Meeting minutes for Consolidated Student Senate University of Nevada, Las Vegas, October 4, 1990

CONSOLIDATED STUDENTS OFFICE OF THE SENATE PRESIDENT AGENDA SENATE MEETING 2 0-28 OCTOBER 4, 1990 4:00 PM MSU 201 I. CALL TO ORDER II. ROLL CALL III. APPROVAL OF SENATE MINUTES 2 0-2 7 IV. ANNOUNCEMENTS V. BOARD, COMMITTEE AND DIRECTOR REPORTS VI. EXECUTIVE BOARD NOMINATIONS VII. UNFINISHED BUSINESS A. Nomination/Approval of the Vacant Performing Arts Senate Seat. 1. Kevin Stevens B. Nomination/Approval of the Vacant Student Develope-ment Senate Seat. 1. Wendy Fenmark 2. Paula Dubowski NOMINATIONS WERE CLOSED AT SENATE MEETING 20-25. C. Approval of Senate Bill #6. VIII. NEW BUSINESS A. Approval of $4580 out of the 900 account for Ken Tomory's trip to China. B. Approval of $5000 out of the 903 account for sweat-shirts for Homecoming. C. Approval of $3 000 out of the 9 03 account for sweat-shirts for Ocktoberfest. D. Approval of a contract with Hostage Symphony to per-form on October 5, 1990. E. Approval of $125 per month out of the 905 account for an Assistant News Editor for the Yellin1 Rebel. F. Approval of $125 per month out of the 905 account for an Assistant News Editor for the Yellin' Rebel. G. Approval of $125 per month out of the 905 account for an Assistant News Editor for the Yellin1 Rebel. UNIVERSITY OF NEVADA, LAS VEGAS/4505 MARYLAND PARKWAY/LAS VEGAS, NEVADA 89154/(702) 739-3477 SENATE MEETING 2 0-2 8 2 VIII. UNFINISHED BUSINESS, CONTINUED H. Approval of $125 per month out of the 905 account for an Assistant Entertainment Editor for the Yellin1 Rebel. IX. OPEN DISCUSSION /bjb CONSOLIDATED STUDENTS OFFICE OF THE SENATE PRESIDENT SUPPLEMENTAL AGENDA SENATE MEETING 2 0-28 THURSDAY, OCTOBER 4, 1990 4:00 P.M. MSU 201 VIII. NEW BUSINESS I. Approval of $895 out of the 905 account for a Security System for the Yellin1 Rebel [includes one month service charge]. J. Approval of the position of CSUN Accounting Assis-tant for the CSUN Business Manager. K. Approval to $5.35 per hour out of the 900 account for the CSUN Accounting Assistant. L. Approval of $1000 out of the 901 account for the Las Vegas Blues Society Concert on Sunday, October 7, 1990 at Sunset Park. IX. OPEN DISCUSSION X. ADJOURMENT /bjb UNIVERSITY OF NEVADA, LAS VEGAS/4505 MARYLAND PARKWAY/LAS VEGAS, NEVADA 89154/(702) 739-3477 CONSOLIDATED STUDENTS OFFICE OF THE SENATE PRESIDENT SUPPLEMENTAL SUPPLEMENTAL AGENDA SENATE MEETING 2 0-28 THURSDAY, OCTOBER 4, 1990 4:00 P.M. MSU 201 VIII. NEW BUSINESS M. Nomination/Approval of the Vacant Engineering Senate Seat. IX. OPEN DISCUSSION X. ADJOURMENT /bjb UNIVERSITY OF NEVADA, LAS VEGAS/4505 MARYLAND PARKWAY/LAS VEGAS, NEVADA 89154/(702) 739-3477 CONSOLIDATED STUDENTS OFFICE OF THE SENATE PRESIDENT MINUTES SENATE MEETING 2 0-28 OCTOBER 4, 1990 4:00 PM MSU 201 I. CALL TO ORDER Senate President Polovina called the meeting to order at 4:05 pm. II. ROLL CALL PRESENT ABSENT Bud Benneman Marie Bernardi[excused] Kelly Best Julia Ramsey[unexcused] Mike Bunin Kim Elliott Lauren Field[late] Rob Fitzpatrick Jorge Gonzalez Ed Marshall Michael Murphy Ken Tomory Monica Ricci Roderick Colebrook[late] Crystal Ortega Mike Young Joel Kostman Tracy Barkhuff Wendy Finmark [appointed] III. APPROVAL OF SENATE MINUTES 20-27 Motion to approve by Sen. Murphy. Motion carried by voice vote. IV. ANNOUNCEMENTS PRES. BUNIN was not at the meeting at this time to give an-nouncements . VICE PRESIDENT PRO TEMPORE FOUNTAIN had no announcements. SENATE PRESIDENT PRO TEMPORE BENNEMAN stated that he needed to see the new Senators after the meeting. He stated that at the last meeting Senate Bill #6 had been passed, but it was done in-correctly, therefore it will be correctly passed at this meeting. SENATE PRESIDENT POLOVINA formally welcomed the new Senators Kostman, Barkhuff, Young, and Ortega. She stated that a Faculty Senate Meeting was held on 10-2, and that the Admissions Com-mittee and the Academic Advising Committee are both looking into increasing the semester length. Dr. Unrue gave his 6th Annual Address. She stated that the Parking And Traffic Committee would be meeting soon, and that the new Director is Dr. Ron Milne. She stated that he is checking out changing the lots with the diagon- UNIVERSITY OF NEVADA, LAS VEGAS/4505 MARYLAND PARKWAY/LAS VEGAS, NEVADA 89154/(702) 739-3477 SENATE MEETING 2 0-28 2 IV. ANNOUNCEMENTS, CONTINUED al lines to straight lines to increase parking area. He is also checking out the blueprints of the real estate in the area with the possibility of converting it to parking. She stated that the Ad Hoc Latin Designation Committee is trying to ratify a proposal to have seniors with a 3.7 GPA or higher to do a senior project as well. She stated that Student Government is against it, and that Mike Kennedy headed CSUN's own survey on Latin Designations. She gave each Senator an assignment to collect opinions from at least twenty [20] students on the Latin Designations. She yield-ed the floor to Charles Cable who has a problem with the English Department's grading policies in Eng. 101. CHARLES CABLE spoke. PRES. BUNIN stated that there was an IAC meeting and that the a-greements over seating [area and numbers] are being renegotiated, and that he will not renegotiate in a losing position. V. BOARD, COMMITTEE AND DIRECTOR REPORTS ORGANIZATIONS BOARD- Bud Benneman spoke. SHAC- Ken Tomory spoke. RULES- Jorge Gonzalez spoke. BY-LAWS- Kim Elliott had no report. STUDENT SERVICES- Alex deHondol spoke. YELLIN1 REBEL- Richard Crow spoke. OSI- Traci Smith spoke. E & P- Liza Gripentrog spoke. ELECTIONS- Mike Kennedy spoke. NSA- Mike Kennedy spoke. CSUN BUSINESS MANAGER- Larry Holmes had no report. KUNV- Rob Rosenthal spoke. APPROPRIATIONS- Melanie Rosenberg spoke. JUDICIAL COUNCIL- Mike Barclay spoke. VI. EXECUTIVE BOARD NOMINATIONS THERE WERE NO EXECUTIVE BOARD NOMINATIONS. VII. UNFINISHED BUSINESS A. Nomination/Approval of the Vacant Performing Arts Senate Seat. 1. Kevin Stevens Motion to close nominations by Pres. Bunin. Objection by Sen. Gonzalez. Objection passes 11-5-0. B. Nomination/Approval of the Vacant Student Develope-ment Senate Seat. 1. Wendy Finmark 2. Paula Dubowski WITHDRAWN. NOMINATIONS WERE CLOSED AT SENATE MEETING 2 0-25. Move to hold an election and appoint Wendy Finmark by unanimous acclamation by Sen. Pres. Pro Tem Benneman. Motion carried by voice vote. Chief Justice Barclay swore in Wendy Finmark. D. Approval of Senate Bill #6. Motion to approve by Sen. Pres. Pro Tem Benneman. Motion carried by voice vote. SENATE MEETING 2 0-28 3 VIII. NEW BUSINESS A. Approval of $4580 out of the 900 account for Ken Tomory's trip to China. Motion to approve by Sen. Pres. Pro Tem Benneman. There was dis-cussion. There was an amendment to read $4765 by Sen. Best. Maker of the motion and second concurred. Motion to make a roll call vote by Sen. Colebrook. Motion carried by voice vote. SEN. PRES. PRO TEMPORE BENNEMAN - YES SENATOR BEST - YES SENATOR BUNIN - YES SENATOR ELLIOTT - YES SENATOR FIELD - YES SENATOR FITZPATRICK - YES SENATOR GONZALEZ - YES SENATOR MARSHALL - YES SENATOR MURPHY - YES SENATOR TOMORY - ABSTAIN SENATOR RICCI - YES SENATOR COLEBROOK - NO SENATOR ORTEGA - YES SENATOR YOUNG - YES SENATOR KOSTMAN - YES SENATOR BARKHUFF - YES SENATOR FINMARK - YES. Motion carried 15-1-1. B. Approval of $5000 out of the 903 account for sweat-shirts for Homecoming. Motion to approve by Sen. Pres. Pro Tem. Benneman. Motion passed by voice vote. C. Approval of $3 000 out of the 903 account for sweat-shirts for Ocktoberfest. Motion to approve by Sen. Tomory. Motion passed by voice vote. D. Approval of a contract with Hostage Symphony to per-form on October 5, 1990. Motion to approve by Sen. Barkhuff. Motion passed by voice vote. E. Approval of $125 per month out of the 905 account for an Assistant News Editor for the Yellin' Rebel. F. Approval of $125 per month out of the 905 account for an Assistant News Editor for the Yellin1 Rebel. G. Approval of $125 per month out of the 905 account for an Assistant News Editor for the Yellin' Rebel. H. Approval of $125 per month out of the 9 05 account for an Assistant Entertainment Editor for the Yellin' Rebel. Motion to approve items E through H as a whole by Sen. Marshall. Motion carried by voice vote. I. Approval of $895 out of the 905 account for a Security System for the Yellin1 Rebel [includes one month service charge]. Motion to approve by Sen. Colebrook. There was discussion. Motion carried by voice vote. SENATE MEETING 2 0-28 4 VIII. NEW BUSINESS, CONTINUED J. Approval of the position of CSUN Accounting Assis-tant for the CSUN Business Manager. Motion to approve by Sen. Best. There was discussion. Motion passed by voice vote. K. Approval to $5.35 per hour out of the 900 account for the CSUN Accounting Assistant. Motion to approve by Sen. Colebrook. There was discussion. Motion to table to investigate other methods of pay by Sen. Bunin Motion carried 10-4-3. L. Approval of $1000 out of the 901 account for the Las Vegas Blues Society Concert on Sunday, October 7, 1990 at Sunset Park. Motion to approve by Sen. Tomory. There was discussion. Motion carried by voice vote. IX. OPEN DISCUSSION SEN. BARKHUFF congratulated Sen. Tomory, and asked if she could get copies of the journals from the trip. SEN. COLEBROOK congratulated Sen. Tomory and stated that it is great that he gets to go. SEN. KOSTMAN congratulated Sen. Tomory and welcomed Sen. Finmark. SEN. FIELD congragulated Sen. Tomory, and welcomed Sen. Finmark. She stated that she doesn't understand why Item K. was tabled. She stated that she hopes to see everyone later, as her college is one of the only ones that has competition. SEN. TOMORY thanked the Senate, and stated that is going to be a heckuva trip, and that it has a really extensive itinerary. He congratulated Melanie Rosenberg and Richard Crow for the fine job at the Yellin1 Rebel. He also congratulated Sen. FinmarkHe stated that the Accounting Assistant position needs to be looked at, as it needs a job description. He stated that the fact that there was an advertisement for the job prior to coming to the Senate is wrong, and that it would be a good idea to have an in-ternship with the Business and Economics college. SEN. BEST congratulated Sen. Finmark and Sen. Tomory. He stated that if we have so much money, the salary shouldn't considered as lost. SEN. MURPHY stated that $4700 is a lot of money, but the fact that he was invited for one of two positions out of the entire country says alot about him. He stated that he disagrees with the handling of the money for the Las Vegas Jazz Society. SEN. FITZPATRICK congratulated Sen. Tomory and Sen. Finmark. SEN. ORTEGA congratulated Sen. Tomory, stating that it is very impressive, and congratulated Sen. Finmark on her appointment. SEN. MARSHALL told Sen. Tomory to have a good, safe trip. He congratulated Sen. Finmark. He stated that as to the Acct. Asst. position, if there is no job description, then people get paid for doing nothing. SEN. ELLIOTT congratulated Sen. Tomory and told him to have a good time. SENATE MEETING 2 0-28 5 IX. OPEN DISCUSSION, CONTINUED SEN. RICCI congratulated Sen. Tomory and the new Senator Finmark. She told Richard Crow that he did an excellent job on the paper. SEN. GONZALEZ apologized to Sen. Finmark for tabling the item at the last meeting, and stated that Kevin Stevens should show up if he wants the Senator position. He told all the Senators to get their paperwork in for their speeches. He stated that he is trying to get information about Student Security from other cam-puses. He wished Sen. Tomory good luck, stating that it is an honor. As to the Accounting Assistant position, he stated that Larry had said that there is a lot of filing and billing for the Yellin1 Rebel, but that those employees who do the advertising jobs at the Yellin1 Rebel, and who make a lot of money each year should do it, or at least find an alternative rather than taking Student Government's money. He also stated that Larry had no job description. He congratulated Sen. Finmark. SEN. FINMARK stated that her named is spelled F-I-N-M-A-R-K. She thanked the Senate for the welcome, stating that it has been an interesting first meeting. SEN. YOUNG stated that he is glad that Sen. Tomory got the fund-ing, as he thinks that it will help UNLV and Student Government images. SEN. BUNIN welcomed Sen. Finmark, congratuled Sen. Tomory and wished him a good safe trip. He stated that he hates speaking last. He stated that as to tabling the item concerning the Acct. Assitant, he is not against the position, but that he feels that it worth looking into. FROM THE GALLERY: THERE WERE NO COMMENTS. FROM THE EXECUTIVES: SENATE PRESIDENT PRO TEMPORE BENNEMAN wished Sen. Field good luck, stating that he is praying for her. He congratulated Sen. Finmark, and told Sen. Tomory to have a good time, and that it is an honor for UNLV. He stated that Larry should have a job description, and that he was unprepared. He also stated that the Business Manager should be here for every meeting. He reitereated that he wanted to see the new Senators, and stated again that the retreat was a success. PRES. BUNIN congratulated Sen. Finmark. He wished Sen. Tomory a good, safe trip. He congratulated Melanie Rosenberg. He thanked all who wrote a reply to Madeleine Black, stated all were written well. He stated that Melanie Rosenberg sounded pretty good for a five year old. He invited all to the Pep Rally. He stated that the Senate cannot blame Kevin Stevens as he did not know that he was nominated until just a few days ago. He also stated that he had moved close the nominations as it has been open for a while and that no one else had had any nominations. He stated that he is proud of the way the paper has been improved this year. SENATE PRESIDENT POLOVINA welcomed Sen. Finmark, stating that her persistance payed off. She stated that Sen. Tomory will be a very good representative of UNLV, Student Government, and the state, and said that it will be a very eye opening experience. She stated that the Senate elections are very easy this year, but wished those with competition good luck. She stated that as to SENATE MEETING 2 0-28 6 IX. OPEN DISCUSSION, CONTINUED the Las Vegas Jazz Society, with KUNV donating the money, Student Government gets recognition. She stated that as to the amount per hour for the Accounting Assistant, the person will be making $4 28 per month, which is more than she or B.J. makes. SEN. TOMORY requested that the Senate encourage the international display of the AIDS quilt, and that three panels from UNLV will be shown in the library. SENATE PRESIDENT POLOVINA invited everyone to the Pep Rally at 11 a.m. in the MSU courtyard. She stated that she wants the Senators to speak to at least 2 0 students. She told all the new Senators to see Sen. Pres. Pro Tempore Benneman. X. ADJOURMENT Senate President Polovina adjourned the meeting at 5:45 p.m. President ESTIMATED BUDGET FOR ATTENDANCE AT PUBLIC RELATIONS STUDENT SOCIETY OF AMERICA 15TH NATIONAL CONFERENCE November 3 - 7 , 1990 New York Penta Hotel New York, New York Conference fee: $153.00 Hotel fee: (5 days/4 nights) $438.35 (Computed at $95.00 per night + 13.25% New York State sales tax + $2.00 per day) Ground transportation: $41.00 Air transportation: (Coach-round trip) $389.50 Meals: (By per diem) $102.00 (Computed at $5.00/day breakfast X 4 days $6.00/day lunch X 5 days $13.00/day dinner X 4 days) TOTAL FOR CONFERENCE: $1225.85 SPECIFIC WORKSHOPS PLAN TO ATTEND: November 3 Welcome to Leadership Conference Situational Leadership: Leadership in the '90's Budgets, Fees and Contracts or Management By Objectives On and Off Campus Clients Advancing Your Firm November 4 The Making of a Star (Developing images of individuals) Career Choices in Public Relations Going to Market! (Combining advertising, P.R. and marketing) Regional PRSSA Meetings November 5 Free Information Flow Public Relations and You Today November 6 Speak Up! (Speaker Training and Speech Writing) Public Affairs (Session with a lobbyist) Public Relations and Athletic Events Open P.R. Question and Answer Period Not-For-Profit Public Relations or Reaching Minority Markets November 7 Public Relations Ethics Representing Controversial Clients Creating Events The Sky's the Limit... Public Relations in the 1990s Public Relations Student Society of America 15th National Conference November 3 - 7, 1990 New York Penta Hotel New York, New York Jazz musicians invited to perform in New York City in the 1920s and '30s knew they had made it to "the big time." Playing in New York City signified picking the largest apple from life's tree of success, and New York City became fondly known as the Big Apple. In 1990, PRSSA invites you to taste success in public relations by joining us in the Big Apple for our Fifteenth Annual National Conference. Whether your palate calls for entertainment, financial, not-for-profit or any other sector of publ ic relations. New York City has a business and PRSSA has a session for you. Every item on the Conference menu has been carefully prepared with your future in mind. The Cornell University Conference Committee invites you to take a bite out of public relations and devour the constraints of classroom walls. Savor sessions on job hunting, career choices, hot industry issues and how-to details. Unique networking opportunities, such as Q & A With PRSA and PRSSA at PRSA encourage candid conversations with the experts in public relations. The 1990 National Conference is a harvest of the best of professionals at the core of public relations, including: • Edward L. Bernays, Ph.D., Fellow, PRSA, f atherof public relations, and teacherof the first-ever course in public relations at New York University, New York, NY, in 1923. • Robert L. Dilenschneider, President and CEO of Hill and Knowlton, Inc., New York, NY, and author of Prentice Hall's new book release, Influence and Power — The Art of Persuasion. • David R. Drobis. APR, President of Ketchum Public Relations, New York, NY, and President of PRSA's largest chapter, PRSA/New York. The 1990 National Conference ventures beyond the surface of the Big Apple as global paths extend to PRSSA. Participate in PRSSA's unprecedented welcome of four students from the Soviet Union. These representatives, from The Institute of Sociology at Moscow University, Moscow, will partake in Conference activities and share cross-cultural experiences with Conference attendees. Join our Soviet guests for a sample of New York City's diverse communities. The Cornell Conference Committee brings New York City to the Penta Hotel Sunday night with our Taste of New York dance party. Mingle with Friends of PRSSA, prominent public relations practitioners and Conference speakers. New York City style, at Monday night's Fifteenth Anniversary Conference Celebration, and at PRSSA's annual semi-formal dance. The Sky's the Limit. The theme of the 1990 National Conference, The Sky's the Limit...Public Relations in the 1990s, applies to the multitude of opportunities awaiting you at the National Conference. This theme is also one that will follow you throughout your career in public relations, as you realize that the Big Apple of success is waiting for you to take a bite - the future is yours. See you in New York. Conference Coordinator Cornell University Ithaca, New York Wednesday November 3 Conference Registration 10:00 am - 6:00 pm Student Firms & Leadership Conferences Attending the Student Finns Conference is a must if your chapter has a firm or is considering starting one. Leam how to strengthen existing firms and build a strong foundation for a new firm. Discover what it takes to begin a firm. , Each session offers valuable information for both large and small firms. Carrying on the BOLDness: this year's Lead-ership Conference will help you Build on Leadership Development (BOLD). Discover skills that you can bring back to your chapter and apply on the job. 1:00 pm- 1:20 pm Welcome to the Student Firms National Conference ' , •V: PRSSA National Vice Chairman, Jaime Parks, Southern Illinois University, Carbondale, IL. will officially convene the Student Firms National Conference and discuss the Conference schedule. Welcome to the Leadership Conference National Conference Coordinator, Judith H. Germano, Cornell University, Ithaca, NY, will officially convene the National Leadership Conference and discuss the Leadership Conference schedule. 1:30 pm - 2:20 pm Running a Successful Campaign - — • . - 7 - ^"Representatives from PRisms Public Relations of the University of Northern Iowa, Cedar Falls, IA; and The £ Saber Agency of Ohio State University, Columbus, OH, will discuss strategies for running a successful '•""campaign and methods for avoiding common problems. • '' rr:- -'':- " ' Starting a Student Firm ~ Michael G. Parkinson, Ph.D., APR, Attorney at Law, faculty advisor, Southern Illinois University, Carbon-dale, IL, will explain the legal steps toward starting a student firm and reveal how to emerge as the National .. Outstanding Student Firm. Preparing for the 1990s Focus on preparing PRSSA chapter leaders to communicate and embrace ethnic diversity within their chapters with panelists Lori A. George, Porter Novelli, Washington, DC; Denise A. Gray, APR, Director of External Communications, AT&T Bell Labs, Short Hills, NJ; Debra A. Miller, APR, Associate Professor, Florida International University, North Miami. FL. Situational Leadership: Leadership in the '90s As attitudes move forward into the 1990s, our leadership styles must keep pace. A proven leadership style for the '90s and beyond, that can take into account our individual distinctions, will be introduced. Saturday Student Firms Leadership 2:30 pm - 3:20 pm Budgets, Fees & Contracts /.' . • ..iiV;-. - . ' . ^ T • What to charge clients and how to stay in the black are essential considerations for a new campaign or firm. Karen K. Marshall, APR, President - St. Louis, Hill and Knowlton, Inc., St. Louis, MO, will show you how to establish and improve these aspects of your student firm. V.v" r M.B.O. (Management by Objectives) Learn to create strategies that will give you positive results in the upcoming year. Leam how to use backwards planning to set goals and objectives for your organization and improve your organizational skills. Situational Leadership Repeat of 1:30 pm session 3:30 pm - 4:20 pm On vs. Off Campus Clients ,•;_ ^Students from Public Image at Rutgers University, New Brunswick, NJ; and Bay Com International of Florida 'International University, North Miami, FL, will discuss how to establish the right clientele for your firm. - Motivation from Within Learn how to motivate yourself and your chapter members. Discover how to apply this new-found energy toward successful public relations campaigns and PRSSA competititions. M.B.O. (Management by Objectives) Repeat of 2:30 pm session 4:30 pm - 5:30 pm Advancing Your Firm " ,-v. ; . - . -Focus on the development of a partnership between PRSA and PRSSA in a round-table discussion with Jody ^Cipiack^ Westem Kenmcky University, Bowling Green, KY; Elizabeth Lance Toth, PhD., APR, Associate professor,'Newhouse School of Public Communications at Syracuse Univereityj Syracuse, NY; and Dolores :^M.Sanchez,APR, Manager, Media Relations, Holiday Inn, Inc., Memphis, TN. r ?; . Leadership Opportunities The advantages of PRSSA and PRSA involvement extend far beyond individual chapters. A panel of PRSA and PRSSA members will discuss their leadership roles in various organizations and explain how you can take advantage of leadership opportunities as they arise. 7:30 pm - 9:00 pm I Opening Reception Share six-foot sandwiches and soda and meet the National Committee, Committee and 1990 Conference attendees, on the top floor of the Penta Hote is your chance to network with your future colleagues. the Cornell Conference I. This informal reception I Wednesday November 4 Opening Ceremony A State of the Industry Address* PRSA National President-Elect Joe S. Epley, APR. President, Epley Associates. Inc.. Charlotte, will discuss minority and gender representation in the work force and wage differentials. Mr. Epley speak of the implications of these trends for the 1990s. *PRSSA National Roll-Call will also be taken. Come prepared to show off your school spirit. 2:00 pm - 2:50 pm Corporate Communication Take a look at how a major corporation maintains healthy relations with its public in times of prosperity and adversity. Discover the advantages and disadvantages of working in a corporate environment. The Differential Advantage: Communications Technology Discover the resources that can make your public relations campaigns stand out above the competition. James T. Olsen, University Student Representative, Apple Computer and Syracuse University Chapter Vice President, Syracuse, NY, will discuss and demonstrate desktop publishing and desktop presentations. The Making of a Star How does a public relations practitioner go about marketing an individual? Is there a difference between a publicist and a public relations practitioner? Attend this exciting session and find out the answers. Meet the National Committee Bring your questions and suggestions for the National Committee to this open forum. Come find out about PRSSA's leadership and let the committee members know what they can do for you. Sunday 4:35 pm - 6:00 pm Public Relations -- Stat! The health care industry is among the fastest growing fields and health care is among today's hottest public relations specialties. Hospitals and pharmaceutical companies often find themselves in needof public relations services and a panel of hospital and pharmaceutical consultants will explain why, including Dale Timmons- Evanson. APR. Director. Marketing/Corporate Development, Palisades General Hospital, North Bergen, NJ. Going to Market Aggregate marketing combines advertising, public relations and marketing strategies to form a package that gets your point sold. Learn how to create target lists and a position statement. Continue through the marketing plan and discuss strategy, execution and measures of success. Public Relations Around the Globe Join us in welcoming four Soviet students to the Big Apple. Larry W. Long, Ph.D., PRSSA faculty advisor, North Carolina State University, Raleigh, NC, and Erica Upton, Chairperson, North Carolina State University International Exchange Committee, will be accompanied by Anna Vladimirovna Andreenkova, Elena Vic-torovna Dmitrieva, Ahmed Bekhanovich Tomov, and Elena Aleksandrovna Bukina, of the Soviet Union's Institute of Sociology at Moscow University. Dean A. Kruckeberg, Ph.D., APR, PRSSA National Faculty Advisor, University of Northern Iowa, Cedar Falls, IA, and Advisor to PRSSA's International Opportunities Subcommittee, will moderate this novel exchange. Calling All Graduate Students! Graduate students will have the opportunity to negotiate the establishment of a PRSSA graduate council. Students will discuss pertinent issues, including Associate Membership. Shirley A. Serini, APR, Northern Illinois University, DeKalb, IL, will lead this discussion. 6:15 pm - 7:15 pm Chapter Presidents and Alumni Reception Mingle with fellow Chapter Presidents and PRSSA Alumni from across the nation. Ex-change ideas about improving your chapter and swap stories of success. 7:00 pm - 7:30 pm Subcommittee Meetings Get involved in the national activities of PRSSA as a member of a subcommittee or just come to find out how kaleidoscopic PRSSA really is. 7:30 pm - 8:30 pm District Meetings Speak with fellow district members and your district director about your chapter's ideas, problems and questions. Discover the advantages of networking within your district. Each chapter represented at the Conference must have at least one spokesperson present, and it is highly recommended that all Conference attendees are present at their individual district meetings. 9:00 pm - 1:00 am Taste of New York Dance Party Experience the cultural diversity of the Big Apple. Sample ethnic foods from the neighborhoods of New York and dance tomusic from the City's hottest clubs - played by DJ David Kramer. Wednesday November 5 The World Has Shrunk to the Size of Your Hometown Technology has brought the Global Village to Main Street, USA. Nations cannot have strong economies without access to technology and the free information flow to make good use of it. People of developed nations have remarkably similar experiences, good and bad, with technology. Dr. Arno Penzias, a Nobel laureate in physics. Vice President of Research for AT&T Bell Laboratories, and author of a new book "Ideas and Information," shares his provocative views on global technology trends and how they shape the social climate in which every public relations professional must operate. 9:45 am - 11:15 am Marriott Marquis Hotel PRSSA at PRSA Join your fellow PRSSA members at the site of the PRSA National Conference for this first-ever, feature session. Last year's popular Davis Young, APR, President, Edward Howard & Co., Cleveland, OH, will moderate a high-power, career oriented discussion. Learn the routes and strategies that do and do not lead to success from a panel of the nation's top public relations executives, including the President of PRSA's New York chapter — David R. Drobis, APR, President, Ketchum Public Relations, New York, NY. New York Penta Hotel noon - 1:5() pm Annual Chairman's Citation Luncheon The Future in Public Relations Belongs to You Today Mr. Robert L. Dilenschneider, President and CEO of Hill and Knowlton, Inc., New York, NY, will discuss public relations in 1990 and beyond. A leader in the field. Mr. Dilenschneider will address the importance of integrity and ethics, and discuss the challenges and opportunities available to those entering public relations in this decade. Mr. Dilenschneider's book. Power and Influence -- Mastering the Art of Persuasion was recently published by Prentice Hall. The luncheon will conclude with the presentation of the National Chairman's Citations and National Gold Key Awards. The 1990 NutraSweet winners will also be recognized. Monday 2:10 pm- 3:00 pm Public Relations and Environmental Concerns Find out the important role environmental matters play in corporate public affairs. Sheldon O. Jones, Manager, Media Relations. ICI Americas, Inc., Wilmington, DE, will discuss the responsibility of environmental awareness that is awaiting public relations practitioners. In the Money Take a look at mergers and acquisitions in the world of financial relations. Leam the basics of this hot public relations specialty from two experts in the field. Speak Up! Learn the techniques of speaker training and speech writing. Walter J. Pfister, Jr., President, Executive Television Workshop, Inc., New York, NY, will discuss the benefits and necessities of training clients to speak professionally and publicly. Discover your role as a company spokesperson or advisor. Leam when and how to strategically get your message across. Getting Value Out of Your Internship Discover how to protect your integrity and rights in an internship. Jason Berger, Ph.D., Intern Director, Duquesne University, Pittsburgh, PA, will help you make sure you gain the valuable experience you deserve from an internship. The PRSS A National Conference is a premiere membership benefit. It gives you access to acclaimed speakers and timely workshops — all aimed at making you a better future public relations professional." ' „„„„. „, . , „ . • -• . • ' - Laura DeGroff, PRSSA National Chairman 3:20 pm - 4:10 pm Corporate Employee Communication Leam how management and employees can communicate effectively and efficiently from David M. Bicofsky, APR, Director of Editorial Services, New York Telephone Co., New York, NY. Find out how to reduce the spread of damaging rumors and increase employee morale. Take Me Out to the Ball Game Catch the plans and tactics that work when pitching a sports team in the action-packed job of sports public relations and marketing. A speaker from a major New York team will be ready to field your questi