Information
Digital ID
ent001210-008
UNLV Special Collections provides copies of materials to facilitate private study, scholarship, or research. Material not in the public domain may be used according to fair use of copyrighted materials as defined by copyright law. Please cite us.
Please note that UNLV may not own the copyright to these materials and cannot provide permission to publish or distribute materials when UNLV is not the copyright holder. The user is solely responsible for determining the copyright status of materials and obtaining permission to use material from the copyright holder and for determining whether any permissions relating to any other rights are necessary for the intended use, and for obtaining all required permissions beyond that allowed by fair use.
Read more about our reproduction and use policy.
I agree.FREEMAN COMPANY publicists l*/8/57 for John Maynard ?╟÷ THE AMERICAN WEEKLY "SAGEBRUSH SHOWMAN" The brilliant splash of color stranded in the middle of the American desert which is popularly known as Fabulous Las Vegas actually started dazzling the world into recognizing It as the "entertainment capitol of the world" when a 39 year old show business producer moved from the concrete canyons of New York City out to the sagebrush spaces at Las Vegas with his own Ideas about entertainment just four years ago l Jack Entratter started the mad scramble among the resort hotels In Las Vegas for beautiful girls and lavish productions, by bringing his famous CopaGirl theme to the Sands from New York when he opened the hotel in December of 1952* Before that, the six hotels which were In operation then had used their show girls in meaningless and unimpressive stage- waits just to break up the appearances of the various acts on each bill*.' Entratter shocked the rest of the producers In "the entertainment capitol of the world" when he opened his first show at the Sands with 15 of the most beautiful girls in the West, wearing costumes that cost a total of $12,000 - which was more than the headliner Danny Thomas was getting In salaryl Since then, the rest of the Las Vegas show producers have been on a merry-go-round trying to outdo each other with huge production numbers, involving 20 and 30 people in $20,000 production numbers which only run about six minutes* Amid the frenzied rush towards bigger and more expensive production numbers, Entratter has kept hi8 lead by steadily presenting his famous CopaGirl beauties In colorful numbers that are just "pretty and pleasing?½. His policy is to let the nightclub customers see, appreciate and enjoy beautiful chorus girls in pleasant and smooth settings. Entratter*a - more - 9508 Wl LSHIRE BLVD. ?╟≤ BEVERLY HILLS, CAL. ?╟≤ BRADSHAW 2-8611