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ent001379-035
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    University of Nevada, Las Vegas. Libraries

    Page No. 4 In the truest sense of the word* Louis Prima is a star. His name alone has commanded top billing for the past 25 years. From the time he was eighteen years old and the leader of his own group, Louis has set a showmanship standard seldom equaled and never surpassed. As a teenager, he set himself the pattern of trumpet playing and throaty vocalizing that over and over has received the highest compliment show business personalities can convey: imitation. Louis Prima's style is more than an exciting entertainment spectacle. It's a goal to which performers always aspire. His instrument, of course, is the trumpet - the basic tool with which he crafted his repu- tation as one of the greatest. With his horn, Louis possesses the ability to capture all the warmth and feeling suggested by instruments of a more delicate nature. This fact has its basis in the background of this magnificent man of music. The actual start of his career was as a violinist. During the period from age 7 until he was 15, Louis was headed toward a career as a concert violinist. But the sheer physical development of the Prima brawn, as well as the hardening rigors of high school football, began to make it difficult for him to feel the sensitivities of the violin. It was then that he turned to the trumpet and made it the trademark of his great and numerous successes. Less than a handful of performers make the transition from one generation to another. Louis Prima's successes are not controlled by any such arbitrary standards. His recording of ?ǣThe Lady In Red" is as refreshing today as his recent adventures with the "TWIST." Between these extremes emerges a variety of hit recordings bearing the unmistakable Prima tag. De- lightful and energetic discussions arise when good men of music gather to try and pick the best one.