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ent000662-011
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    University of Nevada, Las Vegas. Libraries

    HOLIDAY ON ICE SHOWS. INC. General Offices: 1775-Broadway, New York 19, N. Y. .eveland, o. 42 Hayden Ave MINNEAPOLIS; MINN. 323 Plymouth Bldq. CORAL GABLES, FLA 1500 Douglas Rd. ? >ARIS, FRANCE Claridqe Hotel MORRIS CHALFEN President EMERY F. GILBERT Vice-President GEORGE TYSON Executive Producer TOTING ICE AROUND THE WORLD Quietly, unobtrusively and without the usual fan-fare attendant to such matters, Holiday on Ice Shows, Inc., has become the world's largest ice show producing organization within the short space of seven years. From an humble beginning in 1945 with the one modest experimental unit of Holiday on Ice, it has grown to four major ice shows covering almost all of the free world. This growth required a pioneering spirit which extended the frontiers of a new show business. It necessitated the development of a completely new technique in portable refrigeration which permitted the transportation of full-scale ice skating rinks up to 7,000 square feet in size from one city to another. This imaginative addition to the ice show industry by the three founders of Holiday on Ice, Morris Chalfen, Emery Gilbert, and George D. Tyson, brought the first glamorous American ice show to hundreds of cities around the world. Holiday on Ice Shows, Inc., was the firs'., and is still the only similar organization which is truly international in character. Since its inception it has brought top quality refrigerated entertainment to more than 200 cities in the United States, Mexico, Cuba, South and Central America, Europe, and Hawaiian Islands. To accomplish this feat the organization showed remarkable flexibility and ingenuity by presenting performances in bull rings, football stadia, baseball parks, theatres, athletic field houses, and at major colleges and universities, municipal auditoriums and armories. In sheer statistics, it outstrips by far its nearest competitors. Holiday on Ice Shows, Inc., employs continuously some 300 figure skaters, a production staff of 20, 52 technicians, 23 musicians and singers and an administrative staff of 45. To keep ice under the far-flung operations, the organization maintains twelve complete portable refrigeration units and moves them like chessmen on a board?╟÷by ship, by rail, by highway and sometimes even by air. Combined refrigerating capacity would supply ten thousand homes, and brine is kept flowing through twelve miles of pipe. So, by "toting ice around the world," Holiday on Ice Shows, Inc., brings all the beauty, color and glamour of the American ice show?╟÷plus a bountiful measure of American good will?╟÷to the four corners of the earth. ALVIN R. GRANT Manager JOHN G. FINLEY Public Relations Director IRVING M. KLEIN General Counsel