The White Cross Drug Store was founded in 1918 by Las Vegas pioneer W.E. Ferron. He opened the store, located in downtown Las Vegas, Nevada, with three employees. By 1921 the store had outgrown its location and moved to a better location on Fremont Street, where it remained for more than 40 years. In 1948 the store adopted the slogan, "the place to go for the brands you know." The White Cross Drug Store was known for its brand name merchandise in cosmetics, drugs, candies, sundries, stationery and greeting cards.

Southern Nevada Coalition of Concerned Women, Inc. (SNCCW) was chartered October 2, 1996 and has served as a vital 501(c)3 Community Service Organization. On January 28, 2017, the members agreed to file the Certificate of Dissolution. Members contributed more than $50,000 to assist students in the Clark County Summer School Program fulfill educational requirements, $10,000 to Rainbow Dreams Academy, and awarded two $1,000 scholarships in April, 2017 to two students to travel and tour Historically Black College and Universities (HBCUs).