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ent001531-039
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I agree.Freeman company PUBLIC RELATIONS 1/23 Sands Promotion - "Meet Me In Las Vegas?╟Ñ 1. Advance mailings to 250 press: Mail large red stationery portfolio with picture of Cyd Charisse, and also brown press notebook with postcard from Dan Dailey. To be mailed by Sands about February 5 to list coming from MGM and including Sands press list. Cost: 250 portfolios ---- 250 press notebooks ?╟÷?╟÷ mailing costs --- 250 Sands envelopes ----- TOTAL 2. Pillsbury Promotion: In cooperation with Pillsbury Mills, Inc., staging of contest 12,000 stores in 35 major US cities, and accommodating 100 winners at the Sands for 3 days. Pillsbury making up 15,000 3-sheet posters, each store spending $500 for ads at national-rate. Contest to start about March, running for 6 months. Cost to Sands for accommodating winners: (Rooms, food, shows, transportation around Las Vegas) $9200. - more - BEVERLY HILLS, CAL. ?╟≤ 449 SOUTH BEVERLY DRIVE ?╟≤ CRESTVIEW 6-4326