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ent000984-183
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I agree.GENE WHALEN & COMPANY ?╟≤ J5HAMROCK HILTON ?╟≤ HOUSTON 25, TEXAS PUBLIC RELATIONS ?╟≤ PUBLICITY ?╟≤ ADVERTISING MOhawk 5-5609 MAdison 3-9211 November 21, 1958 \ /MrI A1 Freeman, Dire?½to? Public Relations & Publicity Sands Hotel Las-Vegas, Nevada Dear AL: I need your help. Under the auspices of the Junior Chamber of Commerce, or an equally prominent local organization, we are promoting a Vacation, Travel and Sports Show to be held in the Shamrock Hilton Hall of Exhibits, April 2 thru 6, 1959. Advanee sale of tickets will start -within the next 10 days. Publicity, promotion and advertising are planned to support the sale of tickets plus the show. We are hoping to be able to sell a minimum of 25,000 advance admission tickets. Later I will approach you, for help- on selling Las Vegas or the Sands of both a booth at the show. But right now, what I need is a prize of a week*s vacation for two at the Sands, We plan to give a number of vaea?? tions away, but in Vegas it has to be the Sands. This will be one of our top prizes, and of course the publicity, etc. will cover not only Houston but the state of Texas. The reason for the rush?╟÷we want to incorporate the top prize in the brochures which we hope to get to press within the hext 10 days, and we want the top prizes to be in the first release stories announcing the show. This may sound vague, and there maybe questions, please feel free to call me collect. Thanks muchly, Al.