Daytime and nighttime views of the Venetian sign on the Strip. Information about the sign is available in the Southern Nevada Neon Survey Data Sheet.
Site name: Venetian (Las Vegas, Nev.)
Site address: 3355 S Las Vegas Blvd
Sign owner: Las Vegas Sands, Inc., Sheldon Adelson
Sign details: The Venetian utilizes very little signage at all ad relies heavily on the architecture and themed environment which it creates for its advertisements.
Sign condition: Structure 5 Surface 5 Lighting 5
Sign form: Pylon
Sign-specific description: The signage for the Venetian Hotel and Casino is limited to an architecturally integrated sign on the north end of the property, The structure is essentially a giant arch which supports two levels which hold the signage. The arch which rises out of the roof of a building has six columns on its western most exposed edge, at the base. Each section of the pylon, is flanked by sets of four columns. The top sections legs prove to be shorter, being that they are supports for crown of smaller arches. Each flanking arcade is capped with a pointing spire. The top cabinet is an internally lot log for the Venetian.
Sign - type of display: Backlit; Ambient
Sign - media: Steel; Plastic; Masonry
Sign environment: The Venetian is quite successful in creating an environment since the entire facade creates wrapping arms of architecture, ambiently lit. The ornate quatrefoils, details columns and capitals form walls of joined elements and design rotations, that turn endlessly upon one another. The giant towers perching statuary high above the pedestrians head leave those who wander near the Venetian constantly looking up. Whether in the day or night hours, the Venetians plaza creates a environment which is pedestrian friendly.
Sign designer: The Stubbins Association
Sign - date of installation: 1998
Sign - thematic influences: The theme surrounding the Venetian is suggested strongly in the name of the property as well. The architecture is modeled after that seen in the city of Venice, Italy, and stays true to the form regardless of the configuration of the collection. It falls into the category of property which is themed after a city, particularly that of European origin. Such other examples include the Paris and the Bellagio.
Surveyor: Joshua Cannaday
Survey - date completed: 2002
Sign keywords: Pylon; Backlit; Steel; Plastic; Masonry

A picture of the Helldorado Parade on the corner of Fremont and 4th Street in Las Vegas.

A picture of University of Nevada, Las Vegas Professor of Film Studies, Dr. Hart Wegner.

The Las Vegas Strip. Visible casinos include the Tropicana, the Aladdin, MGM, and the Flamingo.

An entry in the North Las Vegas Chamber of Commerce Christmas Parade, North Las Vegas, Nevada, November 25, 1976. A Goodyear tire shop and a Smith's Food King sign are visible in the background.