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Digital ID
ent000956-031
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I agree.0 z (0 COLS FISCHER ROGOW, INC. 8920 WILSHIRE BOULEVARD BEVERLY HILLS CALIFORNIA ?· 213-657-5600 III > March 20, 1968 ?? Mr. Al Freeman Sands Hotel Las Vegas, Nevada Dear Mr. Freeman: Please find enclosed a copy of the comparative figures showing the expenditure, by catagory, for 1967 as well as the estimated expenditure for 1968. Also shown are the differentials for each catagory and the total cut-back for the year. Also, note that the following confirms your in- structions of today. 1. We are checking into the best radio buy in Denver, to commence as soon as possible. I will advise you immediately after the arrangements are made, of all the particulars. I have checked the phone number for the Hilton Reservation office in that city and we will use it in the live tag that we will furnish. We will also advise the Hilton office of the commence- ment date of the schedule. 2. We will schech le one ad a week in the HERALD- EXAMINER, commencing next week. 3. A layout and copy will be submitted to General Nigro for use in the June issue of the NEVADA HIGHWAYS & PARKS MAGAZINE. If the layout meets with his approval, we will send you a finished copy. Very truly yours, Ida L. Lustman Enc. IL: 1 new york office: 660 MADISON AVENUE NEW YORK 21 NEW YORK PLAZA 1-1780