ent001196-001

FREEMAN COMPANY / pub/icists 9/5/57 PLAN: TEXAS COPAGIRLS PLANNING General: To select 16 of the prettiest girls in Texas to be future CopaGirls for Sands shows. Operational* 1. The Houston CHRONICLE has already okayed the idea of using newspapers in the 10 cities selected for this promotion and has given permission to use their name as a wedge in getting other newspapers to cooperate. 2. Tie up with the newspapers in the cities listed on the attached sheet to run local competitions for the selection of the 10 prettiest girls in each city, to be auditioned for the CopaGirl line. Send the attached letter and AP dipping on Sands Copa- Girls to each of the contacts listed on the attached sheet. 3. Set up a whirlwind flying tour, as shown on the attached page, to visit each city, audition the girls in the newspaper offices in order to get quicker publicity, and to make selection of at least one girl from each city. 1}.. Return to Las Vegas with sizes for wardrobe, etc. and prepare transportation details, contracts, etc. for girls to start in Copa show of ">Wv?╟÷ Girls to arrive here-4^-days in advance of starting show. I vj. *>. Five days before the girls leave Texas, Freeman to fly to Houston to set up the junket. Set up schedule to have the girls meet at easily available key airports. Girls to fly back to Las Vegas in Western outfits for colorful reception. 6. On arrival, Texas girls to be met by mounted Sheriffs Posse, Sports Car Club for transportation down the Strip and through Las Vegas back to Sands to raise Texas flag and be greeted by Mayor Baker, Jake Freedman and Jack Entratter. 7. Continuing publicity to be set up -- for example, at the first rehearsal, set up one girl to wear cowboy boots, in sharp contrast with comfortable slippers or high heels worn by other girls. This to be developed into a wire story, both picture- and news-wise, as the girls refuses to dance or work in anything but cowboy boots -- this can result in heavy wire service pictures and news until the solution is found when J1 buys sequined-studded cowboy boots for the girl to wear onstage during Copa production numbers. Other publicity stunts to be worked on. 9508 WILSHIRE BLVD. ?╟≤ BEVERLY HILLS, CAL. ?╟≤ BRADSHAW 2-8611