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Hiifimfitmim . FREEMAN COMPANY pub/icfsts (d) A rough plan and anactual sample of a conventioneer's badge. (a) layouts for jumbo postcards to be used In mailing to executive secretaries in a pre- opening campaign. 6. As it stands now, we are getting this work ready prepared by Stone and we are getting estimates rea^r for printing by the Sliver State Printing Company here in las Vegas* We have been working with Cent Creel of Silver State Printers right from the start inasmuch as his is the only house in Nevada capable of full*eolor, quality work. Gene will have the plates made in los Angeles by one of the top plate houses and will present us, at his expense, with a full*eolor book without the copy and pictures In order to show us roughly what the color scheme will actually look like. We do not yet have a final estimate of the final printing cost Inasmuch as the artwork has not been completed by Stone, because of the many technical changes, and the rehashing of eopy and slug lines which was necessary to get the most effective material in the book. We are trying to aim for a September 15 deadline on final artwork and perhaps an October 15 to October 20 deadline on printed material ready to start mailing. We are making up the suggested eolor scheme samples that we spoke about in your office, using the coral and green conhination to replace the yellow and blue combination which we now have and which I personally feel will be more in keeping with the modern tenor of the Center it* self. I recommend we push ahead with a brochure for a Mo. 10 envelope utilising much of the artwork we now have in the big book, and perhaps reducing Hits to a black and white job, or a coral, green and black job in order to cut down the cost of printing and to get it out quickly. This brochure should be printed in quantities of 100,000 9508 Wl LSH I RE BLVD. ?╟≤ BEVERLY HILL'S. CAL. ?╟≤ BRADSHAW 2-8611