Information
Digital ID
ent000853-013
UNLV Special Collections provides copies of materials to facilitate private study, scholarship, or research. Material not in the public domain may be used according to fair use of copyrighted materials as defined by copyright law. Please cite us.
Please note that UNLV may not own the copyright to these materials and cannot provide permission to publish or distribute materials when UNLV is not the copyright holder. The user is solely responsible for determining the copyright status of materials and obtaining permission to use material from the copyright holder and for determining whether any permissions relating to any other rights are necessary for the intended use, and for obtaining all required permissions beyond that allowed by fair use.
Read more about our reproduction and use policy.
I agree.from COLE FISCHER ROGOW, INC. 8920 WILSHIRE BOULEVARD, BEVERLY HILLS, CALIFORNIA. PHONE 657-5600 THE DESERT INN CI IF NT THE 'SANTOS HOTEL, FRONTIER HOTEL, DATE?╟÷2/12/68 JOB #_ , ?Σ≤ E DIA TV Commercial DESCRIPTION "ROYAL FAMILY" - Color ISSUE / BROADCAST DATE. SIZE7 LENGTH_60rSECOND_ VIDEO 1. OPEN WITH GOD'S EYEVIEW OF THE LAS VEGAS STRIP AT NIGHT. NOTHING IS IDENTIFIABLE JUST THE GLITTER OF A MILLION LIGHTS. 2. COME IN CLOSER TO THE STRIP. MOVING VERY FAST. 3. COME IN CLOSER FOR RECOGNIZABLE VIEW OF THE STRIP. 4. PANORAMA OF THE SANDS COMPLEX IMMEDIATELY BELOW. 5. CLOSER TO SANDS TOWER. SIGN IS CLEARLY VISIBLE. 6. ZOOM IN TO A HANDSOME COUPLE ON A TOWER BALCONY. 7. ZOOM OUT AND UP. DISSOLVE TO PANORAMA OF THE FRONTIER HOTEL IMMEDIATELY BELOW. SIGN IS CLEARLY VISIBLE. 8. ZOOM IN TO SAME COUPLE GETTING OUT OF CAB AT FRONTIER ENTRANCE. 9. ZOOM OUT AND UP. DISSOLVE TO PANORAMA OF THE DESERT INN IMMEDIATELY BELOW. SIGN IS CLEARLY VISIBLE. AUDIO MUSIC IS MUTED, THROBBING, FAST. SUSTAIN THIS, WITH UP-AND-DOWN ACCENTS THROUGHOUT SPOT. ANNOUNCER: (LOW, THROATY, WITH A NOTE OF BARELY CONTAINED EXCITEMENT IN HIS VOICE) Las Vegas. Fun capital of the world! (PICKING UP PACE) The Vegas Strip. Action capital of the world I Where a royal family of three incomparable resort hotels rules supreme. The Sands. Lavish. Luxurious. Where you can live in regal splendor in the landmark Sands Tower. (MUSIC UP) (MUSIC DOWN) Another member of Las Vegas' royal family. The magnificent Frontier Hotel. Where excitement is the only way of life. Where excitement is king! (MUSIC UP) (MUSIC DOWN) And the third member of this fabled city's royal family. The glamorous Desert Inn.