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Photographs of Paris signs, Las Vegas (Nev.), 2002

Date

2002
2017-09-04

Description

Photos show Paris signs during the day and at night. Two surveys were conducted to gather information about this sign. One was conducted in 2002 and one was conducted in 2017. PDFs are available for both surveys. See the 2017 survey PDF for additional information that is not included in the object description.
Site name: Paris Las Vegas Hotel & Casino
Site address: 3655 S Las Vegas Blvd
Sign owner: Park Place Entertainment
Sign details: The Paris property lies on the east side of Las Vegas Blvd, between the Aladdin and Bally's. The three properties stretch from Harmon Avenue, all the way to Flamingo Rd. The only real neon signage includes the text seen on top of the replica of the Eiffel Tower, and a three-dimensional balloon shaped pylon sign located at the south end of the property.
Sign condition: Structure 5 Surface 5 Lighting 5
Sign form: Pylon; Fascia; Porte-cochère
Sign-specific description: Leaving the Aladdin property, headed north you are immediately confronted with the giant hot-air balloon, which acts as the main marquis sign for the Paris Hotel and Casino. The three-dimensional balloon shape sits among trimmed shrubbery and foliage, representational of a classic French garden. The sign is located on an island with a long driveway on its north side running east into the property. It towers high above the viewer, almost appearing as if it is floating. In the spirit of properties like the Aladdin and the Excalibur, the facade of the resort is modeled after a theme, which is the French City of Paris. Complete with fountains, replica street fronts and markets, the main focal point is a life size replica of the Eiffel Tower. Some signage is located high up on the tower, in yellow channel letters. The sign reads "Eiffel Tower Restaurant." The three-dimensional sculpted pylon sign is composed of basically three pieces. At the very bottom, a large post holds up the second section of a large cube. All four sides of the cube are occupied by square, advertising screens. The two facing east/west are back lit color plastic, while the ones facing north/south are LCD screens. The cube is finished in stucco, with sculptural treatments along all of the edges of the cubes. The edges are made to look like giant ropes with knots on all eight corners. The sign is located on the East Side of the strip, yet the only directional orientations are on the cube that the balloon sits on. The spherical structure is an exterior frame with blue vinyl material stretched to form the balloon shape. Steel framework also runs around the circumference in six different places along the structure. On the north and south sides Paris is spelled in red channel letters, filled with incandescent bulbs and bordered in neon. The blue vinyl material is treated with graphic painted images, which are repeated around the circumference of the balloon. The images are of lion heads holding red sashes, above golden eagles. On the middle section an image of a woman's face is surrounded by a golden halo. The yellow structural supports, which are visible on the exterior, also house tubes of neon. The resulting effect is a repeating pattern of neon running up the length of the structure, with horizontal bands around the bottom of the structure, below the channel letters and above them also. A criss-cross pattern adorns the two bands below the text, as well as a scalloped pattern above the text also. The porte cochere is a circular drive with the only lighting being incandescent bulbs running along the raceways, which create the structure of the interior. The structure is finished in a patina bronze, made to look oxidized.
Sign - type of display: Neon; Incandescent
Sign - media: Steel; Plastic
Sign - non-neon treatments: Graphics; Paint
Sign animation: Chasing, flashing, oscillating
Notes: The incandescent bulbs inside the text reading "Paris" on the balloon oscillate rapidly.
Sign environment: Located between Bally's and the Aladdin, two heavily frequented and boisterous properties themselves, the Paris fits nicely creating it's own environment that stands alone when entered. If a pedestrian is present among the stunning architecture, it is easy to be pulled into the theme. Even though the Bellagio is west across the street, the expanse of the street keep the Paris far enough away to be mostly independent, that is of course if the Bellagio's water show is not being displayed. The surrounding properties of Bally's, the Aladdin, and The Bellagio make the area of Las Vegas Blvd between Harmon Ave. and Flamingo rd. a fantastic world stylized cities and dazzling imagery, yet an interesting mix of architecture and signage.
Sign designer: Architect/consultant: Bergman, Walls & Youngblood Ltd. Contractor: Perini Building
Sign - date of installation: 1997
Sign - thematic influences: The Paris Hotel Casino is obviously themed after the actual French city of Paris. The entire facade represents the Parisian atmosphere containing the most famous of Parisian attractions including the Eiffel Tower, the Arch de Triumph, open air cafes, plazas utilizing fountains, and the ornate architecture that spans from gothic to neo classical. The Paris fits into the themed hotel casino industry seamlessly, actually boasting one of the more ornate and unique facades. Other properties that parallel the Paris in style and genre include the Aladdin, the Venetian, and the New York New York. In fact it fits into the category of Hotel/Casino whose theme is what dominates the aesthetic surroundings as well as operation inside and out. Other facilities contain elements of a theme, such as the Stardust, but the interior and exterior are no longer the dominant aspect of the aesthetics. It also fits into the category of resorts themed after actual cities.
Surveyor: Joshua Cannaday
Survey - date completed: 2002
Sign keywords: Chasing; Flashing; Oscillating; Pylon; Fascia; Porte-cochère; Neon; Incandescent; Steel; Plastic; Paint; Graphics

Mixed Content

Photographs of Peppermill signs, Las Vegas (Nev.), 2002

Date

2002
2017-09-21

Description

Photos show Peppermill signs during the day. Two surveys were conducted to gather information about this sign. One was conducted in 2002 and one was conducted in 2017. PDFs are available for both surveys. See the 2017 survey PDF for additional information that is not included in the object description.
Site address: 2985 S Las Vegas Blvd
Sign details: The Peppermill Inn Restaurant is located on the east side of Las Vegas Blvd, just north of the now defunct Silver City Casino. The actual establishment faces west toward the strip, separated from the traffic by the front parking lot. The lowrise brown clad establishment, boasts three specific pieces of signage on the exterior structure. In the parking lot near Las Vegas Blvd, a small two-sided, ground level cabinet, mirrors the aesthetics of the actual structure. Upon the west side of the building, the shingled roofline boasts channel letters filled with neon, as well as a more secluded sign on the north side of the building, toward the rear.
Sign condition: Structure 3 Surface 3 Lighting 3 The condition of the three different pieces of signage are all in different states of repair.
Sign form: Pylon; Fascia
Sign-specific description: The pylon sign, which sits near the street, is a miniature representation of the facade of the Peppermill establishment. Two square legs, constructed of mortared pieces of stone support the two-sided cabinet. The horizontal, rectangular cabinet sits on the pole, and faces north/south. The top edge of the sign is reminiscent of a roofline, with a low rise a-frame design. The grade is very little but exaggerated by the rectangular element rising off of the top edge covered in brown wooden shingles, which also cover the top edge's surface. The effect of the top's finishing is the resemblance of the roof of the Peppermill restaurant. Just below the peak of the "roof-like" element on the surface of the sign, a rectangular metal plate possesses text. The text is stamped out of the metal to reveal recessed negative spaces of fonts. An orange transparent material resides behind the plate, providing the hue for the internally lit apparatus. The text reads "24 Hours" in all capitals. Below the small rectangle, larger, white text runs the length of the sign. The internally lit, closed face, channel letters are in all capitals. In smaller text, along the bottom portion of the face the phrase "Coffee Shop & Lounge," runs the length of the text. The letters are orange, closed faced, internally lit. The actual structure of the restaurant, further east on the property is the model for the previously mentioned sign. The low-rise pitched roofline of the facility concludes at a lowrise rectangular cap. Along the western edge the roofs overhang, large white channel letters lined on the interior with pink neon spell "Peppermill" in all capital letters. Following the brown shingled roofline around the south side of the building, a third sign, not seen by the general public, faces south. A steel cabinet is the two-dimensional representation of both the outer pylon sign as well as the structure itself. A rust colored brown cabinet houses a dork brown steel face, with plastic letters for the advertising of the establishment. "Peppermill" is spelled in all capital letters. Below the top text a two lined, series of orange all capital text spells "Restaurant Lounge." It is apparent that wooden shingles were evident on the top the top edge of the cabinet which rises in the pitched front geometric shape seen on the pylon in the front and the architectural element in the structures center. Underneath the primary cabinet a smaller, horizontal, rectangular cabinet, sits centered underneath the It too is a rust colored brown cabinet, with a dark brown face. Text, as tall as the cabinet spells, "Open 24HRS" in orange plastic all capital letters.
Sign - type of display: Neon; Incandescent; Backlit
Sign - media: Steel; Plastic; Masonry
Sign - non-neon treatments: Graphics; Paint
Sign animation: Chasing, flashing, oscillating
Notes: The text, which resides on the southern wall and reads "Casino," is filled with incandescent bulbs that all illuminate at the same time, and oscillate. They then shut off at the same time, and then repeat. The raceways of incandescent bulbs chase each other while the neon, which surrounds the back lit, plastic, screens on this wall flash on then off. The bottom two raceways sandwiching the reflective panel chase from left to right, while the remainder of the raceways surrounding the signs, run right to left. The incandescent bulbs on the pylon chase each other gracefully up the length of the pylon. The animation is patterned so as to appear as if a section of several bulbs are pulsing its way up the towers, hugging the edge of the bulbous tops. The raceways continue around the east face of the building. The umbrellas in the plaza behind the pylon, also are animated with incandescent bulbs chasing each other downward along the raceways.
Sign environment: The area surrounding the Peppermill contains several interesting properties making the entire area sort of a cove of history. Just to the north the deteriorating, and closed Silver City stands testament to the wave of constant change present on the strip. It is a reminder of the historical significance of the Peppermill and the fact that someday it might not be present at this location any more.
Sign manufacturer: YESCO
Sign - thematic influences: What is evident of the Peppermill theme works around the exterior appearance, and around the name itself. The brown wooden exterior, use of wooden shingles as adornments, and the major color palette all suggest the rustic, if not old west referenced, aesthetic.
Sign - artistic significance: This has become a statement of the "old Vegas" of the 1970s.
Surveyor: Joshua Cannaday
Survey - date completed: 2002
Sign keywords: Pylon; Fascia; Neon; Incandescent; Backlit; Steel; Plastic; Masonry; Paint; Graphics

Mixed Content

Photographs of Cupid's Wedding Chapel signs, Las Vegas (Nev.), March 13, 2017

Date

2017-03-13
2017-09-09

Description

The Cupid's Wedding Chapel sits at the north east corner of East Hoover Avenue at 827 South Las Vegas Boulevard. Information about the sign is available in the Southern Nevada Neon Survey Data Sheet.
Site address: 827 S Las Vegas Blvd
Sign owner: Bellevue Holdings
Sign details: The original construction of this building was in 1950. This chapel is known for their weddings with Elvis Presley, James Brown and Johnny Cash impersonators.
Sign condition: 5- The sign is in very good condition with bright colored graphics with little/no fading
Sign form: Pylon
Sign-specific description: This sign has a white steel beam as its base. The shape of their sign is a red heart with a white arrow going through it. The red heart portion of the sign has a red steel sign box within this is a back lit red plastic sign with white font on it. Surrounding this sign is exterior skeletal neon that illuminates red at night time. The font on their sign states "Cupid's Wedding Chapel" with the word Cupid in a bubble cursive font and the "Wedding Chapel" portion in a white block font. Surrounding these letters are white hearts as well as an image of Cupid shooting a love arrow. The white arrow that shoots through the heart sign showcases flashing incandescent light bulbs.
Sign - type of display: Neon, incandescent and plastic backlit sign
Sign - media: Steel and plastic
Sign - non-neon treatments: Plastic backlit sign
Sign animation: Flasher for incandescent light bulbs
Sign environment: This location is a few blocks south of Fremont Street on Las Vegas Blvd. This chapel has other wedding chapels near it as well as the city courthouse and a few antique shops.
Sign - date of installation: This sign has been up since at least 2007.
Sign - thematic influences: The heart and arrow is symbolic to depict love and Cupid specifically, which helps showcase the theme and name of this location.
Sign - artistic significance: Chapels perpetuate Las Vegas as the Marriage capital of the world as well as maintaining their Neon Signs really pays tribute to Las Vegas' vintage culture.
Survey - research locations: Cupid's Chapel website http://www.cupidswedding.com/, Asessor's Page, Top 20 chapels in Vegas website https://www.gpsmycity.com/tours/top-20- vegas-wedding- chapels-1018.html , history channel website http://www.history.com/topics/valentines-day/history-of- valentines- day/pictures/valentines-day/cupids- wedding-chapel- in-las- vegas
Survey - research notes: The Cupid's Wedding Chapel sign was showcased on History. Com discussing Valentine's Day Weddings, and they gave the number that there were 2.2 million marriages in the U.S. in 2007 and 126,354 took place in Nevada. http://www.history.com/topics/valentines-day/history-of- valentines- day/pictures/valentines-day/cupids- wedding-chapel- in-las- vegas
Survey - other remarks: They were ranked 5 on the top 20 chapels to get married at here in Vegas. https://www.gpsmycity.com/tours/top-20- vegas-wedding- chapels-1018.html
Surveyor: Emily Fellmer
Survey - date completed: 2017-09-09
Sign keywords: Steel; Plastic; Backlit; Incandescent; Flashing; Neon; Pole sign

Mixed Content

Photographs of Diamond Inn signs, Las Vegas (Nev.), 2002

Date

2002

Description

Nighttime views of the Diamond Inn signs on the Strip. Information about the sign is available in the Southern Nevada Neon Survey Data Sheet.
Site address: 4605 S Las Vegas Blvd
Sign details: North of the Glass Pool Inn is the Diamond Inn. The motel is on the east side of the strip, and is one of the larger properties on the southern tip of Las Vegas Blvd The facility fits into the typical model of the roadside motel on this portion of the strip. An official building sits on the north side of the property and precedes a span of pavement centered with a pool, and backed by the flanking wings of rooms. A pylon side is on the north end of the property, across a span of pavement from a grass island with a rather large statue of an elephant made of fiberglass. In the near distance behind the island, the pool house for the said pool, is adorned with distinct neon as well.
Sign condition: Structure 3 Surface 3 Lighting 3
Sign form: Pylon; Fascia
Sign-specific description: The facility fits into the typical model of the roadside motel on this portion of the strip. An official building sits on the north side of the property and precedes a span of pavement centered with a pool, and backed by the flanking wings of rooms. A pylon side is on the north end of the property, across a span of pavement from a grass island with a rather large statue of an elephant made of fiberglass. In the near distance behind the island, the pool house for the said pool, is adorned with distinct neon as well. The pylon sign is a tall vertical rectangle with a large square internally lit cabinet in the center, a message cabinet on top of the rectangle as well as a small LED screen between the two. The large, double backed, internally lit cabinet, is bordered on the faces with purple neon, which closes in the yellow and black graphic text which advertises amenities for the motel. The cabinet on top is a six sided, horizontal, diamond-esque shape, which is double backed as well. The border of the surface of the sign is created using incandescent bulbs. Diamond Inn is spelled on the surface with two lined channel letter text. The letters are filled with incandescent bulbs and bordered in blue neon. The pool's treatment also utilizes the corresponding colors of purple and pink as well. Along the roofs edge a glowing entablature is created using a top border of purple neon as well as a bottom border of pink neon. Inside the border seven pink and star shapes are crafted out of neon tubing. They run horizontally across the length of the pediment, alternating pink, then purple.
Sign - type of display: Neon; Incandescent; Backlit
Sign - media: Steel; Plastic; Fiberglass
Sign - non-neon treatments: Graphics
Sign animation: Chasing, flashing, oscillating
Notes: the letters inside of the letters of the tower actually oscillate.
Sign environment: The Glass Pool Inn resides just to the north of the Diamond Inn. Boasting a newer, yet improperly functioning pylon sign, the larger Diamond Inn property is one of the more standout establishments in the area. Its expansive lot and pink sculpture of an elephant make the Diamond Inn conspicuous.
Sign manufacturer: Diamond Head Sign Co.
Sign - thematic influences: No specific theme seems to be related to the Diamond Inn other than the typical roadside motel, typical for the south end of the Strip.
Surveyor: Joshua Cannaday
Survey - date completed: 2002
Sign keywords: Chasing; Oscillating; Pylon; Fascia; Neon; Incandescent; Backlit; Steel; Plastic; Fiberglass; Graphics

Mixed Content

Photographs of Tam O'Shanter signs, Las Vegas (Nev.), 2002

Date

2002

Description

Daytime and nighttime views of the Tam O' Shanter motel signs on The Strip. Information about the sign is available in the Southern Nevada Neon Survey Data Sheet.
Site address: 3317 S Las Vegas Blvd
Sign details: The Tam O'Shanter's signage is situated on the face of the property, which faces west on the east side of the street. Ten square, internally lit cabinets spell each letter of the title of the name of the motel across the overhang of the front structure of the motel. The facade is incorporated with the front office, the drive back into the motel section, and two small vendors offering various gifts, trips, and tourist information.
Sign condition: Structure 3 Surface 2 Lighting 3
Sign form: Pylon; Fascia
Sign - type of display: Neon; Incandescent; Backlit
Sign - media: Steel; Plastic
Sign - non-neon treatments: Graphics; Paint
Sign animation: Chasing, flashing, oscillating
Sign manufacturer: YESCO
Surveyor: Joshua Cannaday
Survey - date completed: 2002
Sign keywords: Chasing; Flashing; Oscillating; Pylon; Fascia; Neon; Incandescent; Backlit; Steel; Plastic; Paint; Graphics

Mixed Content

Photographs of Sahara Hotel and Casino signs, Las Vegas (Nev.), 2002

Date

2002

Description

Nighttime views of the Sahara Hotel and Casino signs on the Strip. Information about the sign is available in the Southern Nevada Neon Survey Data Sheet.
Site name: Sahara Hotel and Casino (Las Vegas, Nev.)
Site address: 2535 S Las Vegas Blvd
Sign owner: William Bennett
Sign details: The Sahara lies at the northern most end of the survey, on Sahara, and Las Vegas Blvd The Sahara was remodeled in the late nineties to create an entirely new facade utilizing a large pylon, a porte cochere and various independent illuminated signs. On the eastern side of the property another porte cochere is located just west of Paradise Rd. across the street from the Sahara's original pylon.
Sign condition: Structure 5 Surface 5 Lighting 5
Sign form: Pylon; Fascia; Porte-cochère
Sign - type of display: Neon; Incandescent; Backlit
Sign - media: Steel; Plastic
Sign - non-neon treatments: Graphics; Paint
Sign animation: Flashing, oscillating
Sign environment: The Sahara utilizes many of the new elements of Las Vegas to create an environment. The western side of the property facing the strip is composed of a giant pylon, a domed porte cochere, and a roller coaster for the themed attraction incorporated into the property. To the north across Sahara Ave. the Holy Cow casino gives way to the distinctly older and smaller venues on the remaining northern stretch of the strip, while the entire heart of the boulevard lies to the South. Palm trees and various foliage surround winding drives which lead up to the open air dome, fore the circular valet. Along the twisting lanes leading to the parking garage, you can see fiberglass figures riding on camels, and various text signage upon the structures. Walking through the lush surroundings toward the north side of the property, you encounter the giant pylon, being able to walk right up next to it. The roar of the rollercoaster is rather deafening as it zooms right over a pedestrians head, as the signage for the NASCAR gives way to human sight.
Sign manufacturer: Mikhon Lighting and sign
Sign designer: New Pylon: Jack M. Larsen Jr. and Mikhon Lighting and sign
Sign - date of installation: 1996-2000
Sign - date of redesign/move: During the reconstruction which took place between 1996 and 2000, the original pylon was moved east across Paradise Rd
Sign - thematic influences: The theme of the Sahara is definitely linked to the desert theme so often seen throughout Las Vegas history. The name itself is the name of what is probably the most famous desert in the world. Elements of the design give way to this theme with rather heavy-handed iconography. Examples of this include the image of a camel on the pylon and rear porte cochere, as well as the statuary of men riding on camels. The text is the same classic Sahara text seen throughout the properties history, and definite reference the cure and angle of some Arabic writing, but also are linked to shapes seen in the architecture from that region of the world. Other properties which can be linked to this theme in Las Vegas History include, the Dunes, and the Aladdin. The Aladdin and the Sahara also share the trait of being a Vegas icon, revamped to meet the current trends of Las Vegas. The Sahara falls into that trend of being geared more toward the family theme these days, with the addition of the NASCAR Cafe as well as the roller coaster. The other property which incorporates a roller coaster is the New York New York.
Surveyor: Joshua Cannaday
Survey - date completed: 2002
Sign keywords: Flashing; Oscillating; Pylon; Fascia; Porte-cochère; Neon; Incandescent; Backlit; Steel; Plastic; Paint; Graphics

Mixed Content

Photographs of Bonanza Gift Shop, Las Vegas (Nev.), March 6, 2017

Date

2017-03-06
2017-08-12

Description

The Bonanza Gift Shop sits at 2440 South Las Vegas Boulevard. The shopping center holds a space of forty-thousand square feet and is self-proclaimed, "The World's Largest Gift Shop." Information about the sign is available in the Southern Nevada Neon Survey Data Sheet.
Site address: 2440 S Las Vegas Blvd
Sign owner: Haim Gabay
Sign details: The Bonanza Gift Shop opened in 1981 marketing as the world's largest gift shop. Though in 1963 a portion of the property opened as an Honest John's Casino. In 1971 the Big Wheel opened next to Honest John's Casino. After 1974 Big Wheel changed to Centerfold Casino 1975-1977. In 1977 the Centerfold Casino changed to Jolly Trolley Restaurant, Saloon and Dining Depot. From 1977-1981 Jolly Trolley remained at the location; it seems at one point Jolly Trolley took over the entire shopping center and casinos. Between 1977 and 1981, a 24 Hour Adult Book Store was taken over by Jolly Trolley that allowed Bonanza Gift Shop to purchase the whole property. The sign's design and theme has stayed the same from 1963 to current. The gift shop was sold for $50 million in 2016 to Haim Gabay.
Sign condition: 3- the paint is peeling off, and the signs have holes in them. The incandescent light bulbs and marquee are not working to full capacity; some portions do not light up at all.
Sign form: This is considered an architectural sign with the reader boards-marquee built into the building. The sign at the end of the corner is considered a cantilever construction.
Sign-specific description: The sign is mainly rusty red and a gold-yellow that surrounds the building with multiple "Bonanza Gift Shop" logos in a old west type font. Also there is a reader board surrounding the building as well.
Sign - type of display: The Display used is a reader board, neon, incandescent, and fluorescent lighting.
Sign - media: Plastic, Steel and Fiberglass
Sign - non-neon treatments: Plastic for reader board
Sign animation: Chasing
Notes: Incandescent light bulbs that surround the building and logos
Sign environment: The property is on the west corner of Las Vegas Blvd and Sahara. The stores surrounding the establishment are Naughty Town, Walgreens, Essence Cannabis, Strip Gun Club and Diversity Tattoos.
Sign - date of installation: Estimated 1963 or earlier
Sign - date of redesign/move: 1963 Honest John's cantilever construction. 1971 Big Wheel opened up and added the projection sign. In 1974 the Big wheel changed to Centerfold Casino and in 1977 name changed to Jolly Trolley. In 1981 the Jolly Trolley projection and cantilever construction sign changed to Bonanza Gift Shop.
Sign - thematic influences: The sign dates back to 1963 and resembles the golden nugget decorated shed concept along with the cantilever construction sign similar to golden nugget's 1946 sign, except circular rather than organic. The actual sign uses color psychology to attract consumers to the gift shop. The theme is definitely western themed.
Survey - research locations: https://www.reviewjournal.com/business/bonanza-gift-shop-in-las-vegas-sold-for-50m-records-show/ about new owner purchase. Vintage Las Vegas http://vintagelasvegas.com/search/Bonanza+Gift+Shop helped with dates of property change. Author Paul W. Papa's book "Discovering Vintage Las Vegas: A Guide to the City's Timeless Shops"
Surveyor: Gisselle Tipp
Survey - date completed: 2017-08-12
Sign keywords: Architectural; Plastic; Steel; Incandescent; Chasing; Reader board; Neon; Marquee; Fluorescent; Roof Sign

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Photographs of Fatburger signs, Las Vegas (Nev.), 2002

Date

2002

Description

Daytime views of the Fatburger signs on the Strip. Information about the sign is available in the Southern Nevada Neon Survey Data Sheet.
Site address: 3763 S Las Vegas Blvd
Sign details: The Fatburger establishment is directly north across a small drive from Walgreen's. The pylon contains a logo sign, but the most dominant is the text logo above the main entrance. The small parking in front of the building is illuminated with its incandescence. Smaller signs spread out evenly on both the west and south walls.
Sign condition: Structure 5 Surface 5 Lighting 5
Sign form: Pylon; Fascia
Sign-specific description: The Fatburger eatery is directly north from Walgreen's in the same parking lot. It resides on the east side of the strip. The entrance faces SW, mirroring the Walgreen's entrance. It is a rounded storefront design with "Fatburger" spelled in all capital, large, red, channel letters bordered in red neon. The letters face outward and follow the same radius of the entrance, creating a fascia effect with the size of the text. They are filled with incandescent bulbs, which oscillate in a random pattern. Open, red, channel letters, filled with red neon sit above and below the large "Fatburger" text. Above the main sign the letters read "open" and below they read "24 Hours". At the north end of the west face of the building is a diamond shaped, red, steel box with the "Fatburger" in silver channel letters with yellow neon in the interior of the letters. The diamond shape has a border of red neon on its face. Flanking the main entrance, on the south and west face of the building in red steel channel letters, with red translucent plastic faces, the phrase "The last great hamburger stand" is spelled in all caps. They reside approximately the same height on the building as the "24 Hours" script on the main sign. Additional signage is located on the bottom portion of the pylon sign designated for the "The Plaza." Above the back-lit cabinet is an arrangement of text and logo for Fatburger. From left to right, "Fatburger" is spelled in channel letters, the diamond logo is in the center of the sign, then "Fatburger" is spelled again in yellow channel letters. The channel letters are closed front with red translucent plastic. The diamond is outlined in red neon.
Sign - type of display: Neon; Backlit
Sign - media: Steel; Plastic
Sign - non-neon treatments: Graphics; Paint
Sign animation: Flashing, oscillating
Notes: The incandescent bulbs which are present inside the main channel letters, over the main entrance all turn on and hold, oscillate rapidly, then shut off.
Sign environment: The Fatburger eatery is in a unique position, being a widely known property located in a conglomerate of shops including such other well traveled properties such as Walgreen's and McDonald's. In fact, the building is located exactly between these locations. Walgreen's lies directly to the south, with McDonald's to the north. The small stretch of properties is dwarfed by the megalithic MGM further to the north, while the elaborate detail of the New York New York resides west across Las Vegas Blvd Once a pedestrian passes the MGM, headed north, on the east-side of the strip, the Fatburger does makes an lasting impression upon the passerby, being the brightest of the three immediate company.
Sign - thematic influences: Fatburger is another example of a typical everyday establishment turned into an electrifying display to fit in with its environment. No particular theme can be seen specifically other than the logo and color scheme influenced by the establishment itself. The entrance to the establishment contains the text wrapping the radius of the corner, creating a beacon for pedestrians. Such influence can be seen in other larger properties with corner entrances such as the Flamingo, the Barbary Coast, Harrah's, and O'Shea's.
Surveyor: Joshua Cannaday
Survey - date completed: 2002
Sign keywords: Flashing; Oscillating; Pylon; Fascia; Neon; Backlit; Steel; Plastic; Graphics; Paint

Mixed Content

Photographs of Gold and Silver Pawn Shop signs, Las Vegas (Nev.), March 3, 2017

Date

2017-03-03
2017-08-12

Description

The Gold and Silver Pawn Shop sits at 713 South Las Vegas Boulevard in Downtown Las Vegas. Information about the sign is available in the Southern Nevada Neon Survey Data Sheet.
Site address: 713 S Las Vegas Blvd
Sign owner: Richard Harrison
Sign details: This pawn shop was opened by Richard Harrison in 1988. Rick , Richard and Corey Harrison along with Austin Russell made this store famous with the History Channel reality T.V. show Pawn Stars which started airing in 2009. This show has made this location a tourist destination, so much so there is even a line to get in sometimes. With the rise of popularity they added Rick Harrison's Pawn Plaza which is a shopping center with eateries.
Sign condition: 4- looks relatively new and not too faded
Sign form: Rectangular Blade
Sign-specific description: The whole blade sign is outlined with a gold trim and red LED lights surrounding the gold. The main long rectangle blade spells out "PAWN" lengthwise in black on white backdrop. Right above the white part of the blade is a black rectangle (long side of rectangle is above the white blade) stating "Gold & Silver" written in white thin printed letters. Above this is a little white diamond. Below the white PAWN blade is a white rectangle stating "OPEN 24 HRS" in red block print letters. This blade-type sign is held right next to the building on a big white beam that has their address "713" painted on it. On the building above the entrance states "World Famous (in yellow) Gold and Silver (In red) Pawn Shop ( in Green) in back lit plastic letters. Also to the left of the entrance they have 3 plastic rectangle back lit signs that they have switched out over the years, but the current ones have been up since 2011/12. The one in the middle states "World Famous Gold & Silver Pawn Shop" in an elaborate white cursive font written on a black background. The other two showcase the Welcome to Fabulous Las Vegas Logo but states "World Famous Gold & Silver Las Vegas" . Below these three rectangle signs there is another smaller one with a white background stating "We Never Close" in thick blue type font letters.
Sign - type of display: Back lit plastic signs, LED lights
Sign - media: Steel, Plastic
Sign - non-neon treatments: Back lit plastic
Sign animation: Charger with red LED's
Sign environment: Halfway between the strip and downtown on Las Vegas Blvd. There are a few antique shops near the pawn shop. Right next door is now Rick Harrison's Pawn Plaza Shopping Center as well as a nice sized parking lot to accommodate their guests.
Sign - date of installation: Has been up since at least 2007
Sign - date of redesign/move: Some of the plastic back lit signs have been switched out over the years
Sign - thematic influences: Gold+ Silver- could refer to the mining times in Nevada and since it is a pawn shop it could mean that you can strike it rich with bringing something there. Similar to finding gold or silver.
Sign - artistic significance: The blade type sign was popular in the 50's for directions in the car consumer and traveling era.
Survey - research locations: Acessor's page, Nevada Magazine http://nevadamagazine.com/home/inside-the-magazine/city-limits/gold-silver-pawn-shop/ , Gold and Silver Pawn Shop website https://gspawn.com/ , history.com for information on the show
Surveyor: Emily Fellmer
Survey - date completed: 2017-08-12
Sign keywords: Backlit; Plastic; LED; Steel; Pole sign

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