961
Sign - date of redesign/move: 2005 rebranded as Binion's Gambling Hall
Sign - thematic influences: Similar to other properties on Fremont Street. Property is wrapped with neon and has elements of western flair in the design
Sign - artistic significance: 1960s Downtown started to see the first decorated sheds, and the western style casino was still popular during that time.
Survey - research locations: The Magic Sign, Binion's website, Vintage Vegas
Survey - research notes: https://lasvegassun.com/blogs/kats-report/2010/jan/12/rooms-dark-there-still-action-binions/
Surveyor: Wyatt Currie-Diamond
Survey - date completed: 2017-09-11
Sign keywords: Neon; Incandescent; Steel; Flickering; Bullnose; Architectural