ent001424-025

FREEMAN CQMPAa/}' " publicIsis * ?╓¬ Comments were so enthusiastic, we decided that Angelbread* was really worth putting on the ' market and that the public will not only be helping a worthwils cause but will be getting a great piece of bread. tip to now, the bread is ready to go ?╟≤?╟≤ the artwork in general, the name and the theme of the promoticn on *Angelbread* has all been okayed by the Mother Superior of the Sisters of St. Dominic in Adrian, Michigan and we are ready with the two biggest markets In Las Vegas, Market Town, to start a powerful promotion on this bread. V?e now need the finished artwork and the wrapper to be made up as soon as possible so that we can take advantage of the tremendous traffic that will see the "Home Show* In Las Vegas on May 29, and also so we can put the bread out while we have everybody enthused about it. Me have about lj.00 women organized Into flying squads of I4.O ready to clamor for "Angelbread* in markets in ??very section of the city# After Las Vegas learns about "Angelbread", I have the assurance of officials of Marshall Field in Chicago that they will help push this bread and will also help get us a baker in that city to work on a franchise to bake *Angelbread* with the same system of contributing part of the proceeds toward this hospital. The same program Is set for St. Louis through Gardiner Advertising Agency and in Philadelphia through friends of min# who are the advertising agency for Parkway Baking Ccsapany. At this point we are ready for the artwork on the wrapper to be made up, and I would like to appeal to your firm to consider handling this Job, either on a charity basis or else on a cost basis in line with all our other work that has been done on this project gratis by our artists, our legal counsel, our researchers and everybody else who is interested In this unusual effort* I am enclosing rough sketches of our Idea of how we would like to see "Angelbread* presented In display form to the public after many hours of preliminary sketches and discussion on such fine and delicate points as the type of cherub to us?½ to help illustrate the Idea of the name of the bread. 9 5 08 WILSHIRE BLVD. ?╟≤ BEVERLY HILLS, CAL. ?╟≤ BRADSHAW 2-8611