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ent000888-011

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ent000888-011
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    University of Nevada, Las Vegas. Libraries

    Freeman company 5/30 for les devor - REVIEW JOURNAL VEISas VAGARIES,#^;<.Here*s an interesting story that sheds a little light oa why producer Jack Entratter is liked so wellby the top performers ia America.... and why they play for him at the Sands. Seems Roberta Linn's name was spelled Lyaa in the printed material for ra^ aew Copa show starring Danny Thomas, and also spelled with a Y instead of an I in the posters. No great mistake and Roberta and her managers dida*t even think it such a terrible thing to ksk to have it changed. Yet Entratter. ordered all the printing aad posters done ovek:-laefeaigb.* when the^ mistake came to his attention. An expensive bit of good ?╜rill with the entertaiaers who play his Copa Room, tbut Jack felt it important enough to do. When wo-^SpSSfd, Roberta's staff, me asked *#fl#1^e?? (entertainers sell their product tlhru a brand name, a personal aame, that is just as important as Heinz 57 or Campbell or Lucky Sfrike Cigarettes, to them and to the public. They deserve the courtesy &$ the proper spelling of their Mbvand" m name," siid Entratter. See? # # # i* 449 SOUTH BEVERLY DRIVE - BEVERLY HULLS. CAL. While out at the Sands chi CR 4-4125 iiUiUi^iuyimiaiik