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ent001319-066

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ent001319-066
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University of Nevada, Las Vegas. Libraries

The heroine of this book is the extraordinary- gadget pictured above (on the left). At one time called a typographer, and then a writing machine, it is^ now. commonly known as the typewriter* Here is the fascinating story of this remarkable device; of. how it came % into being; of the astounding first models; of the fantastic promotion stunts used in the early days to sell the invention; and of the revolution the typewriter. wrought when it brought women into business for J the first time*? Sparkling with anecdotes, loaded with absorbing information, nostalgic recollections, uproarious stories. Lavishly illustrated with photos and t^Md AS A RESULT of Jack Finney's novel "Five Against the House" (Double- day), Harold's famed Reno gambling casino, advertised on billboards as far away as Florida and Maine, has changed its security precautions. The book tells of five smart-alecky collegians who conspired to rob the till at Harold's. When the manager of the joint ieavjrthe book," he decide'S. fhat~' the boys actually could have gotten away with their ingenious scheme, so he took hasty steps to rearrange the set-up before some ambitious reader tried a similar maneuver in real life. Incidentally, Mr. Finney did much of his research for the novel in the gaaiing rooms at Harold's Club and "departed richer?╟÷by one manuscript. THE PLAY AT HAROLD'S is chicken feed compared to what goes on in thej Hotel in Nevada's other heaven, Las Vegas. One of the characters who presides over the green baize tables at the Sands rejoices in the name of Sherlock Feldman. In his salad days, Sherlock was co-proprietor of a gambling casino in the Klondike, where they used chips made of ice. One night a lucky miner made twenty-two consecutive passes, with*, all his pals backing him to the hilt, and Sherlock's partner moaned, They've broken the bank. We're ruined!" The resourceful Snesdock, however, merely turned up the furnace another fifteen degrees, and all the chips melted. Another time, at theSands^a patron who had taken a fe^HBPBrellacking wagered every last chip he had left, crying, "Shoot the works." He was so agitated that his upper false teeth feiT our uperr-fes 4akjl&vJShgdQslfr--- promptly planked down, his lower plate and declared, "You're faded." THE WHILE SHERLOCK FELDMAN was recounting his highly improbable memoirs, he was not neglecting the more serious chore of guarding the interests of the house. A major contribution to the kitty was being donated by the then-current star at the Sands night club?╟÷Miss Tallulah Bankhead. Tallulah commanded a fabulous fee -for her performance?╟÷and a darn good performance it was too?╟÷but seemed bent upon giving it all back at craps and blackjack. Between rolls, she found time to murmur fervently, "If only somebody could come up with a really first-rate play for me to do on Broadway next season! I'm so-tired of letting them shoot me out. of a cannon!" ^^~ HORSE-RACING AT LAS VEGAS proved a giggmtic fiasco. The action was too .P&TABLISHED 188S Ifeay 7-5371 PRESgj glpftG BUREAU 165 C^p!^!^^^t:j. n|w York AmttnSENTG AGE jds31.m Getting Personal Sidelight on the 75th birthday celebration of Homer Buckley, famed Chicago adman: publicity about Homer's 60 years M advertising brought a letter from Zachary Hendrick, in the advertising dept. of Walgreen's, who reports 58 years as an advertisi^j& artist. starting %;1897 with what is now Famous-Barr in St. Louis.jg||: How gis Abilities Inc. coming along, or hme you heardlgflljt? Henry Viscardi, 42-yea#-Qld president, born withot|l legs, reports $400,- 000 sall^rfor the past fiscal year and a backlog of another $400,000. Alex Alazraki, 35-year-old packaging manager, born without arms and legs, took his first steps publicly Nov. 30 ?½n a pair of artificial limbs that raised him from 4 feet tall to 5 feet 41/2 inches. The organization employs 158 physically handicapped persons. Viscardi, who also is executive director of Just One Break Inc., the Bellevue Hospital job placement center for physically handicapped people, received President Eisenhower's Distinguished x Service Certificate Dec. 2 at the NAM luncheon in the Waldorf-Astoria through CBS v.p. Earl Gammons. Viscardi was fitted with artificial limbs in '3!8... Jack Cunningham, president of Cunningham & Walsh, New York, has bought four square miles of undeveloped land of Nantucket Island, Mass., from the Island Realty Co. of Boston. He expects to sell off large tracts to people interested in building fairly substantial homes with acreage, 2,100 acres having been surveyed into lots, and he may build there himself.. .Ernest A. Mennell, v.p. of Moloney, Regan & Schmitt, was in charge of arrangements for the 12th semi-annual gathering of Pacific Coast Displaced Persons in the Hotel Lexington, New York, Dec. 1. PCDP is an informal association of former West Coast advertising and promotion men... trapped?╟÷Joseph M. Callan, president of the Chicago division of Einson-Freeman Inc., display lithographer, finds it hard to get away from business, apparently, even in the pool of the Sands.Hotels Las Vegas, as his ww^oetty, hands him the phone. ?√ßPHER WEEK?╟÷Barry Farris, left, editor in chi^^nmhitermtional News Service, autographs a cartoon greeting presentea to,sports- caster Harry Wismer, right, marking his 20th anniversary in broadcasting. Wismer, Mutual sports commentator, writes a two-a-week column for INS. Caught in the squeeze play are Paul Louis, second from left, director of radio and tv for D'Arcy Advertising Co., New York, and Tom O'Neil, hand in pocket, Mutual Broadcastlpf System president. Wismer is sponsored on "Gewe^Bfe>poi*Er Time" (MBS radio and tv) by General Tire Co., and D'Arc^^sthe agency 1