Skip to main content

Search the Special Collections and Archives Portal

ent000984-011

Image

File
Download ent000984-011.tif (image/tiff; 103.89 MB)

Information

Digital ID

ent000984-011
    Details

    Publisher

    University of Nevada, Las Vegas. Libraries

    Va*/3* ?√ß * the Most aueceoeful radto-telovtoien prwsotioas la twin eiUw entertsin- stent hljtW| mii recently conpletod Ip muJumHob idth ttt opiulwi of MEET in IAS MS** at ilia Qopher f!MtM$ Xiu^Uii and toe Stow! %aatiP, St* Papl. tta contest was broadcast ever WC?╜4f and Radio through the progress ?╜te???╜i by BsaDoty, the lortowoet?╟╓e Bmber One dlele Jockey. Doty aakad his maay lieteners to ?╟≤ and hia a postcard with their asae sad address theraoa. AH postcards sera tom daposltad to a -to^sy Jackpot" barrel fton which five nance were draw* each day. lash daily sinner re- oaived a pair of guest tickets to sea mm III IK US WAS at althar partteipatto* theatre. Ihaaa flea naaaa ware than deposited in a second ?╟≤Jackpot'' barrel front which ana aaaa was dram as the grand prise winner of the tores veto contest. fhs winner, Krs. Alice Wheaton of Minneapolis, received on all a^anaaa paid, three day vacation at toa Sands Hotel, Las fosse, *?╜wda, plus ona hundred silver dallare. Mrs* Wheaton flew to 1st fegas via Western Airlines. htto promoted toia contest utilicin* tils* dips fine HBSf *1 ?? IAS WikB as wdl as flln clipa serviced by Western Airlines and toa Sands Hotel. They also devoted several gratis television apeta daily to the pxoaotioa of too contest. On radio Doty broadcast con* teat details at least three tinea hourly during the several hours a day ha broadcasts. In with VTCH toa 0??ph*r and Strand Ultras pieced a apaoial display to toair lobby calling attention to the contest. Sato theatre also ran a special eerean trailer the entire tors# weeks of the contest toieh credited all too participating parties^ On spaning day Western Airlines flow to 500 tends orchids toleh wars distributed to too first 250 wanes attending the apentog performance of MMt Ml X* MVB0AE mt tooatro. Western Airltooo also had a display to their city ticket windows to each city calling attaotian to this prenotioo as wall aa the Hfflf production. Cooperating on this promotion mro Bob Karats and tern Huntelnger, OSpher ?½wtora, Ktoneapalia, Jin Bfhelnaii, Strand Theatre, St* tanl, and Iw Puldanar, MCK'a Mid-teet Division Press Repreeestative out of Chieago.