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12 January 1961 TQ?; Publicity Directors FROM: Jim Deitch, Las VegaS News Bureau RE: Promotion Committee Meeting, January 11, 1961 Present: Ray Gulley, Wayne Redd, A1 Freeman, Eugene Murphy, Lee Fisher,' Cedric Olson, Jess Goodman, Sam Boyd, Hank 'Kovel1, Paul Pumpian, Dick Packer, Herb McDonald, Bob McKay, Bob Leslie, Rick Williams, Ivan Annenberg, Betty Radusiner, Lloyd St?½ John, Don English, Jim Deitch and Art Force,, Absent: _ Pat Foust and Maxine Lewis?╜ ?╟≤The first item of business following the call to order by Chairman Art Force was a discussion of the TWA "Quickie Vacation," which wi/li.vbring approximately 70 newsmen from all parts of the country tb Las Vegas January 20 to 22*Ray Gulley and Bob McKay of TWA were ?╟≤present, during this portion of the meeting to assist in planning the event?╟? Enclosed herewith is a detailed outline of the plan which was developed -af.this time * ?√ß ;|ltem Number Two on the agenda was the selection of a new chairman of".the Promotion Committee upon the expiration of the term of Art. 'Force<Y' Before this took place, however, it was suggested by AX Freeman that thought be given by the: group to dissolution of the present Promotion Committee' and the formation of another body composed of 5 to 7 memberso This group,to be called the "Promotion Action Panel, would serve as the promotion committee of the Chamber of Commerce and would be in complete charge*'o?·:; administration of the Livewire Fund?½ This panel, Freeman suggested, would answer only to the Board of Directors of the Chamber of Commerce - and. would, in ef fect, be the advertising and promotion agency,for the area. The merits and mechanics of such a panel were the subject of lengthy discussion by the Committee. As -a result, A1 Freeman was elected temporary chairman and was requested to prepare a formal outline of his plan for submission to the group in the near future. It was resolved during the meeting that as of Apri1YX,1961, the Chamber of Commerce will commence billing Livewire Fund members .according to the formula to which all have agreed?½ It was pointed out by Lee Fisher that many hotels have added rooms within the past year and still are not paying for them' in compliance with the Livewire Formula which has resulted in a considerable loss of revenue for promotional more