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ent000948-084
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I agree.FREEMAN COMPA/VV pub/icists ' h) Set up $100,000 silver dollar display (or any part) in Winer Cadillac window to attract attention to the flight. i) Fly banner on light plane around Bakersfield at heavy-traffic tines at low cost to announce the new flight. j) Run a contest to select MISS KERN COUNTY WEEKENDER, nost beautiful girl in Kern County, who will be official hostess on first regular flight as Sands guest. Contest to be run thru BAKERSFIELD CALIFORNIAN news- paper, with girls entered by charity, civic, or professional organizations. This will also help us get better acquainted with organizations in order to work out next phase of plan - follows ?╟÷ k) Dedicate sone future flights of the KERN COUNTY WEEKENDER to specific organizations, such as ROTARY, The SHRINE, POTATOE GROWERS, etc. This should help insure full flights on the chartered plane when reservations from all markets seem light. Principals involved so far: Henry Price ?╟÷ contact of U.S.Aircoach Systems, who will fly people to the Sands. Bud Lambourne - travel agent in Bakersfield, who will make reservations on plane, at Sands, and check them in at airport. Cliff Gray - sales manager for Winer Cadillac, who is key contact for us in Bakersfield. ?╟÷details and costs ?╤s 9508 WILSHIRE BLVD. ?╟≤ BEVERLY HILLS, CAL. ?╟≤ BRADSHAW 2-8611