Search Results
neo000007-001
Description
Sign animation: Chasing, flashing, oscillating
Notes: All of the bulbs, which reside in the fascia signs which designate entrances, oscillate rapidly. The entrance sign a bit closer to the north end of the property also contain the pan channel star shapes, with incandescent bulbs in the center. The bulbs which, reside on the widths edge of the small pole sign at the south end of the property, oscillate giving a twinkling effect. The main pylon's animation is rather simple considering the amount of lighting. Bulbs which create the dazzling background chase each other upward to the very point, then once they reach the top, each letter light up from left to right, one at a time, then off one letter at a time. The letters all turn on simultaneously while, while the background chases up, leaving the lights off in its trail. The text then shuts off as well. The small incandescent bulbs lacing the background of the main body of the sign oscillate subtly, twinkling themselves. Each letter of the text contains a single row of incandescent bulbs, just inside the border of the red neon. This row is always on in a chasing animation from left to right even when the letters are dark. The animation for the three sided, pole sign, at the north end of the property is adorned with sparkling animation as well. The purple bulbs, which create the border of the main base, chase each other from bottom to top, and the star shape in the center is filled with oscillating incandescent bulbs. The bulbs, which also encrust the bottom surface of the cabinet, oscillate as well. The incandescent bulbs, which adorn the background of the text portion of the sign, also sparkle with a soft random oscillating pattern. The stars which sit on top of the cabinet, animate in a random, non descriptive fashion. The inner star shaped pans oscillate with incandescent bulbs, and the neon borders flash on then off, in a clumsy random order. The three-sided sign also rotates, one of the few animatronic signs on the Strip.
Notes: All of the bulbs, which reside in the fascia signs which designate entrances, oscillate rapidly. The entrance sign a bit closer to the north end of the property also contain the pan channel star shapes, with incandescent bulbs in the center. The bulbs which, reside on the widths edge of the small pole sign at the south end of the property, oscillate giving a twinkling effect. The main pylon's animation is rather simple considering the amount of lighting. Bulbs which create the dazzling background chase each other upward to the very point, then once they reach the top, each letter light up from left to right, one at a time, then off one letter at a time. The letters all turn on simultaneously while, while the background chases up, leaving the lights off in its trail. The text then shuts off as well. The small incandescent bulbs lacing the background of the main body of the sign oscillate subtly, twinkling themselves. Each letter of the text contains a single row of incandescent bulbs, just inside the border of the red neon. This row is always on in a chasing animation from left to right even when the letters are dark. The animation for the three sided, pole sign, at the north end of the property is adorned with sparkling animation as well. The purple bulbs, which create the border of the main base, chase each other from bottom to top, and the star shape in the center is filled with oscillating incandescent bulbs. The bulbs, which also encrust the bottom surface of the cabinet, oscillate as well. The incandescent bulbs, which adorn the background of the text portion of the sign, also sparkle with a soft random oscillating pattern. The stars which sit on top of the cabinet, animate in a random, non descriptive fashion. The inner star shaped pans oscillate with incandescent bulbs, and the neon borders flash on then off, in a clumsy random order. The three-sided sign also rotates, one of the few animatronic signs on the Strip.
neo000007-002
Description
Sign animation: Chasing, flashing, oscillating
Notes: The V-shaped red channels on the silver main pylon chase each other downward toward the ground. The main text on the pylon animates as well. The letters light up one at a time with red neon from left to right as the arrows continue to chase downward. The logo/text sign located above the giant replica of the Harley Davidson, animate as well. The incandescent bulbs which fill the text, spelling the name of the establishment, oscillate, steady burn, then shut off, and then restarting the sequence. The letters that spell cafe on the lower portion of the sign animate in concert and with the same sequence as the main text.
Notes: The V-shaped red channels on the silver main pylon chase each other downward toward the ground. The main text on the pylon animates as well. The letters light up one at a time with red neon from left to right as the arrows continue to chase downward. The logo/text sign located above the giant replica of the Harley Davidson, animate as well. The incandescent bulbs which fill the text, spelling the name of the establishment, oscillate, steady burn, then shut off, and then restarting the sequence. The letters that spell cafe on the lower portion of the sign animate in concert and with the same sequence as the main text.
neo000007-003
Description
Sign animation: Chasing, flashing, oscillating
Notes: the letters inside of the letters of the tower actually oscillate.
Notes: the letters inside of the letters of the tower actually oscillate.
neo000007-004
Description
Sign animation: Chasing, flashing, oscillating
Notes: The logo cabinets which adorn the entrances on the elevated walkways: The letters start with both rows of text in the off position. The top row flashes on, while the bottom row is dark then the bottom row illuminates, as the top row goes dark. Once the top row flashes off it flashes back on so that both rows of text are briefly illuminated simultaneously before they both go dark and the sequence stars over again. While this is going on the incandescent bulbs which line all of the raceways are chasing each other from left to right on the horizontal planes, while the arched sections chase each other downward. The triangular peaks which radiate around the top of the logo sign, flash on and off in a sequence which chase each other downward. First the top center peak flashes on, then the next sequential triangular channel on both sides illuminate simultaneously, flash off, then the next two in the series illuminate. The resultant effect is a chasing pattern starting from the top. The sister animation is located on almost the exact same design on the porte cochere. I would think the previous smaller sign would be based on the larger porte cochere. The other variance besides obvious size difference is the that the channel letters are filled with incandescent bulbs instead of neon. The animation is a bit simpler as well. The incandescent bulbs oscillate continuously while the triangular pan channels which create the radiating crown, animate. The neon in the channels chase each other as described in the smaller walk way version, while the text continues until the entire text flashes off, then on, off, then begin to animate once again. All of the bulbs, which line the raceways of the exterior edge of the porte cochere, as well as the encrustation of bulbs on the brass bull nose portion, animate in rapid succession. All the raceway bulbs chase each other while the bulbs on the brass portion continually oscillate. Animation continues on the east face of the building with the entrances first. The principle for these two signs is oscillation and chasing. All bulbs on the underside of the entrance, as well as in the logo, oscillate rapidly. All bulbs on the raceways chase each other. Further on the surface of the building as well, the Pepsi cola wall sign is found displaying a very unique form of animation, seen here on the strip. The signage for the Pepsi ad is located on the eastern wall. (Detailed in specific description) The Incandescent bulbs which fill the inside of the text that spells Pepsi, chase each other from left to right, leaving all the bulbs in its path illuminated, as if writing out the word Pepsi. The neon bars located within the tilted bottle of Pepsi are illuminated, and chase each other downward, leaving the bars it its path dark. As this sequence in taking place, the waving tubes of neon illuminate, flashed subtly making the neon appear as soda pouring out of the bottle. As the tubing flows then the vertical neon bars in the cup illuminate one at a time making the cup appear as if it is filling up. The text above each of the painted fires head, flashes back and forth as if talking to each other as well. ESPN ZONE animation: The letters in the vertical blade portion of the ESPN Zone illuminate one at a time, starting from the top. Once the entire phrase is lit, in flashes off then on then off, before restating. The orange and red neon tubing which resides inside the pan channels that represent flames flash on and off in a relaxed manner as if to animate the flickering of the flames. The small incandescent bulbs on the black portions above the main matrix reader board flash on and off subtly.
Notes: The logo cabinets which adorn the entrances on the elevated walkways: The letters start with both rows of text in the off position. The top row flashes on, while the bottom row is dark then the bottom row illuminates, as the top row goes dark. Once the top row flashes off it flashes back on so that both rows of text are briefly illuminated simultaneously before they both go dark and the sequence stars over again. While this is going on the incandescent bulbs which line all of the raceways are chasing each other from left to right on the horizontal planes, while the arched sections chase each other downward. The triangular peaks which radiate around the top of the logo sign, flash on and off in a sequence which chase each other downward. First the top center peak flashes on, then the next sequential triangular channel on both sides illuminate simultaneously, flash off, then the next two in the series illuminate. The resultant effect is a chasing pattern starting from the top. The sister animation is located on almost the exact same design on the porte cochere. I would think the previous smaller sign would be based on the larger porte cochere. The other variance besides obvious size difference is the that the channel letters are filled with incandescent bulbs instead of neon. The animation is a bit simpler as well. The incandescent bulbs oscillate continuously while the triangular pan channels which create the radiating crown, animate. The neon in the channels chase each other as described in the smaller walk way version, while the text continues until the entire text flashes off, then on, off, then begin to animate once again. All of the bulbs, which line the raceways of the exterior edge of the porte cochere, as well as the encrustation of bulbs on the brass bull nose portion, animate in rapid succession. All the raceway bulbs chase each other while the bulbs on the brass portion continually oscillate. Animation continues on the east face of the building with the entrances first. The principle for these two signs is oscillation and chasing. All bulbs on the underside of the entrance, as well as in the logo, oscillate rapidly. All bulbs on the raceways chase each other. Further on the surface of the building as well, the Pepsi cola wall sign is found displaying a very unique form of animation, seen here on the strip. The signage for the Pepsi ad is located on the eastern wall. (Detailed in specific description) The Incandescent bulbs which fill the inside of the text that spells Pepsi, chase each other from left to right, leaving all the bulbs in its path illuminated, as if writing out the word Pepsi. The neon bars located within the tilted bottle of Pepsi are illuminated, and chase each other downward, leaving the bars it its path dark. As this sequence in taking place, the waving tubes of neon illuminate, flashed subtly making the neon appear as soda pouring out of the bottle. As the tubing flows then the vertical neon bars in the cup illuminate one at a time making the cup appear as if it is filling up. The text above each of the painted fires head, flashes back and forth as if talking to each other as well. ESPN ZONE animation: The letters in the vertical blade portion of the ESPN Zone illuminate one at a time, starting from the top. Once the entire phrase is lit, in flashes off then on then off, before restating. The orange and red neon tubing which resides inside the pan channels that represent flames flash on and off in a relaxed manner as if to animate the flickering of the flames. The small incandescent bulbs on the black portions above the main matrix reader board flash on and off subtly.
Photographs of Battista's signs, Las Vegas (Nev.), 2002
Date
2002
Archival Collection
Description
Photos show Battista's signs at night. Two surveys were conducted to gather information about this sign. One was conducted in 2002 and one was conducted in 2017. PDFs are available for both surveys. See the 2017 survey PDF for additional information that is not included in the object description.
Site address: 4041 Audrie St
Sign details: Battista's "hole in the wall" Italian restaurant is located in a small shopping mall on the corner of Audrie and Flamingo, just east of the strip. The actual establishment of Battista's faces east in the northwest corner of the shopping center. The pylon sign sits on the northwest corner of FlamingoRd and Audrie st., the entrance to the building is also adorned with neon signs as well. On the extreme north end of the property a pole sign for a general store also shares signage with Battista's.
Sign condition: Structure 5 Surface 5 Lighting 5
Sign form: Pylon; Fascia
Sign-specific description: The pylon sign for Battista's is on the corner of Flamingo and Audrie, on the wet side of Audrie. It is a double- backed roadside pole sign with two cabinets, and an LED message center. The sign is a host of visual candy, laden with neon and incandescent bulbs. The upper portion of the sign is comprised of the larger cabinet, below that the LED message-center, then below that the smaller cabinet makes up the bottom of the sign. The top cabinet has sculpted edges created bulging edges as well as a round top. The two corners are stepped. The bottom of the sign is a flat horizontal edge. The surface of the sign is painted red. The majority of the sign's face is occupied by channel letters spelling "Battista's Italian Restaurant," in channel letters with red neon borders. Below that "Lounge," and then "Banquets" is spelled one on top of each other in yellow channel letters. Yellow neon in on the interior of the channels. Two tubes of green neon extend horizontally from each side of this text. On the far left and right-hand sides of the cabinet, green neon scrollwork adorn the space between the main text and the edge of the cabinet. Spelled in small painted letters above the main text, resides the phrase "hole in the wall. Yellow neon tubes spell the same text, hovering over the graphics. In the remaining space above this text and the top edge, purple and green neon are sculpted to appear as a bunch of grapes and their vines. The entire sign is bordered in gold polished raceways with incandescent bulbs. Below the main section of the cabinet is a tri-colored LED message center, running scrolling messages about the restaurant in red, white, and green, which are the colors of the Italian flag. The smaller cabinet below the message center has sculpted edges also, with the top edge being straight along the length of the message center. It is painted green. General store is spelled across the top of the sign in white channel letters with white neon on the interior. Graphically painted in red, below the white text, the words "groceries, beer wine, souvenirs, and slots" are overlayed with red neon. In the remaining space on the bottom of the cabinet a small logo for "Coors Light," is graphically painted and overlayed with corresponding neon. To the left and right of that two arrows point toward the property, painted in red then overlayed with red neon. Over the entrance to the building, a wooden A-frame shaped structure forms a cover over the main entrance to the restaurant. In an arched pattern on the wooden face of this awning, "Battista's" is spelled it it's specific text in channel lettering, filled with neon. Below that in green channel letters, in the same arched pattern, spell hole in the wall, and has green neon in the interior. On other side of the dual arched text two, channel designed scrollwork pieces are illuminated with yellow neon. On the far north end of the lot a pole sign is designated next to the general store that the main pylon advertises. The top of the sign is an internally lit cabinet with graphic treatments for the general store. Incandescent bulbs line the edge of the cabinet. Further down the pole a small back-lit, horizontal, rectangular cabinet advertises for the Battista's establishment. Below that a square, internally lit cabinet, has red and green graphical treatments reading "Fine Italian Cuisine." The last bit of signage on the pole is a small, internally lit cabinet, flag poled off of the east end of the pole with red neon spelling, "groceries 24 hrs." On the North side of the building another sign for Battista's is present.
Sign - type of display: Neon; Matrix; Backlit; LED
Sign - media: Steel
Sign - non-neon treatments: Graphics; Paint
Sign animation: Chasing
Notes: The raceways which run around the border of the surface of the sign, chase each other from right to left. The incandescent bulbs which surround the internally lit cabinet on the pole sign designated for the convenience store also chase each other.
Sign environment: The Battista's pylon share unique company when it comes to it's environment. East across Audrie, is the Bourbon Street Hotel Casino, while the extensive Bally's property resides south across Flamingo Dr. The small shopping center proves a break in the action of casino hotels. The pylon stands as a prominent figure on the corner of the lot. Just to the west of the pylon, on the same side of the street, is the original Flamingo pylon, preceding the Barbary Coast. If you continue north on Audrie, the Flamingo Hilton may be assessed through a drive to the west.
Sign manufacturer: YESCO
Sign - thematic influences: The theme of the facility centers around the theme of an Italian restaurant. The pylon's colors, and matrix message center are all in accordance with colors of the Italian flag, as well as the signage above the door. The graphics, and neon representations of grapes on the pylon reference the afore mentioned theme. The entrance to the facility is the A-framed roof-like structure wood structure, referencing a rustic cottage or facility. This is significant in the name "Hole in the wall," which the facility boasts.
Sign - artistic significance: The significance of the Battista's establishment fits in with other facilities on the Strip such as The Rosewood Grill, Alan Albert's, and the Peppermill. Considering that most dining establishments are located on the interior of the properties, these stand as excellent quality, intimate restaurants seen by and available to the pedestrian public. Like the everyday establishments dressed to fit in the Las Vegas Strip such as the neighboring Walgreens, Alan Albert's is a non-casino dressed up to fit in with the local surroundings. It is also unique in the fact that the establishment which dominates the space which it resides. Unlike Alan Albert's which is tucked down a narrow alley, it is spoken out loudly with a pylon sign, another pole sign and a wall sign as well. Both pole signs are reminiscent of old roadside motel signs.
Surveyor: Joshua Cannaday
Survey - date completed: 2002
Sign keywords: Chasing; Fascia; Pylon; Neon; Matrix; Backlit; LED; Steel; Paint; Graphics
Site address: 4041 Audrie St
Sign details: Battista's "hole in the wall" Italian restaurant is located in a small shopping mall on the corner of Audrie and Flamingo, just east of the strip. The actual establishment of Battista's faces east in the northwest corner of the shopping center. The pylon sign sits on the northwest corner of FlamingoRd and Audrie st., the entrance to the building is also adorned with neon signs as well. On the extreme north end of the property a pole sign for a general store also shares signage with Battista's.
Sign condition: Structure 5 Surface 5 Lighting 5
Sign form: Pylon; Fascia
Sign-specific description: The pylon sign for Battista's is on the corner of Flamingo and Audrie, on the wet side of Audrie. It is a double- backed roadside pole sign with two cabinets, and an LED message center. The sign is a host of visual candy, laden with neon and incandescent bulbs. The upper portion of the sign is comprised of the larger cabinet, below that the LED message-center, then below that the smaller cabinet makes up the bottom of the sign. The top cabinet has sculpted edges created bulging edges as well as a round top. The two corners are stepped. The bottom of the sign is a flat horizontal edge. The surface of the sign is painted red. The majority of the sign's face is occupied by channel letters spelling "Battista's Italian Restaurant," in channel letters with red neon borders. Below that "Lounge," and then "Banquets" is spelled one on top of each other in yellow channel letters. Yellow neon in on the interior of the channels. Two tubes of green neon extend horizontally from each side of this text. On the far left and right-hand sides of the cabinet, green neon scrollwork adorn the space between the main text and the edge of the cabinet. Spelled in small painted letters above the main text, resides the phrase "hole in the wall. Yellow neon tubes spell the same text, hovering over the graphics. In the remaining space above this text and the top edge, purple and green neon are sculpted to appear as a bunch of grapes and their vines. The entire sign is bordered in gold polished raceways with incandescent bulbs. Below the main section of the cabinet is a tri-colored LED message center, running scrolling messages about the restaurant in red, white, and green, which are the colors of the Italian flag. The smaller cabinet below the message center has sculpted edges also, with the top edge being straight along the length of the message center. It is painted green. General store is spelled across the top of the sign in white channel letters with white neon on the interior. Graphically painted in red, below the white text, the words "groceries, beer wine, souvenirs, and slots" are overlayed with red neon. In the remaining space on the bottom of the cabinet a small logo for "Coors Light," is graphically painted and overlayed with corresponding neon. To the left and right of that two arrows point toward the property, painted in red then overlayed with red neon. Over the entrance to the building, a wooden A-frame shaped structure forms a cover over the main entrance to the restaurant. In an arched pattern on the wooden face of this awning, "Battista's" is spelled it it's specific text in channel lettering, filled with neon. Below that in green channel letters, in the same arched pattern, spell hole in the wall, and has green neon in the interior. On other side of the dual arched text two, channel designed scrollwork pieces are illuminated with yellow neon. On the far north end of the lot a pole sign is designated next to the general store that the main pylon advertises. The top of the sign is an internally lit cabinet with graphic treatments for the general store. Incandescent bulbs line the edge of the cabinet. Further down the pole a small back-lit, horizontal, rectangular cabinet advertises for the Battista's establishment. Below that a square, internally lit cabinet, has red and green graphical treatments reading "Fine Italian Cuisine." The last bit of signage on the pole is a small, internally lit cabinet, flag poled off of the east end of the pole with red neon spelling, "groceries 24 hrs." On the North side of the building another sign for Battista's is present.
Sign - type of display: Neon; Matrix; Backlit; LED
Sign - media: Steel
Sign - non-neon treatments: Graphics; Paint
Sign animation: Chasing
Notes: The raceways which run around the border of the surface of the sign, chase each other from right to left. The incandescent bulbs which surround the internally lit cabinet on the pole sign designated for the convenience store also chase each other.
Sign environment: The Battista's pylon share unique company when it comes to it's environment. East across Audrie, is the Bourbon Street Hotel Casino, while the extensive Bally's property resides south across Flamingo Dr. The small shopping center proves a break in the action of casino hotels. The pylon stands as a prominent figure on the corner of the lot. Just to the west of the pylon, on the same side of the street, is the original Flamingo pylon, preceding the Barbary Coast. If you continue north on Audrie, the Flamingo Hilton may be assessed through a drive to the west.
Sign manufacturer: YESCO
Sign - thematic influences: The theme of the facility centers around the theme of an Italian restaurant. The pylon's colors, and matrix message center are all in accordance with colors of the Italian flag, as well as the signage above the door. The graphics, and neon representations of grapes on the pylon reference the afore mentioned theme. The entrance to the facility is the A-framed roof-like structure wood structure, referencing a rustic cottage or facility. This is significant in the name "Hole in the wall," which the facility boasts.
Sign - artistic significance: The significance of the Battista's establishment fits in with other facilities on the Strip such as The Rosewood Grill, Alan Albert's, and the Peppermill. Considering that most dining establishments are located on the interior of the properties, these stand as excellent quality, intimate restaurants seen by and available to the pedestrian public. Like the everyday establishments dressed to fit in the Las Vegas Strip such as the neighboring Walgreens, Alan Albert's is a non-casino dressed up to fit in with the local surroundings. It is also unique in the fact that the establishment which dominates the space which it resides. Unlike Alan Albert's which is tucked down a narrow alley, it is spoken out loudly with a pylon sign, another pole sign and a wall sign as well. Both pole signs are reminiscent of old roadside motel signs.
Surveyor: Joshua Cannaday
Survey - date completed: 2002
Sign keywords: Chasing; Fascia; Pylon; Neon; Matrix; Backlit; LED; Steel; Paint; Graphics
Mixed Content
