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ent001394-008

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ent001394-008
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Prospectus by Alfred Sheinwold mi a BRIDGE TOURNAMENT AT SARDS HOTEL Details of Second Chance Tournament: Pairs are matched by lot, as in similar session of Gin Rummy Tournament. All matches asrondldt of 6 hands, as In Qualifying Sessions, until the field Is reduced to 2 pairs. The final match, held over until the fourth day of the tournament, consists of lb*hands* Players in the Second C hance Tournament mast: be players mho entered the main tournament and failed to get Into the Knockout Rounds, but they may split up and form new partnerships among themselves for the ?╟╓Second Chance Touimtamft^ ' /0a*~ Window Dressing: We^iiftSd Invitee certain famous pairs ?╟?/|tem the U.S., Canada, Mexico, and Europe. Perhaps also South lyf America, t would suggest Forquet and Barozzo from Italy; Jais and Trezel from France; and other outstanding pairs to be discussed and agreed upon. I will be going to the U.S. nationals tournament in March and to the world championship (in Italy) In May, and will lay the groundwork when we have come to an agreement ?╟≤ Hie participation of world-famous experts will give the tournament prestige, will attract bridge buffs, and will give bridge columnists an excuse to publicize that tournament. For example, 1 could devote a column to each famous pair, give a hand they have played and mention the tournament and where and when it Is to be held. X would furnish similar information to other columnists so that they can each give us several plugs without using the same hands. Promotion: This should not be promoted like an ordinary bridge tournament, appealing only to those who play tournament bridge. We want thd amateur ?╟÷ the kind of player who thinks he is as good as anybody when he is at the top of his game. We will emphasize the fact that players deal out the hands at the table and play ordinary rubber bridge. This will attract players who think they may be lucky. Hie skillful players will come anyway. Basically, the promotion should be similar to the Gin Rummy Tournament, and we should rely heavily on A1 Freeman and his knowledge of clubs, in addition to the bridge clubs and bridge publications. As in the Gin Rummy Tournamdmt, Al Freeman can promote club tournaments to send cheir winners; and we may be able to work out a deal with the U.S* Playigg Card Co.