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ent000947-073

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ent000947-073
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    University of Nevada, Las Vegas. Libraries

    Freeman company PUBLIC RELATIONS 7\ P- c* Industry competition ?╟÷ between hotels* f 0/7^ Areas of competition and cooperation: Resort Hotel Association,, Public relations program.A contributions # $750,000 in 53-54 Why gamble? Childhood example ?╟÷ What do people get out of gambling?! Economic justification of gambling-*-- why go to Las Vegas instead of Miamblach ?╟÷ cost of rooms, cost of entertainment, chance to make back cost with extra money not spent on entertainment, What percentage of Las Vegas economy is gambling responsible for? What percentage of the tourist dollar is contributed by hotels? What percentage of the Las Vegas market-business dollar is ^traced back to tourist? -Bow has gambling benefitted Las Vegas directly ?╟÷ 1* growth of business 9* any hospitals or public works directly due to taxes paid by gambling industry* c* what part of school budget traced back to gambling taxes* d. what part of road program * * n ** * ? Growth of population traced to growth of hotels, casinos* ^4#k ^JMswi of real estate? 4* PEOPLE: sjF a* Operators ?╟÷- who are they ?╟÷ where from ?╟÷ tow do they live ?╟÷ own home ?╟÷ apartment ?╟÷ where do kids go to school* b* Social life ?╟÷ ffbusman*s holiday by gambling" ?╟÷ how much leisure time* nQurstion of complimentary play*19 d* Working hours ?╟÷ what part of operation do they handle- board of directors meeting ?╟÷ voting privileges etc; d* Their opinion of the existence of gambling resort such Las Vegas ?╟÷ <??CL 5. CUSTOMER RELATIONS AH??. CREDIT: easy or strict ?╟÷ guest limit a. what credit requirements observed or not ?╟÷ BEVERLY HILLS, CAL. ?╟≤ 449 SOUTH BEVERLY DRIVE ?╟≤ CRESTVIEW 6-4326 ?╟≤MA* - ??